Our iPhone development team is responsible for some great apps in the iTunes app store. iVote Mobile was in the first batch of 500 apps that were released in the app store when it first went live in Summer of 2008. Last holiday season, iFart took the world by storm. It has gone on to become one of the most frequently mentioned iPhone apps in the world. Our team was among the first to develop... Continue Reading

I'm a computer and video gamer from waaaay back. I remember when Pong came out. I owned a Fairchild Channel 1 video game system. That came out just before the Atari 2600 for you video game buffs. I played games on my TRS-80 model 1 computer in 1979. From adventure games and first person shooters to strategy and massively multiplayer online games, I've been there and done that. Computer and video games have a way... Continue Reading

Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

Twitter looks so easy, doesn't it? You don't have to plan and research like you do when you're writing a blog post. You can write whatever's on your mind and hit the Update button. Random thoughts make for perfectly good tweets. You don't have to think about search engine optimization. Tweets do turn up on Google but links in tweets don't count towards page rank and there's no way - or reason -- to optimize... Continue Reading

Whenever I sit down to write a book or prepare a talk, I always have one goal in mind. I want to make it easier for other people to achieve success. That's easier... not easy. I know my limitations. And I know Internet marketing. And I know that there's no such thing as a successful Internet business that was built easily. Continue Reading

I get asked for joint ventures all the time. A day doesn't go by without some message landing in my mailbox from someone saying they've got a killer product and that I should tell my entire list about it. And each of those days ends with just about all of those emails landing in my trash box. Yes, some products I'll be happy to recommend to people who are trying to build Internet businesses. Usually... Continue Reading

I use Twitter very naturally. I rarely schedule a tweet. If I have something to say, I say it. If I feel the notion to reply to an @joelcomm tweet, I reply. If I want to take photos while on the move, I'll use Tweetie and Twitpic. And if I want to talk business, I talk business. I am not on Twitter all the time, but I also do check in at least once/day to... Continue Reading

There are a lot of worried people out there. You might even be one of them. People are losing their jobs, seeing their wages cut, watching their revenue charts change from a steep hill to vertical cliff. These aren't great times. But they are times of opportunity. When I was researching Click Here to Order, there was one story that I came across time and time again. It was the story of the entrepreneur whose... Continue Reading

I'm always going on about the importance of networking at conferences. That's because I don't know of any strategy that can improve an online publishing business's success rate faster. Networking puts you in touch with opportunities that you can't find any other way. It builds the sort of business relationships that can last for many profitable years. It really does make running a business fun. And there's just no better place to do it than... Continue Reading

There is a lot of talk about niche marketing strategies. What are the things that smart marketers do to get their site listed high on the search engines? Well, things online have changed dramatically since I got started in 1995. Back then you could register killer domains for a song and be the first kid on the block to have a site established in a major niche. But as the years have passed, certain sites... Continue Reading

You've heard this phrase a thousand times. "It's not what you know, it's WHO you know." Do you believe it? It's true! At the age of 17 I got a dream job at the local computer and video store... ... because I knew the owner. At the age of 20 I got a summer job at an advertising agency and learned a ton... ... because my mother worked there. At the age of 24 I... Continue Reading

Cost-per-click advertising, contextual advertising, cost-per-mille advertising, domain name investing, affiliate networks, joint ventures, resell rights, floating ads, banner ads, video ads... It's enough to give anyone a headache. There are so many ways of monetizing a website these days that it can all get a bit overwhelming. How can you tell which ads would best match your content and which system you should be using to squeeze the most out of your pages? Continue Reading

If you've created some new AdSense code recently, you've probably noticed that you now have an extra decision to make. Once you've picked your format and chosen your color schemes, you have to decide how you want the corners of your units: square, slightly rounded or very rounded? For most of us, the answer to that question is going to be "Who cares?" Continue Reading

It's one small change for Google. It could be one giant leap in your income. Or at the very least, a nice little increase. Google has changed its policies (again). Want to know what the change is and what it could mean for your revenue stream? Read on... Continue Reading

