Posted on December 26, 2008 08:00 AM
AdSense has a weakness. It's not very good at handling images. Fill your blog or your website with pictures of your cat, your family or your vacation in Yosemite and you might please your readers, but Google won't know what to make of it. Unless you have a sizeable amount of text on your Web page, its robots won't be able to decide what you're talking about. You'll get Public Service Ads that don't earn... Continue Reading
Posted on December 13, 2008 08:00 AM
Google doesn't just have the best search engine on the Web.
It doesn't just have the best contextual advertising system on the Web.
Heck, it doesn't just have the best advertising system of any form of media in the world.
It also has the best corporate slogan.
"Do no evil" is a great attitude for any business.
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Posted on October 2, 2008 08:00 AM
There are two reasons that people will visit your website.
They'll visit to read great content. And they'll visit to feel part of a community.
There's one way in which you can add valuable content to your site, get that content for free and build up your community at the same time.
By receiving comments.
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Posted on September 22, 2008 08:00 AM
I'm amazed that there are people out there -- somewhere -- who aren't making money from AdSense. It's not as though you need a doctorate in computer studies and a professorship in literature. You just need a website and an AdSense account.
And ever since blogging came along, the website bit has been a breeze. It takes all of about five minutes to sign up on Blogger and it's a perfect match for AdSense.
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Posted on March 19, 2008 12:07 AM
Last summer, Revenue Magazine did an interview with me to discuss The Next Internet Millionaire. Lisa Picarille put together a great piece that you can read here. But one of my favorite things about the article were the photos taken by Alison Rose Williams of Fort Collins. Revenue hired her to come on location and take some shots of me for the magazine. While she was there, I asked if I could pay her to... Continue Reading
Posted on November 1, 2007 11:57 AM
It's not always easy thinking up something to write about. However frequently (or otherwise) you update your site, you have to think of a topic, decide whether your users will find it interesting, estimate whether it will bring in ad clicks and turn it into content. Often, that's not a problem. You might be bursting with things you want to say. Sometimes though, you'll be left scratching your head and wondering what on earth you... Continue Reading
Posted on October 5, 2007 08:05 AM
I recommend a lot of products to people, and sometimes I get emails from readers complaining that they can't possibly buy everything I recommend. I don't expect you to. Not all of the products I recommend suit everyone. All of them though will help someone. If you decide not to buy a product I recommend, that's fine. Just make sure that you're not turning down something that could genuinely help your site to grow and... Continue Reading
Posted on June 10, 2007 11:47 PM
It's one of the biggest challenges of building a profitable online publishing business. It's also one of the most important. Generating traffic. There's no easy way to do it. Yes, you have to have good content. Without that, you're never going to get the sort of traffic that arrives naturally, comes back and gives you referrals. But even good content isn't enough. It doesn't matter how good your content is if no one knows you... Continue Reading
Posted on March 10, 2006 11:27 PM
I was flying at 30,000 feet, gazing out at the horizon and the cities below. I was somewhere between Raleigh and Memphis, but I wasn't sure where. I wondered exactly what city I was looking down upon from so high in the sky, and I thought of my recent dabbling with Google Earth. If you haven't used Google Earth yet, you are missing out on an extremely cool application that allows you to soar across... Continue Reading