Every Internet business -- every business of any sort in fact -- starts in the same place. In the future. Most entrepreneurs think first of how they want their business to look when it's all set up. They imagine the products prepared, the marketing streams in place and the revenue flowing in while they relax and cash the checks. Continue Reading

I'm going to tell you a secret. It's the secret of continued success that every successful publisher knows and benefits from them. Here it is... The secret of continued success is.. to be successful. I know, it doesn't sound very helpful, does it? Continue Reading

I'm always going on about the importance of networking at conferences. That's because I don't know of any strategy that can improve an online publishing business's success rate faster. Networking puts you in touch with opportunities that you can't find any other way. It builds the sort of business relationships that can last for many profitable years. It really does make running a business fun. And there's just no better place to do it than... Continue Reading

When I was researching "Click Here to Order," there was a story I kept coming across time and time again. Marketers would tell me how they were down to their last penny, ready to throw in the towel, on their way to looking for a day job... when something happened. For copywriter Michael Fortin, who had already declared bankruptcy by the age of 21, it was the discovery of the power of a well-written sales... Continue Reading

When Apple released the iPhone in 2007, they effectively announced "game over" to the rest of the cell phone world. With the release of the 3G and the iTunes App Store, Apple puts another nail in the coffin of wannabees who will arrive late to this party. The moment I saw the App Store, I realized that I had to begin producing applications that the installed user base of 10,000,000 iPhone users would embrace. I'm... Continue Reading

While attending an Internet marketing conference in Chicago, I spent a lot of time networking with my peers. As I sat at the dinner table last night, I noticed that a bunch of us were twittering on our handhelds. Simon Leung, Donna Fox, Eric Farewell, Anik Singal and several others had their PDAs or phone out and were twittering away... sometimes to each other other, even though they were sitting across the table from each... Continue Reading

The long-awaited day has arrived. Not only is Apple releasing the brand new iPhone 3G phone, which promises to do everything but do your dishes, but they are also releasing the new iPhone 2.0 firmware which promises to bring new functionality to current iPhone hardware. I woke up early today and plugged in my iPhone to find that the 2.0 update had rolled out to my area. I told iTunes to download v2.0, backup my... Continue Reading

Life is a funny thing. Sometimes the most unexpected things take place, and often at the strangest moments! Somehow my name has gotten around and... well, someone thought I should be nominated to run for President! When you look at the two non-choices we have in this contest, I guess it's not surprising. But I didn't even know this was happening! Here's the cool thing... Continue Reading

While I'm still enjoying my family vacation here in Hawaii, I wanted to take a moment to let you know about a ground-breaking new tool that is guaranteed to increase your sales. Part of the reason I am able to enjoy vacations like this is because I've leveraged technology and employees to keep my business running, even when I'm away from it. Most people understand the concept of hiring employees, but many people don't understand... Continue Reading

What is the definition of true success? Is it having a large bank account? Is it having a garage full of cars? Is it having a mansion with so many rooms you can't fill them all? I would say that all of these material things are an indicator that a person may have succeeded in business, but without one key component I don't believe a person is truly successful. Continue Reading

In March of 2006 I attended Yanik Silver's Internet Marketing Underground seminar in Washinton, DC. It was a life-changing date with destiny, for it was there that I met my future JV Partner, Eric Holmlund. I was also impressed by the high caliber of people who attended this seminar. It seemed that there was an awful lot of success in the room filled with over 300 people. Two years later and Yanik does not disappoint... Continue Reading

Whenever something big happens in the world of online advertising, I'm left scratching my head and wondering what it means for me. It doesn't get much bigger than Microsoft offering tens of billions of dollars for Yahoo!. So what does that mean for me... and for you too? At the moment, nothing. Yahoo! has rejected Microsoft's bid and probably holding out for more money. If the deal goes through, it won't happen overnight. Even then... Continue Reading

On Sunday at Affiliate Summit, I bumped into Shawn Collins in the hallway. He had rented a Segway scooter for the day and I had an opportunity to take it for a test drive. It's really an amazing device! It takes just a few seconds to find your balance the first time and then to get a handle on how to make it move. But in just a matter of moments, the Segway becomes an... Continue Reading