Darren Rowse's blog at ProBlogger.net is always worth a read. He's a guy who's making a great income out of online publishing, and he's not afraid to share his knowledge. Recently, Darren put up a very interesting post about giving a second chance to old content. Sometimes, he points out, you'll put up a post that you're sure will get lots of traffic only to find that it dies away without doing anything special. There... Continue Reading

It's a basic AdSense strategy. One page. One topic. One group of nicely targeted ads. But what if your website covers more than one topic? Suppose you have a blog that's about cars, for example, and occasionally you like to write about satellite radios or travel destinations. Is it enough to put an off-topic post on a separate page or should you put it on a whole different website? You'll need two pieces of information... Continue Reading

When I talked recently about Darren Rowse's poll into the reasons that people unsubscribe from RSS feeds, I mentioned the biggest issue: the number of posts that publishers send to subscribers. That issue took up the first two reasons that people unsubscribe. But in third place was a much tougher question, and it's one I often wonder about: whether to include the whole article or just part of the article in an email or RSS... Continue Reading

The writer Anne Lamott likes to tell a story of how her brother had to create a school project describing a huge number of different birds. He didn't know how he was going to complete it. Lamott's father had some wise advice. He told his son to do it "bird by bird." Lamott used that analogy to describe the process of writing a book. You can think of it as a way of creating a... Continue Reading

Don’t you just hate it when someone comes along and spoils all the fun? For a long time now I’ve been recommending that publishers put little images next to their AdSense units to draw users’ eyes. So if you were showing ads for televisions and cameras, then you could put pictures of televisions and cameras right next to the ad unit. Your unit would have all the eye-catching attention of a graphic ad without the... Continue Reading

Hardly a week goes by that you don't hear about the newest/latest/greatest/world's-best-thing-since-sliced-bread ebook, software or member site. I confess, I do like to share quality products and services with my readers, but there are many that I wouldn't touch with a ten foot pole. Why not? Because they aren't in your best interests. Yes, there is money to be made in selling "stuff". And while I have no problem with earning commissions, my reputation is... Continue Reading

When I give talks explaining how people can use AdSense to earn high revenues, I focus on some very specific strategies. I do the same in my book. I explain which ad formats work best, discuss where to put them, how to blend them into the page and how to influence the ads that appear so that you can make sure you’re always earning the highest revenues possible. Continue Reading

On the road again... Just can't wait to be on the road again... ... that is as long as I am either on vacation with my family or traveling to a seminar! And that's what I am doing tomorrow... heading to Philadelphia for Ken McArthur's JV Alert Live seminar, where I will be joining other speakers and attendees for three days of intense learning, brainstorming and networking. I absolutely love going to seminars. Want to... Continue Reading

If you've been following my life at all, you know I've been working with my mother to help her build her website, TravelsWithSheila.com. Acting on my advice, my mom has issued a press release today. Continue Reading

I'm just back in town from Michael Penland's Internet seminar in Orlando. It was a great seminar with two dozen fantastic speakers. I know the attendees must have gotten alot out of the time spent there. I want to take a moment to tell you about a guy I met in Orlando this week. His name is Keith Wellman. Continue Reading

If you have played computer games for many years, you may recall an early real-time strategy game called Lemmings. Available on many computer and video game platforms, Lemmings was one of the first truly addictive real-time strategy games that appealed to boys and girls (er, men and women?) The idea was simple. Escort a predetermined number of lemmings through a level by assigning them various skills, such as digging, building staircases, climbing, floating, bashing and... Continue Reading

Before you go any further, I must tell you that this article is NOT a movie review. Rather, it is a smack to the side of the head of Activision regarding the release of the new PC game of the same name. Available last week, amidst much hype due to the release of the movie, Spiderman 2: The Game was promised to be an extremely open-ended game where you had all of Manhattan Island to... Continue Reading