Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

By now, you know that I am the creator of the world's most-talked about iPhone application, iFart Mobile. Although most people know me these days as the best selling author of "Twitter Power - How To Dominate Your Market One Tweet At A Time" and a successful internet entrepreneur, my staff and I eagerly jumped into iPhone development as soon as the app store launched. If you have been following me on Twitter, you are... Continue Reading

A collective groan was heard from domain parking services as Google stepped up to take ground and plant an AdSense flag. AdSense for Domains allows you to point your parked domains to a Google server where they will be all-too-happy to manage them for you. There's really nothing to it. Simply tell Google which domains you want to park with them. Continue Reading

I wish I had thought of this. It's so simple, yet it's brilliant. If you are like me, you own a few domains. Ok, you may own a LOT of domains. I own approximately 400 domain names. The problem is that most of the those domains do not have a web site on them. They are "parked" pages. Continue Reading

Happy New Year! It's officially 2008, and you know what that means. It means I'll probably mess up a bunch of checks by writing 2007 as I get used to the idea of the new number! But it also means the holidays are over. Time to get back to work. It's a good thing I enjoy my work! How about you? Maybe you've bought revenue-generating training material and software but you aren't using it. Is... Continue Reading

Mary was out of town at a conference yesterday, so I wanted to find something fun for the kids and myself to do together. Last week, I found out that a new place opened up on Northwest Expressway in Warr Acres, OK, where an old Wal-Mart used to be. It is called "Incredible Pizza". I asked a friend about it and was told that they opened up about six months ago. They described it as... Continue Reading