Posted on November 16, 2009 08:00 AM
We knew it would happen. It always happens. Not long after Twitter's popularity hit the stratosphere, the spammers began swarming. Now direct messages boxes are packed with Mafia invitations, follower lists have been infiltrated by pornbots, and I had to put up with dozens of impostors trading on my name before my verified account was able to show who's really me. Whenever something gets big and successful on the Internet, you can bet that there... Continue Reading
Posted on October 10, 2009 08:54 AM
Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading
Posted on September 16, 2009 08:00 AM
The Internet has been good to me. No, I'll say that differently. The Internet has been fantastic to me. It's changed my life, brought me some incredible deals and continues to deliver a reliable and generous revenue stream. It's allowed me to build a successful business and lead the kind of life I've always dreamed of. I don't know where I'd be without the Web. Still selling encyclopedias probably. Or disc jockeying at weddings. We... Continue Reading
Posted on September 3, 2009 08:00 AM
Twitter looks so easy, doesn't it? You don't have to plan and research like you do when you're writing a blog post. You can write whatever's on your mind and hit the Update button. Random thoughts make for perfectly good tweets. You don't have to think about search engine optimization. Tweets do turn up on Google but links in tweets don't count towards page rank and there's no way - or reason -- to optimize... Continue Reading
Posted on August 5, 2009 08:00 AM
Twitter divides people into two camps. To those who use it, it's a whole new Internet. There's the Web of pages and content, and there's the Twitter of people and connections. Both are valuable and both are enjoyable, but they do different things and they do them in different ways. To people who aren't on Twitter though, the service looks completely bizarre. It's a place where people go to tell strangers what they had for... Continue Reading
Posted on July 18, 2009 08:00 AM
One of the most exciting developments that has occurred on Twitter in the months since I put together Twitter Power has been the release of all sorts of statistics about the site. We've learned, for example, that many of the site's users are middle-aged, high earning business types rather than the kids that create pages on MySpace. We've found that only a small proportion of Twitter's users are writing most of the tweets while the... Continue Reading
Posted on June 25, 2009 06:13 PM
Apart from Twitter's own terms of service which prohibit obvious things like harassment, transmitting viruses and spamming other members, there really aren't many rules to the site. You can essentially use Twitter however you like. However, for people and businesses who want to use Twitter successfully (eg: build a following and grow their circle of influence), there are a number of best practices that can be observed. I cover many of these in my book... Continue Reading
Posted on June 12, 2009 08:00 AM
I've been talking about social media a lot lately and one of the questions that comes up time and time again is how effective it is. It's not an easy question to answer. Ask me how effective an AdSense placement is and I can open my AdSense journal, look at the stats and tell you exactly how much extra I earned when I moved an ad unit on that page from here to there. I'll... Continue Reading
Posted on June 7, 2009 08:00 AM
There's a rumor going around.
It's growing. It's dangerous.
And I think I may have encouraged it.
People are starting to believe that Twitter is a sales tool. They see the site as a valuable resource that allows them to broadcast their sales messages and land new deals.
Continue Reading
Posted on May 22, 2009 08:00 AM
I'm scared of change.
There, I said it. It's not big news though. Everyone is scared of change. Change is a scary thing. It means giving up what you have now for something better that you can only hope you'll have in the future.
It's risky. It's dangerous. It's disruptive.
It's also thrilling, exciting... and inevitable.
Continue Reading
Posted on May 15, 2009 03:26 PM
Everyone needs a motto to live by.
For some it's "do unto others as they do unto you."
For others it's "get all you can while you still can."
And still for others it may be "eat, drink and be merry!"
