One of the most exciting developments that has occurred on Twitter in the months since I put together Twitter Power has been the release of all sorts of statistics about the site. We've learned, for example, that many of the site's users are middle-aged, high earning business types rather than the kids that create pages on MySpace. We've found that only a small proportion of Twitter's users are writing most of the tweets while the... Continue Reading

When I went to my first Internet marketing conference I had a huge surprise. It wasn't the amount of information that I picked up sitting in the audience. And it wasn't the fascinating conversations I had sitting in the restaurants and the hotel bar in the evening. It was the fact that people knew me. Continue Reading

You already know that most small businesses fail. It's a warning that's been given out to every entrepreneur with an idea, drive and the imagination to succeed for as long as people have been saying, "I should be working for me." Well, here's something you probably don't want to hear. Most blogs die too. People start them with the best of intentions. They tell themselves that they'll write every day, they'll pick up masses of... Continue Reading

I've seen it. It's a glint in the eye, an intensity in the look, a feverish scribbling of notes during a talk. It's the desire for passive revenue - to set up a system that produces money while you spend the rest of your life on a beach in Cancun, occasionally checking how much you made today while doing nothing. I love to see that desire because, frankly, I have it too. That's why it's... Continue Reading

I believe that anyone can make money as an online publisher. I've always believed that and I've seen enough people set up websites and generate income to keep believing it. But I know there's something wrong with this picture. I'm not going to kid myself and it would be plain wrong to try to kid anyone else. Some publishers are going to have an easier time than others. Continue Reading

Whenever I attend a conference I always try to listen to as many of the other speakers' talks as possible. I can't think of a single talk that hasn't taught me something. But some of the most powerful and valuable information that I've learned at conferences didn't come while sitting in front of a professional marketer. It came while sitting in the café afterwards and chatting with my students. Continue Reading

If you've got nothing nice to say, say nothing. It's a great rule to follow when you're offline. Online though, saying nothing just isn't an option. As an online publisher, you have to publish. You have to keep a steady stream of new content appearing on your website so that your users will keep coming back, your ads will keep appearing... and your money will keep rolling in Continue Reading

I love living in Colorado. Ever since I moved my family here in February of 2007, I really can't imagine living anywhere else. I love the mountains. I love the change of seasons. I love zero humidity. And I've met some really great people here. But there's one thing that is still lacking... Continue Reading

Darren Rowse's blog at ProBlogger.net is always worth a read. He's a guy who's making a great income out of online publishing, and he's not afraid to share his knowledge. Recently, Darren put up a very interesting post about giving a second chance to old content. Sometimes, he points out, you'll put up a post that you're sure will get lots of traffic only to find that it dies away without doing anything special. There... Continue Reading

It's a basic AdSense strategy. One page. One topic. One group of nicely targeted ads. But what if your website covers more than one topic? Suppose you have a blog that's about cars, for example, and occasionally you like to write about satellite radios or travel destinations. Is it enough to put an off-topic post on a separate page or should you put it on a whole different website? You'll need two pieces of information... Continue Reading

Google has been doing a bit of spring cleaning lately. First it redesigned its ad units. Now it's changed the look of the AdSense home page. What effect have all these changes had on your revenues? Almost none, I would think. The new ad units are slight more attractive than the old ones. But I doubt if the new look is worth more than a click or two each month. Continue Reading

There's something you should know about me. It's kind of embarrassing, actually. I am terrible with my hands. More specifically, I am not mechanically inclined. In simple english, don't ask me to build stuff. Don't get me wrong. I can fix absolutely anything Continue Reading

If you've been reading my blog for a while, you've probably noticed that I tend to say exactly what's on my mind. Sometimes, that will have nothing to do with AdSense or Internet marketing. It might be something to do with my life. It could be something that happened to me. Or it might just be one of my occasional rants brought on by... well, anything really. I'm not what you would call "politically correct... Continue Reading

Let's face it. Google's AdSense program is absolutely ingenious. It's not perfect, but it is ingenious. Occasionally, an ad will display that is not relevant to the content on the page. But more often than not, the AdSense bot knows what ads to show. This was never truer than the ad I saw displayed on my blog entry from yesterday. Continue Reading

I love the way Google works. The company has created a fantastic system for turning space on Web pages into fat checks. Even though it's got a bunch of competitors all with their own methods of delivering contextualized ads, Google is still top of the pile. But not everything Google does is as big a success as AdSense. Its referral programs, for example, never brought me a great deal of revenue. I haven't heard of... Continue Reading

People have been asking me three questions about the AdSense program, and their new terms of service and AdSense support team have now clarified all of these issues. ~~~~~~~~~~~~~~~~~ Question 1) Does Google allow other ads to run on the same page as AdSense Ads? Answer 1) The official word is a qualified "yes". You may not run ads that are designed to resemble AdSense ads. For example, Yahoo! Publisher Network ads look very similar... Continue Reading

Are you overwhelmed? I don't know about you, but I can get involved in so many projects that I occasionally feel like my brain is going to explode. Someone get the duct tape! The reality of the situation is that there is more opportunity on the web than anyone can possibly grasp. You may already be succeeding online... ... or you may be struggling. I've been both places at various times in my life and... Continue Reading

A week does not go by that I don't get an email from someone telling me that their AdSense account was closed. Most often, the email from the AdSense team starts with... "It has come to our attention that invalid clicks have been generated on the Google ads on your site(s). We have therefore disabled your Google AdSense account. Please understand that this step was taken in an effort to protect the interest of the... Continue Reading

As a Christian, I occasionally struggle with the truths of the faith. It is normal and healthy to wrestle with God, continuing to seek Him and coming to know Him better. A recent conversation with my good friend Ken led him to recommend a book to me. The title is Blue Like Jazz by Donald Miller. Continue Reading

We have just returned from Spring Break vacation with the kids. It's good to be home! We spent the week in Ruidoso, New Mexico, a quaint village in the southern Rocky Mountains. Near the base of Sierra Blanca (elev 12003), Ruidoso is a blend of old west charm, mountain wilderness and desert atmosphere. Known for being the stomping grounds of Billy the Kid, Ruidoso is also home to the Mescalero Apache Indians (who operate the... Continue Reading

Friends occasionally ask me which credit card I like to use. I have had dozens of cards over the years. First USA. Citibank. Bank One. Etc, and so forth. I have tried multiple programs. Cashback from Discover. Sharper Image store credit rewards from First USA. General Motors rewards (never did buy another GM vehicle). American Express privileges. And so on. I finally settled on Citibank Aadvantage card as giving me the most bank for my... Continue Reading

About fifteen years ago, I started using bulletin board services online. These were pre-world wide web servers that ran out of people's homes. You would dial up the BBS on your 1200 baud modem and connect to a text-only based site. These sites would provide forums for discussion, information for reading and programs for downloading. Some of the more progressive boards had games you could play online, text only of course. Way back then, I... Continue Reading

We left Edmond mid-morning, around 9:30 am, and head for Red River, New Mexico. It was a VERY hot day for a drive, with temperatures reaching 102 degrees in Texas. The scenery is mostly plains and desert... not much to see. However, we DID see the largest cross in the Western Hemisphere. This sucker was huge. And you can kind of see it in this photo, except for the truck that blocked the view as... Continue Reading

Alright.. been at this web site thing since 1995... that's ancient in 'net years. Still, I struggle when asked to explain what I do. Typical conversation goes like this... "What do you do?" "I have an Internet business" "Oh, you build web sites. My cousin's sister's twice-removed great aunt wants to have a web site. Can you help?" "No, I don't build web sites. I have my OWN sites." "Oh. So, what do you do... Continue Reading