The New Google Referral Program

Posted on February 7, 2007 12:00 AM by Joel Comm

I love the way Google works. The company has created a fantastic system for turning space on Web pages into fat checks. Even though it's got a bunch of competitors all with their own methods of delivering contextualized ads, Google is still top of the pile.

But not everything Google does is as big a success as AdSense.

Its referral programs, for example, never brought me a great deal of revenue. I haven't heard of anyone else making a lot of money out of them either.

That's fine. There's nothing wrong with getting things wrong occasionally. We all do that. (I know I do!) But unlike many companies, after Google gets things wrong, it puts them right.

Google's new, revamped AdSense referral program is well worth another look.

In the past, you received $100 if a publisher you introduced to AdSense earned $100 in ad revenues. As it can take a while for publishers to figure out how to get the most out of AdSense (especially if they aren't using my strategies), that left a lot of referrers waiting a long time for their commissions -- and often not getting anything at all.

Under the new system though, you get $5 right away for every sign-up... and an additional $250 when the publisher you refers earns $100.

That's a huge difference. It's big enough for you to give those referral spots on your page another look. That's especially true if you're creating content aimed in any way at other publishers. So if you write about Web design or programming or blogging, then placing a referral button now should be a no-brainer. Sign up just four publishers a month -- and help them to improve their AdSense earnings -- and you'd increase your revenues by over a thousand bucks a month.

You want to make sure that the place you put your referral button doesn't bring down your AdSense earnings by more than the amount you'll earn from the referrals. But if you can pick the right places on the right pages, that little change from Google could make a big change to your revenues.

See Also

Google Referrals 2.0 - Jul 04, 2007
Multiple Revenue Streams - Mar 21, 2007

1 Comments For This Post

  1. Sandis Viksna Says:

    Great article and great news for all of us. Now they are really making AdSense referrral program BIG.

    What I'd like to see from them is also a simple text links, not only JS. They even wouldn't need any cookies or something, just a link for registering to the program with some 23 parameters in it.

    Good luck mate and have a nice day!

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INFORMATION

Joel Comm is an Internet entrepreneur who has been online for over 20 years. In 1995, Joel launched WorldVillage.com, a family-friendly portal to the web which enjoys thousands of visitors each day. Joel is the co-creator of ClassicGames.com, which was acquired by Yahoo! in 1997, and now goes by the name Yahoo! Games. Since then, Joel's company, InfoMedia, Inc., has launched dozens of web sites which offer online shopping, free stuff, website reviews and more. Joel is the author of many popular books, including the NY Times Best-Seller, The AdSense Code. He regularly makes appearances at Internet marketing conferences and seminars.