I'm good with whatever works for you, but I've been settling into a motto of my own. Continue Reading
Posted on May 13, 2009 08:00 AM
I've been doing a lot of traveling lately. I've been from California to New York, to Utah and Seattle, and to Denver more times than I can count. In theory, none of that traveling should be necessary. Twitter, after all, is the ultimate networking tool. I can be sitting anywhere and by firing up Tweetie on my iPhone, find myself swapping tweets with Tim O'Brien of the New York Times or exchanging ideas with best-selling... Continue Reading
Posted on April 23, 2009 03:46 PM
A recent question in USA Today by Steve Strauss in the "Ask the Expert" column asked the question, "Should Entrepreneur's Twitter?" Mr. Strauss answered the question with a definitive "No" and gave several reasons. One must wonder how someone who so clearly does not understand Twitter was able to speak as an "expert." As a true expert on the subject, I wish to set the record straight and dissuade entrepreneurs from acting on Mr. Strauss... Continue Reading
Posted on April 16, 2009 01:10 PM
Twitter has experienced massive growth in the past year, with the number of people signing up each month accelerating. It has also become the media darling of the day. It seems that everyone is Twittering. However, with only 10-12 million people on the site, its clear that everyone is NOT Twittering. Don't fret. They will be soon. So where is the media paying the most attention to Twitter? You guessed it. It's all about the... Continue Reading
Posted on April 16, 2009 08:28 AM
With Twitter becoming such a powerful force on the social media scene, there are those who get it and those who don't get it. There's a certain number of the "don't get it" crowd who will invariably take an outright aggressive posture and make a statement like this... "Twitter is a waste of time. Who cares what you had for breakfast?" Many on Twitter will hem and haw about the content of the question, almost... Continue Reading
Posted on April 11, 2009 10:26 AM
Now that my book, Twitter Power, is moving up the charts (#15 on Bookscan last week!), I have a lot of people asking me how effective Twitter actually is for business.
Certainly, it is difficult to put a price tag on relationships that have been built on Twitter.
It's also very hard to quantify the effects of branding on a Twitter profile page correctly designed.
But the question remains...
Does Twitter use convert to sales? Continue Reading
Posted on April 8, 2009 08:00 AM
I like to think I've come a long way since I first started turning The Dallas/Fort Worth Software Review into WorldVillage.com. I now have a string of profitable websites. I speak regularly at conferences across the country. I've produced a top-selling iPhone app. And I've written a bunch of books, including a New York Times bestseller. But I know I didn't do any of this alone. Not only did I always have the support of... Continue Reading
Posted on March 10, 2009 08:00 AM
Whenever I sit down to write a book or prepare a talk, I always have one goal in mind.
I want to make it easier for other people to achieve success.
That's easier... not easy.
I know my limitations. And I know Internet marketing.
And I know that there's no such thing as a successful Internet business that was built easily.
Continue Reading
Posted on March 4, 2009 12:43 AM
It's a national holiday!
I know, it's not on the calendar. But I am declaring a national holiday.
In fact, I am calling it a GLOBAL holiday!
What's the special occasion?
It's Twitter Power Day!
Yes, that's right.
Today is dedicated to recognizing and embracing the power of Twitter to build relationships, enhance branding and grow your online business...
... and it's all FREE! Continue Reading
Posted on February 28, 2009 09:17 AM
I recently attended a mastermind event featuring some of the greatest thought leaders of our generation. Attendees included Tony Robbins, Alex Mandossian, Les Brown, Tony Hsieh, Ivan Misner, Chet Holmes, Bill Bartmann, Stephen Pierce and many others. It was a fantastic three days of learning, networking, and building relationships. On Saturday evening we were told that we had a surprise speaker. It turns out that Janet Atwood has a friend that knows Paula Abdul. I'm... Continue Reading
Posted on February 14, 2009 08:00 AM
I get asked for joint ventures all the time. A day doesn't go by without some message landing in my mailbox from someone saying they've got a killer product and that I should tell my entire list about it. And each of those days ends with just about all of those emails landing in my trash box. Yes, some products I'll be happy to recommend to people who are trying to build Internet businesses. Usually... Continue Reading
Posted on January 26, 2009 08:00 AM
You've probably noticed that some of my websites don't have any AdSense units at all. Some people certainly have. They find it surprising.
After all, I make a living teaching people how to use AdSense. I get fat checks from AdSense every month. I think that AdSense is the greatest money-dispersing invention since the automated telling machine.
And yet I still don't put AdSense on all my sites. Neither should you. Continue Reading
Posted on September 29, 2008 08:00 AM
Want to know the difference between a successful entrepreneur... and an entrepreneur who wants to be successful?