I've been wanting to meet Jason Calacanis face-to-face for some time. For those that don't know, Jason is the co-creator of Weblogs, Inc., which was sold to AOL for $25 million. I'm at Affiliate Summit in Las Vegas where Jason Calacanis delivered the keynote address this morning. I really didn't know anything about Jason as a person, so I was looking forward to an insightful talk with fresh ideas. Wow, was I in for a... Continue Reading

A few months back, I launched this groundbreaking Internet marketing course to the world... The Secret Classroom ... and the feedback has been fantastic! I regularly receive emails from people telling me what an impact this course has had on their online business. I wanted to take a moment today and share one of these emails with you. I think it says way more about the value of The Secret Classroom than I could ever... Continue Reading

Twitter this. Twitter that. Twitter, twitter, twitter. I must confess. I'm still not sure what the point is of Twitter. Basically, Twitter allows you to tell the world what you are doing at any given moment, embed a clever little widget on your site so they can keep up with you, and you in turn can see what they are doing. I'm not sure I get it. Nevertheless, apparantly millions of people do get it... Continue Reading

It's a sad moment, but it was easy to see coming. Google has now officially killed off site targeting. The function that allows advertisers to choose to advertise directly on your Web pages still exists. But now it's called "placement targeting." There are two differences. Continue Reading

It was a communal moment. I was thirteen-years old, and I remember standing in line with all the others. We were eagerly waiting... anticipating... fully aware that we were about to experience something that would be groundbreaking and revolutionary. Oh yes, there was a great deal of buzz. And we knew it. It was just a matter of time before we would be able to take our seats in the theater... ... and enjoy seeing... Continue Reading

The blogging world is cursing the big "G" and scratching their heads as their Google pagerank has suddenly taken a turn for the worse. Not unlike a stock market tumble, this change caught everyone off guard and has left many bloggers and content-based sites wondering what they did wrong. The pagerank algorithm has been a supposed indicator of the authority and value that Google has placed on a web page. On a scale of zero... Continue Reading

I'm not a negative person. Generally, I've got a smile on my face and a bounce in my step. But the moment I got off the plane in Miami for Affiliate Summit, I felt like I needed a shower. No offense intended to any of my subscribers or friends that live at the tip of Florida, but I found it to be just a notch below absolutely miserable. Continue Reading

It was fall of 2005. I was in Charlotte, North Carolina, preparing for my very first public speaking engagement. I would be speaking before an audience of 25 people who had paid to hear me and a handful of other Internet marketers share how we make our millions online. It was at this time that I had begun preparing the manuscript for my first traditionally published book. But I was lacking a title for the... Continue Reading

Aloha! As you know, I am on vacation in Maui. As I write this, I am watching the sun rise behind the mountains, listening to the waves crash and enjoying the small birds that are landing on my balcony railing. Yes, it is just another day in tropical paradise. And yet, I am compelled to write... to share what is on my mind. Because with all the success I have enjoyed, I am reminded that... Continue Reading

Thanks for reading my blog today. I've got a problem and I really need your help. The problem is that I receive SO many questions about making money online there is simply not enough time in the day to answer them. So I realize that I need to focus the direction of my site to make sure I am serving as many people as possible in the time that I have. I sincerely want to... Continue Reading

FreeIQ is already gathering momentum. Just a few days after I mentioned it on this blog, I have recevied numerous emails from others who are excited about the concept. If you haven't signed up yet, you should go do so right away. FreeIQ Thousands of people have already signed up, and there is a new FreeIQ community site where people can discuss FreeIQ, as well as ask questions of Brad Fallon. It's called FreeIQ Talk Continue Reading

Important. Urgent. Critical. Essential. Crucial. There are so many words I can use to describe how imperative it is that you read today's email, and listen to what I have to say... REALLY listen, because this comes from the heart. Continue Reading

Saturday morning ramblings. I know, it might be Saturday afternoon or Sunday... or even Monday, when you receive this. Nevertheless, it's Saturday morning as a write. So there. :-P Here come the ramblings, kind of a stew from me to you :-) Continue Reading

