Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

In a landmark decision that will be sure to usher in a new world Internet order, a World Wide Web judge has just granted Internet marketing guru and entrepreneur Joel Comm the exclusive trademark rights to the ".com" web address suffix, placing all websites everywhere with a ".com" domain under the jurisdiction and discretion of Joel Comm. The decision came about when Joel Comm successfully sued Al Gore, who had previously laid claim to "inventing... Continue Reading

As I'm sure you read on my blog or elsewhere on the web, Facebook had suspended my account. After sending a few emails and having some friends with contacts at Facebook work on my behalf, my account has been reinstated. Here is the email I received from them... Continue Reading

You already know that most small businesses fail. It's a warning that's been given out to every entrepreneur with an idea, drive and the imagination to succeed for as long as people have been saying, "I should be working for me." Well, here's something you probably don't want to hear. Most blogs die too. People start them with the best of intentions. They tell themselves that they'll write every day, they'll pick up masses of... Continue Reading

A collective groan was heard from domain parking services as Google stepped up to take ground and plant an AdSense flag. AdSense for Domains allows you to point your parked domains to a Google server where they will be all-too-happy to manage them for you. There's really nothing to it. Simply tell Google which domains you want to park with them. Continue Reading

Social Media is all the buzz right now. It started with MySpace, continued with YouTube and has brought about Facebook, Twitter and a host of other sites promising the help people interact in new ways. These sites have become very popular and two were purchased for a tidy sum. Rupert Murdoch's News Corp purchased MySpace for $580 million and Google bought YouTube for for $1.65 BILLION. I'm sure the boys from Facebook and Twitter have... Continue Reading

I've been wanting to meet Jason Calacanis face-to-face for some time. For those that don't know, Jason is the co-creator of Weblogs, Inc., which was sold to AOL for $25 million. I'm at Affiliate Summit in Las Vegas where Jason Calacanis delivered the keynote address this morning. I really didn't know anything about Jason as a person, so I was looking forward to an insightful talk with fresh ideas. Wow, was I in for a... Continue Reading

Happy New Year! It's officially 2008, and you know what that means. It means I'll probably mess up a bunch of checks by writing 2007 as I get used to the idea of the new number! But it also means the holidays are over. Time to get back to work. It's a good thing I enjoy my work! How about you? Maybe you've bought revenue-generating training material and software but you aren't using it. Is... Continue Reading

With 2007 almost gone and 2008 on the way, I am doing quite a bit of reflecting on where I've been, where I am going, and how I can best serve you in the upcoming year. So this is going to be an interactive newsletter, because I am counting on you to tell me what you would like to accomplish in 2008, and perhaps give me an indication of how I can best help you... Continue Reading

Do REAL people make money online? Well, I consider myself real people! Let's face it, before I became known for my AdSense ebook, I was just another anonymous Internet entrepreneur. It's true! Now my success story may seem out of reach... ... but it's not. No way. If I can do it, ANYONE can do it. Trust me. I know myself and am still amazed that people consider me an Internet "celebrity." Continue Reading

I've been pretty lukewarm about Google's referral products. They've been pushing them pretty hard but I haven't been impressed. I'm not convinced that the Google Pack contains anything worth writing home about. I don't care enough about Mozilla to recommend that everyone downloads Firefox. And the commissions that Google is offering for its downloads just aren't big enough to take up real estate on my Web pages. I'd rather put together a joint venture with... Continue Reading

When Google takes action, they really take action. The forums have been buzzing recently with news that Google is in the middle of a content "quality initiative." There's nothing about it in the AdSense blog, but Jennifer Slegg of Jenstar.com has reported that a number of publishers have received emails telling them that they have "an unsuitable business model" and that their account will be closed within two weeks. They will be allowed to keep... Continue Reading

What is The Secret? No, no... not THAT Secret. That's an email for another day. MY secret is actually going to be revealed live at Armand Morin's Big Seminar on Friday morning. And the buzz is building. Everyone is asking me "What IS it, Joel?" My reply? You'll have to wait until Friday to see... just like everyone else. Continue Reading

Last July, I wrote about how Amazon.com was breaking into contextual advertising with its Omakase program. Now they're at it again with another context-based advertising system. This time though, they've taken a leaf right out of Kontera's books. Instead of placing ads in ad units, they're linking to keywords in the text and serving floating ad balloons. You can see samples here and here. Continue Reading

I love to write my own newsletter. It gives me an opportunity to share my thoughts and feelings with you in a very personal way. However, my friend Eric Holmlund has written such a brilliant piece that I have asked him if I can reproduce it in its entirity. Being a great guy, Eric said no problem. With no further ado, here is Eric's post... ---------------------- I want to tell you about a young woman... Continue Reading

There's something you should know about me. It's kind of embarrassing, actually. I am terrible with my hands. More specifically, I am not mechanically inclined. In simple english, don't ask me to build stuff. Don't get me wrong. I can fix absolutely anything Continue Reading

When you sign up to an ad program, one of the first decisions you'll have to make is where to put your units. Should you cram them into the sidebar? Place them above the fold? Embed them into the text? Or relegate them to the end of the page? Although there are some general guidelines you can follow, the best way to decide which are the best spots on your Web pages for your ad... Continue Reading

