I remember when Guerrilla Marketing came out. I was so excited. Here were a bunch of different methods to run powerful marketing campaigns without spending a dime. It was revolutionary. At last, the average Joe could build a business even with a marketing budget no deeper than his pant pockets. The philosophy laid out in that book still holds good. It is still possible to sell products without buying a 30-second spot during the Superbowl. Continue Reading

Look out folks, another anti-arthritis drug has been linked to cardiovascular problems. Pfizer says a new study found an increased risk of heart problems with the painkiller Celebrex. Last month, Vioxx was withdrawn from the market. You know what this means, doncha? Unleash the ambulence chasers! The sue-happy attorneys now have more red meat with which to deepen their pockets and chase the price of medical care and drugs higher and higher. Essentially, the study... Continue Reading