It's really very simple...
An entrepreneur acts. An entrepreneur who wants to be successful thinks of acting.
But successful entrepreneurs don't just act. They act at the right speed.
Continue Reading
Posted on September 11, 2008 08:00 AM
I'm always going on about the importance of networking at conferences. That's because I don't know of any strategy that can improve an online publishing business's success rate faster. Networking puts you in touch with opportunities that you can't find any other way. It builds the sort of business relationships that can last for many profitable years. It really does make running a business fun. And there's just no better place to do it than... Continue Reading
Posted on September 6, 2008 06:00 AM
You've probably noticed that I'm often talking about seminars and conferences. That's not just because I talk at some of them. It's because I think that they're essential stepping stones to online business success. I'd like to believe that's because the information that I and other marketers provide at these seminars is more valuable than magic-encrusted gold dust. As soon as someone takes it home and applies it to their business they immediately become an... Continue Reading
Posted on July 20, 2008 12:21 PM
Twitter is one of the web's leading innovative sites. People are just discovering new ways to interact with others, build relationships, share ideas AND market themselves and their products/services online. I've put together a 30-page report that will give you an overview of Twitter and how you can use it to help accomplish your goals. Things are changing VERY quickly online, so forgive me if some of the material is dated by next month! What's... Continue Reading
Posted on June 19, 2008 12:47 AM
Have you ever wondered what people did BEFORE they become Internet marketers? It's pretty cool to see that the greatest success stories are people just like you and me. I will tell you this about me. I used to be a DJ. Yup, I worked in the nightclubs to begin with, but then the entrepreneur in me discovered that there was more money to be made in playing music at private events. So I started... Continue Reading
Posted on March 29, 2008 09:36 AM
I'm not a big fan of the major airlines. In fact I have written several entries that demonstrated poor customer service by United and American. However, I had a uniquely good experience on United a couple days ago and wanted to share it with you. I was traveling to Los Angeles with Joel Ownby and Tim Prince, en route to Yanik Silver's Internet Underground conference in Los Angeles. The three of us board the 737... Continue Reading
Posted on January 1, 2008 11:15 AM
Happy New Year! It's officially 2008, and you know what that means. It means I'll probably mess up a bunch of checks by writing 2007 as I get used to the idea of the new number! But it also means the holidays are over. Time to get back to work. It's a good thing I enjoy my work! How about you? Maybe you've bought revenue-generating training material and software but you aren't using it. Is... Continue Reading
Posted on December 10, 2007 11:56 AM
I don't know where I'd be without joint ventures. I'd still have my AdSense income, which is nice, but I'd certainly be a lot poorer. I'd have fewer friends. And the people who acted on my recommendations would be a lot worse off too. Joint ventures are a vital part of my business. They should be a vital part of yours too. I still say that the best place to find joint venture opportunities is... Continue Reading
Posted on December 3, 2007 12:12 AM
You've heard this phrase a thousand times. "It's not what you know, it's WHO you know." Do you believe it? It's true! At the age of 17 I got a dream job at the local computer and video store... ... because I knew the owner. At the age of 20 I got a summer job at an advertising agency and learned a ton... ... because my mother worked there. At the age of 24 I... Continue Reading
Posted on September 11, 2007 12:46 PM
I know I am opening myself up to criticism for this post, but it's been on my mind and I really just want to put it out there.
I dislike the way multi-level marketing has been done by many companies.