Ack! It was the only word uttered by Bill the Cat of Bloom County fame. If you don't know who I am referring to, here's a quick refresher course. Bill the Cat And now that we are on the same page, I felt a bit like Bill the Cat yesterday when I received questions about my Monthly Templates membership program. They were very GOOD questions. And I can't believe that I blew it by not... Continue Reading

I am blogging from Chicago O'Hare International Airport, where I am my family are awaiting an 8:55 pm departure to Oklahoma City. We've been here since 1 pm and our first flight was cancelled. With bad weather in Chicago and OKC, I'm not sure we're going to make it home tonight at all. Such is life, right? So I thought I'd make the best use of my time and write for a bit. In particular... Continue Reading

The business-in-a-box. You've heard of 'opportunities' like this before. Usually, all you get is a box... ... and no business. When Paul Smithson (of XSite Pro fame) approached me with his "Build an Empire" business-in-a-box, I was VERY skeptical. In fact, I ALMOST didn't it listen to what he had to say. However, when he mentioned an industry that I happen to know is one of the fastest growing industries next to digital music, he... Continue Reading

When I give talks explaining how people can use AdSense to earn high revenues, I focus on some very specific strategies. I do the same in my book. I explain which ad formats work best, discuss where to put them, how to blend them into the page and how to influence the ads that appear so that you can make sure you’re always earning the highest revenues possible. Continue Reading

Omakase is a Japanese word meaning 'leave it up to us'. It is commonly used in Japanese restaurants for a meal where the chef uses their experience and knowledge to select and prepare the meal for a customer without specific directions. And with the beta launch of Amazon.com's new contextual ad service, Omakase takes on a new meaning. DId you just say, Amazon.com and contextual ad service in the same breath? Yes... yes, I did. Continue Reading

I received this question via AskJoelComm.com Joel, I can't find my passion. I have been a workaholic my whole life in areas that I do not enjoy. I don't even know what I enjoy doing. To make matters worse, my experience is not something that can become a product unless I compete with the top corporations. I have gathered and researched a lot of information on how to market, sales pages, setting up websites, etc... Continue Reading

A week does not go by that I don't get an email from someone telling me that their AdSense account was closed. Most often, the email from the AdSense team starts with... "It has come to our attention that invalid clicks have been generated on the Google ads on your site(s). We have therefore disabled your Google AdSense account. Please understand that this step was taken in an effort to protect the interest of the... Continue Reading

I can't tell you how many times people have walked up to me at Yanik Silver's Underground Seminar and said, "You're Joel Comm!" Usually, I get a dumbfounded look on my face, look down at my badge to confirm their suspicions, smile, and look back up them... saying, "why, yes I am!" It's an incredilby humbling experience, actually, because I'm the same guy that I was before anyone thought of me as the AdSense guru... Continue Reading

What makes you tick? What is the source of the "fire in your belly" that keeps you dreaming and reaching for... whatever it is? What is the one thing that you care about most and would give anything to have, be or do? That is your passion. Continue Reading

I've gone the majority of the year without a compelling computer game to buy. Of course, I purchased World of Warcraft in 2004, so that doesn't count. But things have taken a turn for the better this past month. Look at what is now in my PC gaming queue. Continue Reading

"Bush is stupid" is always a great way to start a conversation. Seriously... bold, definitive statements are the doorway from which we can expand our knowledge base and increase in wisdom. Continue Reading

I've always been a fan of the Broadway musical. When I was young, I remember hearing my mom and dad play the soundtracks to many popular musicals on their record player. Fiddler on the Roof, Company, Carousel, The Sound of Music and West Side Story were staples around my house. Combined with a few trips of my own to the theater, I developed a taste for this genre before I became a teenager. Continue Reading

Are you a teacher or a webmaster? Do you have your own personal web site? Did you know that you can add a variety of fun games to your pages? It's a great way to build content and invite others to visit your web site. Barb Feldman has written a fabulous eBook called "How to Add Games to Your Web Site". It contains a boatload of fabulous tips and specific steps to take in... Continue Reading

Before you go any further, I must tell you that this article is NOT a movie review. Rather, it is a smack to the side of the head of Activision regarding the release of the new PC game of the same name. Available last week, amidst much hype due to the release of the movie, Spiderman 2: The Game was promised to be an extremely open-ended game where you had all of Manhattan Island to... Continue Reading

Interesting things you find online. Ever heard of a structured settlement? Lets say you had a large sum of cash due you from a lawsuit or personal injury case. A structured settlement is "An agreement in settlement of a lawsuit involving specific payments made over a period of time. Property and casualty insurance companies often buy life insurance products to pay the costs of such settlements." Receiving large sums of money at once can be... Continue Reading

Recently, I have been looking to get some inexpensive web design for new sites I am developing. A friend referred me to DesignOutpost.com. What makes this site so unique is that the client (that would be me in this case) runs a contest to have graphic design and html created. You simply post a message with the specifications for a site and offer a prize bounty for the winner. The bounty is pre-paid to designoutpost.com... Continue Reading

Just picking up on this story? You may wish to click here to read so far So Ken and I created The National Software Review (not very pretentious, huh?). Ken did a great job on the design and interface, but I have to laugh in retrospect. We coded a password scheme into the interface so that you would have to email us wih a randomly generated code in order to access the magazine. It was... Continue Reading