Five days ago, I wrote about my experience with American Furniture Warehouse in Fort Collins, Colorado. It was not a glowing moment for their customer service team. This morning, my home phone rang and my wife informed me that American Furniture Warehouse wanted to speak with Joel Comm. I had been anticipating a call from them. Surely they monitor the web for mention of their name, and just 48 hours after blogging about my experience... Continue Reading

Momentum. From Dictionary.com... "A force or speed of movement; impetus, as of a physical object or course of events: The car gained momentum going downhill. Her career lost momentum after two unsuccessful films." Let me throw in one more example... Continue Reading

American Furniture Warehouse in Fort Collins, Colorado is officially on my "naughty" list. I write this entry today as an open letter to Jake Jabs, owner of this furniture chain. Since we moved to Colorado this month (February 2007), we had to purchase new furnishings for our home. We decided to visit American Furniture Warehouse as their selection was vast and their prices seemed fair. We spent thousands of dollars on 24 pieces of new... Continue Reading

Clutter. Our lives are full of it. And to be honest, I've never experienced more clutter in my life than right now. As I type this, movers are hauling my "stuff" into my new home in Colorado... ... and I can't believe how much stuff there is. I feel like I am being overtaken by boxes and furniture. And just when you think they've brought it all in, there is more. Clutter. Continue Reading

Ack! It was the only word uttered by Bill the Cat of Bloom County fame. If you don't know who I am referring to, here's a quick refresher course. Bill the Cat And now that we are on the same page, I felt a bit like Bill the Cat yesterday when I received questions about my Monthly Templates membership program. They were very GOOD questions. And I can't believe that I blew it by not... Continue Reading

It was a moment in time... ... and it went by in a flash. Did you miss it? Don't feel bad. Thousands of people did. Three months ago, I leveled the playing field as much as it could possibly have been leveled. On October 10th, the Instant AdSense Templates VRE Building System hit the web with a fury, and became one of the most-talked-about and valuable products of the year! On October 15th, the product... Continue Reading

It's time to drag out the cliches. "Wow, can you believe it's 2007 already?" "Man, that year zipped by so fast!" "Before you know it it'll be 2008..." You get the picture. It's another turning of the page. Continue Reading

Deck the Halls with boughs of holly... Jingle bells, jingle bells, jingle all the way... Frosty the Snowman, was a jolly happy soul... You'd better not pout, you'd better not cry... You get the idea! Christmas is coming! And you can spice up your AdSense blocks with a little holiday cheer using their "themed ads". Want to know how? Continue Reading

There’s something to be said for monopolies. Obviously, they’re great when you own one but they have another advantage too. They make life easier. They don’t make life better. But they do make life easier. Just think how much time you’d save if you were to walk into a supermarket and find only one type of bread and one brand of laundry powder and one sort of breakfast cereal. The bread might taste like chalk... Continue Reading

If you read yesterday's entry, you'll see that we had a heck of a time getting home from Chicago to OKC. Our flight was cancelled and we ended up rescheduled for an 8:55pm departure. Of course, the flight didn't leave until closer to 9:30 pm. And then we sat parked outside the gate in OKC for 30 minutes waiting for the plane at the gate to leave. All told, it was twelve hours from door... Continue Reading

Alright, we are now headlong into the holiday season, and I wonder... Would it be ok with you if I follow a rabbit trail today? I just want to get something off my chest. It may just end up being instructive, but right now I just need to... um... well... er... rant? Yes, that's it. I need to rant. So, if you aren't interested in my little hissy fit, go ahead and delete this email... Continue Reading

As I travel to conferences and receive email from people, the questions I am asked have a recurring theme. One of the most frequent questions is not so much about technology as it is about individuality. The question is, "What kind of web site should I build to make money online?" And that, my friends, is the wrong question. The right question is not about web sites or keywords. The right question is about you. Continue Reading

Are you overwhelmed? I don't know about you, but I can get involved in so many projects that I occasionally feel like my brain is going to explode. Someone get the duct tape! The reality of the situation is that there is more opportunity on the web than anyone can possibly grasp. You may already be succeeding online... ... or you may be struggling. I've been both places at various times in my life and... Continue Reading