I don't dislike multi-level marketers, mind you (well, most of them anyway). I just think that business model has proven destructive to many individuals and families. Continue Reading
Posted on September 1, 2007 12:34 AM
I did it. I bit the bullet and picked up an iPhone. I've been a faithful Treo 650 user for two years, but the buzz regarding Apple's new device won me over. So I ponied up $599 + shipping and tax to get one of these puppies in my hands, though I was unsure of what I would find once I actually got to try it out for myself. I may now render the verdict... Continue Reading
Posted on July 6, 2007 10:02 AM
It was fall of 2005. I was in Charlotte, North Carolina, preparing for my very first public speaking engagement. I would be speaking before an audience of 25 people who had paid to hear me and a handful of other Internet marketers share how we make our millions online. It was at this time that I had begun preparing the manuscript for my first traditionally published book. But I was lacking a title for the... Continue Reading
Posted on April 20, 2007 10:45 AM
There isn't a day goes by that I don't receive at least two or three emails asking me to do a joint venture. Everyone and their mother (and their mother's dog?) has a product, ebook, software, telecourse or some other idea that will make me a zillion dollars. Now don't get me wrong. I am all for people pursuing their dreams and fervently believing in their product. It's just that I can't possibly look at... Continue Reading
Posted on April 4, 2007 12:16 AM
I was on the phone with Armand Morin last night, and I've been thinking about something he said ever since.
We talked about the great ebooks that are out there...
We talked about some of the cool software tools that are now available...
And of course, we talked about AdSense.
But here's what he said that stuck with me. Continue Reading
Posted on March 19, 2007 11:58 AM
I love to write my own newsletter. It gives me an opportunity to share my thoughts and feelings with you in a very personal way. However, my friend Eric Holmlund has written such a brilliant piece that I have asked him if I can reproduce it in its entirity. Being a great guy, Eric said no problem. With no further ado, here is Eric's post... ---------------------- I want to tell you about a young woman... Continue Reading
Posted on March 1, 2007 12:04 AM
If you've been reading my blog for a while, you've probably noticed that I tend to say exactly what's on my mind. Sometimes, that will have nothing to do with AdSense or Internet marketing. It might be something to do with my life. It could be something that happened to me. Or it might just be one of my occasional rants brought on by... well, anything really. I'm not what you would call "politically correct... Continue Reading
Posted on December 8, 2006 08:03 AM
I'll be the first to admit that I have made some mistakes in my life. Hey, I'm human and I don't expect to always get it right. It was a mistake for me to tell people about Mike Filsaime's report, "The Death of Internet Marketing" before it was actually time to do so. Ooops. My bad. Sorry, Mike. It was a mistake to accidently use another marketer's trademarked name in reference to a different marketer's... Continue Reading
Posted on November 8, 2006 07:56 AM
Let's play a game. I am going to list several quotes from people, and you have to guess what they are talking about. These are all REAL quotes... Ready? Person #1 says... "Even though I am at loss for words I want to thank you again from the bottom of my heart for an experience that I will NEVER forget" Person #2 says... "I've met with more JV extraordinaires, created more wonderful relationships, and have... Continue Reading
Posted on November 7, 2006 06:28 AM
Can I simplify the steps to succeeding online?
1) Find a niche
2) Create a web site featuring a product or service in your niche
3) Sell to your market
4) Repeat Step 3
Ok, I know. That is WAY simplified!
What's missing? Continue Reading
Posted on November 1, 2006 11:26 PM
Can you believe how quickly this year is flying by?
2007 is approaching VERY quickly.
What changes have you made this year that are going to impact your life and business in 2007?
Among the changes you make, I hope you are working on building your list.
I know you've heard me say that the money is in a relationship with your email list. It's true!
