I recently had the privilege of spending time with Mike Filsaime. The guy is one of the most brilliant marketers in the world, and he told me how he is "moving the free line"... again! Mike knows viral marketing unlike anyone else and he understands the power of providing free high quality information to people. He also understands the power of branding the reports and allowing others to give them away for you. Continue Reading

You can have a great idea for a web site. And developing the site can be a very rewarding experience. But without one thing, it doesn't matter how nice your site is... That thing is traffic. Traffic is really the "life blood" of our business. Without traffic you can't make sales, you can't generate affiliate commissions, you can't build a list... (you get the picture). So today I want to focus on traffic, and tell... Continue Reading

Admit it. You are passionate. Oh, I don't know what you are passionate about. But I guarantee that you are passionate about SOMETHING! You may be crazy about parakeets. Or perhaps you know more about bonzai trees than anyone on the block. Maybe you are one of the world's leading experts on Mt. Everest. Or it could be that you make the best french silk pie in the hemisphere! The point is that everyone is... Continue Reading

There is a lot of talk about niche marketing strategies. What are the things that smart marketers do to get their site listed high on the search engines? Well, things online have changed dramatically since I got started in 1995. Back then you could register killer domains for a song and be the first kid on the block to have a site established in a major niche. But as the years have passed, certain sites... Continue Reading

It's one of the biggest challenges of building a profitable online publishing business. It's also one of the most important. Generating traffic. There's no easy way to do it. Yes, you have to have good content. Without that, you're never going to get the sort of traffic that arrives naturally, comes back and gives you referrals. But even good content isn't enough. It doesn't matter how good your content is if no one knows you... Continue Reading

Ack! It was the only word uttered by Bill the Cat of Bloom County fame. If you don't know who I am referring to, here's a quick refresher course. Bill the Cat And now that we are on the same page, I felt a bit like Bill the Cat yesterday when I received questions about my Monthly Templates membership program. They were very GOOD questions. And I can't believe that I blew it by not... Continue Reading