One of the most important things you can do to get traffic to your AdSense sites is to incorporate the use of a mailing list. With a list, you can mail your members and invite them back to your site again and again. With a list, you can profit by sending offers that your members would find interesting and useful. With a list, you have both momentum and leverage, two of the greatest keys for... Continue Reading

I am writing this entry from Heathrow Airport in London. I've been here with my family since August 30th and we're ready to be back on American soil. As of now, our flight is delayed and I'm afraid we'll be sitting for a few more hours. I've been unplugged for all but one hour while on vacation (holiday, as they call it here). It has been refreshing to get away from the computer. But, like... Continue Reading

Citibank credit cards - I have them in my wallet. Why Citibank? Because these are American Airlines Aadvantage credit cards, and I charge absolutely everything in order to earn as many air miles on American Airlines as possible. I do a lot of traveling and enjoy flying free or upgrading to First Class when I can. But I am really upset with Citibank at the moment. Continue Reading

Bionicles. A Lego creation that has an incredibly rabid fan base and has spawned numerous made-for-DVD videos and a comic book series. Why am I writing about Lego Bionicles? Because my son has been collecting them for years. And because he just dropped over $100 on the newest sets to hit the market and is incredibly upset. So much so that he is returning them to the store, disheartened and disappointed. I suggested that he... Continue Reading

Wouldn't it be great if we could optimize our websites for AdSense then just kick back and enjoy the income? We wouldn't have to worry about trying new ad formats or checking new strategies or wondering what else we could be doing to increase our revenues. We certainly wouldn't have to watch out for the sort of change that could radically affect the way our pages are arranged. One such change could be just around... Continue Reading

Last night, my family and I went to see Glenn Beck at the Mabee Center in Tulsa. For those not familiar with Beck, he claims to have the third most popular radio show in the country. I guess that would be behind Limbaugh and Hannity. I started listening to Glenn a few years ago when his program began airing on our local radio station. He says that you need to listen to the show for... Continue Reading

I'd love to visit Japan one day, and now I might have the perfect excuse! Just a few days ago, the 3rd edition of "What Google Never Told You About Making Money with AdSense" was released in the Japanese language. If you understand Japanese, you can check it out at AdSense-Secrets.jp Continue Reading

If you have a site and want to get your visitor's attention, this is really cool stuff... Over 86% of web surfers have some sort of popup blocker installed. If you want to gather email addresses or request your visitors take some other action, popups have become ineffective. Until now... Impact Popup gets around popup blockers to display a very slick popup that you can install on your site in a matter of moments. Continue Reading

I'm just back in town from Michael Penland's Internet seminar in Orlando. It was a great seminar with two dozen fantastic speakers. I know the attendees must have gotten alot out of the time spent there. I want to take a moment to tell you about a guy I met in Orlando this week. His name is Keith Wellman. Continue Reading

I'm sitting in a conference room in Dallas, Texas, attending the Focus 4 the Future "No Limits" Internet marketing seminar. At the moment, Perry Marshall is sharing his story and telling people about making money with Google AdWords. Perry is a super-nice guy and his success story is totally legit. Continue Reading

I am extremely impressed with the folks at TextPayMe.com. Not only is their "send funds by cell phone" service ultra-cool, but they have made good on their free Xbox 360 offer in record time! Continue Reading

What makes you tick? What is the source of the "fire in your belly" that keeps you dreaming and reaching for... whatever it is? What is the one thing that you care about most and would give anything to have, be or do? That is your passion. Continue Reading

"Bush is stupid" is always a great way to start a conversation. Seriously... bold, definitive statements are the doorway from which we can expand our knowledge base and increase in wisdom. Continue Reading

We awoke at 8 am so, preparing for our Thanksgiving journey to Chicago. You won't believe how smoothly that journey went. Continue Reading

I am sitting in Chicago O'Hare airport reflecting on this past weekend. Yes, I am taking the long way home from North Carolina, but you do what you gotta do. Anyhow... Continue Reading

A long time ago in galaxy far, far away, a thirteen-year old boy discovered a new world of action and adventure which had captured his imagination unlike anything before. Star Wars hit the theaters in 1977, and I still remember sitting in the very front row, completely in awe by the images on the screen. I probably saw the film ten times in our local cinema, and waited patiently for George Lucas to churn out... Continue Reading