Continue Reading
Posted on May 15, 2006 04:24 PM
One of the biggest attractions of becoming an online publisher is that you get to become your own boss. You can work from home, at the hours you want... and completely alone. Well, the first two at least are right. Optimizing your ad units is certainly lonely work. It’s a task you have to do yourself and it involves no one but you, your computer and your stats tables. But playing with your ad units... Continue Reading
Posted on January 10, 2006 11:04 AM
There are many activities one can partake in in order to grow their business. Whether engaging in the creative process, developing product and/or services or executing a long-term vision, all components are critical to success. However, I have found that one activity stands above the others in terms of long-term value to me personally, and to my business. Thus the title of my post. Continue Reading
Posted on November 29, 2005 05:40 PM
For the past few weeks, I have gone on and on about what I learned at Big Seminar in Los Angeles. I continue to review my notes from this conference and my mind is still reeling with ideas. And beyond that, I have began developing great relationships with people that I met at the conference. Continue Reading
Posted on October 27, 2005 10:13 PM
I wanted to say "thank you" to those of you who have emailed or left comments on my blog in support of me and my family in the loss of my Aunt. I have enjoyed spending time with my family today. It is especially touching to hear my mom tell stories of her relationship with her sister. There have been a good many tears. Tomorrow we lay Joan to rest, and live will go on... Continue Reading
Posted on October 16, 2005 11:52 AM
In news that has the left side of the aisle stunned, the President's economic policies are validated once again as the Federal Government reports INCREASES in tax revenue that have caused a decrease in the U.S. fiscal deficit. Continue Reading
Posted on July 17, 2005 04:31 PM
When I first heard that Tim Burton was doing a version of Charlie and the Chocolate Factory, I thought "Oh no. He's going to butcher it." Don't get me wrong. For the most part, I like Tim Burton's work. Yes, he is bizarre, and probably somewhat twisted. But I like his creative flair. I enjoy his unusual characters and camera angles. But I also have read Charlie and the Chocolate Factory and thoroughly enjoyed Willy... Continue Reading
Posted on May 11, 2005 01:13 AM
Well, my new dating ebook is almost ready to go. In fact, I have a web page up for it now and it is actually available now. It still needs a little fine tuning, but I think it is a great value for the money! If you are single and interested in online dating services, you'll definitely want to pick up a copy of Online Dating Secrets: The Guide for Real People Who Want Real... Continue Reading
Posted on March 7, 2005 09:45 PM
What makes people tick? Why do we respond to certain words, images and advertisements, while others seem entirely invisible to us? My friend from down-under, Sean D'Souza, has done a vast amount of research into the human mind. His site, Psychotactics, contains a wealth of free information that is beneficial to anyone who wishes to sell a product or service. But his information is also useful for discovering how to strengthen your relationships. Sean offers... Continue Reading
Posted on January 15, 2005 11:11 PM
I just got back from seeing The Aviator with Leonardo diCaprio as Howard Hughes. I believe Leonardo has gotten a bum rap as an actor for some time. I liked him in What's Eating Gilbert Grape. I thought he was perfectly cast in Catch Me if You Can. And whatever else you say about Titanic, his part as Jack Dawson will go down in history. But as eccentric inventor/businessman/aviator Hughes, diCaprio should be awarded an... Continue Reading
Posted on November 8, 2004 10:43 PM
Way back in July 2004, Disney released America's Heart and Soul without any fanfare. I reported about the release of the movie and indicated that I was eager to see it. While the film received virtually no screen time, it is now available on DVD. I finally viewed the movie tonight and I am perplexed as to why Disney did not put some promotion muscle behind this brilliant and inspiring picture! America's Heart and Soul... Continue Reading
Posted on July 31, 2004 11:52 PM
Mary and I attended a marriage conference at our church the past two days. It featured Gary and Michael Smalley of the Smalley Relationship Center. Gary is a best-selling author and speaker, with over 30 books in print. He has spoken to millions regarding relationships, marriage, parenting and so forth. His son, Michael, is equally gifted, and now has a counseling center and his own syndicated radio talk show. The seven hours spent in the... Continue Reading
Posted on June 3, 2004 12:20 PM
The Emmy Award-Winning "Amazing Race" has not been victorious in the ratings race. In fact, there was a question of whether or not CBS would bring it back for another season. I am thrilled to announce that they have indeed renewed the show and the premiere of Season 5 is to take place on July 6th. My Tivo will be capturing every moment. Eleven teams of two, bound by some sort of relationship (father/son, best... Continue Reading