Is it that I have nothing to say? Or perhaps I have much to say and am waiting for just the right moment? Only time will tell... Continue Reading

It is true. I am an Arbonne consultant. (Actually, that may be past-tense by the time you read this...) For those unfamiliar with Arbonne, they are a fast-growing company focused on health care and skin care products. They claim the products are all natural and most of the people who try them truly love them. The downside is that they are ridiculously expensive. Still, you get what you pay for. For the record, I have... Continue Reading

Finally, a documentary about the left that I can't WAIT to see. This just in from Drudge... HBO MOVIE SHOWS RADIO 'AIR AMERICA' CHAOS HBO is set to air a behind the scenes look at the launching of liberal radio network AIR AMERICA. The DRUDGE REPORT has obtained a director's cut of LEFT OF THE DIAL, a grossly entertaining docu-drama of life on the other side of the AIR AMERICA microphone. The doubts. The lies... Continue Reading

I've been reviewing the log files from this site and found out some interesting stuff. Following is a list of the most popular blog entries, along with reasons why the entry received lots of reads and/or comments. Tsunami Video - I originally linked to a video which was then taken offline. But people searching the web for the keywords "Tsunami Video" found my site and visited by the thousands. The Passion: Mel Gibson's Labor of... Continue Reading

Mary and I had the opportunity to enjoy a "date night" on Friday. First we enjoyed a nice dinner at Johnny Carinos Italian restaurant. Next we went to the mall and pigged out on ice cream at Cold Stone Creamery (superior to Marble Slab in case you are wondering). Finally, it was on the cinema to take in a showing of Sky Captain and the World of Tomorrow. I received a great deal of chastisement... Continue Reading

I have just read one of the most brilliant assessments of the state of modern liberalism that I have read in months. Victor Davis Hanson writes for the National Review. I encourage you to take a few moments and bask in the glow of this great mind. Click here. Continue Reading

It was just like any other day. I booted up my computer and started to check on my web sites. And as happens from time to time, my sites were not coming up quickly or at all. My first thought is that a server is down. I test another server and see that it is not communicating either. Now I start thinking my T1 to the office is down. So I apply the test to... Continue Reading

I came across a fun little game a few days ago and have enjoyed diverting a few moments of my spare time to playing it. It is called Marble Blast and it is a simple yet addictive! Using the ASWD keys and your mouse, you simply roll your marble across a suspended platform, attempting to reach the finish line as quickly as possible. Obstacles, such as zero-gravity space, stairs, ramps, bumpers, mines and more, are... Continue Reading

I rented Mystic River this week, as I have been wanting to see it ever since it received critical acclaim. This Clint Eastwood directed film has been dubbed his "masterpiece" by many, with Sean Penn and Tim Robbins both winning Oscars for their performances. Mystic River was a very moody and layered piece. Three boyhood friends are forever changed when one of them is abducted and abused for several days. The 10-minute boyhood prologue sets... Continue Reading

And now, the continuing saga of the T-Mobile Sidekick, as featured in yesterday's entry. So my Sidekick finally activates around noon today. Around 2 pm, my phone number is ported from Sprint. All is well and good. (except dealing with Sprint.. but I'll save that rant for another time...) I am able to surf the web and received a couple calls. However, I immediately noticed that the "e" key sticks a bit. Sometimes it works... Continue Reading

The Emmy Award-Winning "Amazing Race" has not been victorious in the ratings race. In fact, there was a question of whether or not CBS would bring it back for another season. I am thrilled to announce that they have indeed renewed the show and the premiere of Season 5 is to take place on July 6th. My Tivo will be capturing every moment. Eleven teams of two, bound by some sort of relationship (father/son, best... Continue Reading

I don't know why, but this sad story got my attention. A couple idiots took someone's 2-pound Yorkie and punted it like a football, killing the poor pup. A Priest Lake man killed his neighbor's 2-pound miniature Yorkshire terrier by kicking it into the air like a football, police said, and authorities have charged him with animal cruelty. Jelani Lewis and Jessica McKenzie say they are outraged at the death of their 17-year-old pet, Gizmo... Continue Reading