Posted on May 17, 2004 01:23 AM
Call me Mr. Wonderful. No, its not Mary's pet name for me. And no, I don't have a super-inflated sense of self. Mr. Wonderful has been my alter-ego these past two weeks in City of Heroes, a massively multiplayer online game recently released by Cryptic Studios. The fictional location of Paragon City has had a difficult time lately. What with an alien invasion and several gangs of thugs battling it out for control of the... Continue Reading
Posted on May 7, 2004 02:00 PM
When Friends came to NBC ten years ago, Mary and I loved the program. We recorded it every week and rarely missed an episode. About three years ago, we completely lost interest in the show. Tons of sex jokes and too many on-again off-again relationships contributed to changing the channel. On top of that, Survivor was scheduled in opposition to Friends. However, we did want to see how the series ended. As far as series... Continue Reading
Posted on March 1, 2004 03:18 PM
I saw The Passion of the Christ last night. I have to agree with something Glenn Beck said after viewing the film. It's unreviewable. Yet, there is so much to say. I hope you will endure my babbling to find something worthwhile in the words to come. By now, you have heard about this movie. I have been writing about it for nearly 9 months now as the opening day has drawn closer. One entry... Continue Reading
Posted on February 12, 2004 11:15 AM
The democratic presidential primary run is one of the most entertaining current affairs that I have seen in a long time. You've got Howard Dean screeching like a lunatic. Wesley Clark is denying statements that he made on video tape, clearly enough for even my children to pick up on. Joe Lieberman has the charisma of wall paint. Al Sharpton and Dennis Kucinich are loud of mouth but small of significance. And now there is... Continue Reading
Posted on February 2, 2004 12:17 AM
Not be confused with my groundhog day rant a couple weeks back, this entry concerns itself with the title of the Bill Murray film from 1993. Caddyshack was funny. Ghostbusters was trendy. The Razor's Edge was dramatic. But Groundhog Day is Bill Murray's finest hour and comes in at #10 on my list of The 15 Best Movies Ever. Groundhog Day is the story of Phil Connors (Murray), a cynical weatherman who feels he is... Continue Reading
Posted on December 25, 2003 12:00 AM
Christmas. It evokes thoughts of Santa Claus, reindeer, snow, presents, wrapping, shopping, a warm fireplace on a chilly night, children anticipating the big day, and time spent with family and friends. My hope for you is all of the above. But even moreso, my hope for you is that the real meaning of Christmas will land smack dab in the middle of your heart... and never leave. Christmas is Jesus. Christmas is the birth of... Continue Reading
Posted on December 18, 2003 08:45 AM
M. Night Shyamlan is a modern day Alfred Hitchcock. To date, he has made several films, including Unbreakable (with Bruce Willis) and Signs (with Mel Gibson). I thoroughly enjoyed both of these pictures, but it is his first film that has stayed with me as unforgettable. I am speaking of #12 in my series of The 15 Best Movies Ever, The Sixth Sense. In this film, Shyamalan proves he is the new master of suspense... Continue Reading
Posted on November 9, 2003 09:40 PM
I came across Relevant Magazine online a couple months ago while doing a topical search. I can't remember what the search was, but I do recall being completely drawn in by this Christian magazine written for a post-modern generation. It breaks the mold of "traditional" Christian magazines by covering faith and spiritual topics from a fresh perspective. They are unafraid to tackle music, movies, relationships, politics and other issues by asking the questions many in... Continue Reading
Posted on October 22, 2003 09:57 PM
We did not want to go through the trial of commuting into NYC again today, so we took it nice and easy. We opted for a leisurely lunch at the food court at the mall, the kids did their schoolwork and I had a little playtime on the computer. I haven't said much about Socrates in my blog, but he is having a great time "running with the pack". He's a good dog, except when... Continue Reading
Posted on October 16, 2003 10:11 PM
The room at the Red Roof is great, but we have the world's worst Internet connection. It doesn't matter if I use AOL or MSN, and it doesn't matter which number I dial. The phone lines here STINK! The absolute worst I can ever imagine. Ok, done ranting. Today we went to Plymouth, the site where the pilgrims landed at Plymouth Rock in 1620. It was a one hour drive through Boston and into Cape... Continue Reading
Posted on May 25, 2003 04:36 PM
The critics are all over the map on this one. MetaCritic has opinions ranging from 20 to 80 (out of possible 100). I give it a solid 80. Here's why. Bruce is a story of faith. It is a journey of coming out of darkness into the light. It paints a wonderful picture of prayer as a vital means for communing with God, and most certainly causes people to reflect on their own relationship with... Continue Reading