About three years ago, I came upon the soundtrack for Seussical the Musical at Amazon.com. Seussical is a Broadway production based on the works of the late Dr. Seuss. The story follows many favorite Seuss characters including The Cat in the Hat (the Narrator), Horton the Elephant, Mazie McBird, Gertrude McFuzz, a cast of Who's and many more favorites, in a family-friendly joyful walk down memory lane. My family and I have worn out the... Continue Reading

I saw The Passion of the Christ last night. I have to agree with something Glenn Beck said after viewing the film. It's unreviewable. Yet, there is so much to say. I hope you will endure my babbling to find something worthwhile in the words to come. By now, you have heard about this movie. I have been writing about it for nearly 9 months now as the opening day has drawn closer. One entry... Continue Reading

Not be confused with my groundhog day rant a couple weeks back, this entry concerns itself with the title of the Bill Murray film from 1993. Caddyshack was funny. Ghostbusters was trendy. The Razor's Edge was dramatic. But Groundhog Day is Bill Murray's finest hour and comes in at #10 on my list of The 15 Best Movies Ever. Groundhog Day is the story of Phil Connors (Murray), a cynical weatherman who feels he is... Continue Reading

Hello. My name is Indigo Montoya. You killed my father. Prepare to die. By most standards, The Princess Bride should have been no more than a mere blip in the history of cinema. The fairy-tale story of the handsome hero, of the beautiful damsel held against her will by an evil prince, and of the sappy happily-ever-afters undoubtedly attached to the end has been endlessly repurposed by Hollywood again and again. However, when Rob Reiner... Continue Reading

We start my list of the Best Movies Ever (from my personal DVD collection) with an unlikely candidate. That Thing You Do (1996) makes the cut at #15 because, well, it just makes me feel good! Written and directed by Tom Hanks, That Thing You Do manages to take a trite, cliched storyline, add a perfect supporting cast and a hook that won't let go, and turn it into pure movie magic. The film tells... Continue Reading

A little background... I LOVED The Matrix. I was confused by my first viewing of The Matrix Reloaded, though a a second viewing helped me assimilate the film a bit more. I still thought it was very weak next to the original. Yesterday, I placed the reviews of the critics behind me and decided to take in a viewing of Matrix Revolutions without preconceived notions. I was pleasantly surprised! --- WARNING - SPOILERS! --- Am... Continue Reading

I'm not sure how to put today's experience into words. As i reflect on our visit to Gettysburg, I feel overwhelmed by the sheer magnitude of information and emotions that I have yet to fully assimilate. We started the day by checking out of the Red Roof Inn in Harrisburg and driving to Gettysburg. It was around 1 pm when we arrived at the visitor center. I examined the CD audio driving tours and settled... Continue Reading

Started the day in Dayton, Ohio. It really is getting hard to keep track of where we are at any given moment. The cities and hotels are becoming one big blur. After breakfast and the daily schlep to the van, we went to the United States Air Force Museum at Wright-Patterson Air Force Base. There were two massive hangars of airplanes, including the original Wright "B" Flyer flown by Wilbur and Orville Wright. We saw... Continue Reading

Mary and I had a date night on Friday and went to see Pirates of the Caribbean: Curse of the Black Pearl. Having grown up with the DisneyWorld ride that the movie is derived from, I was curious to see the film. While reviews have been mixed, the public has spoken by making it a summer blockbuster. I went with an open mind, very much wanting to be entertained. I wasn't. I was downright bored... Continue Reading

A moment of silence... Continue Reading

Named after the episode of Happy Days where the Fonz jumped a shark on waterskis, Jump the Shark is a guilty pleasure that can consume many hours of your time. The term refers to an exact moment in time where a television show took a turn for the worse. Reminisce with others who think Seinfeld was perfect up until the very last episode. Disagree with others who think the Brady Bunch went downhill after Cousin... Continue Reading

I decided to go check out the new Aspen Athletic Club that is opening just 1.5 miles away from our house. Mary and I have been talking about joining a club for a while, so I thought I'd stop be on my way to work. The actual club is still being built, but they have a temporary facility set up where they can sell memberships. I don't like long sales pitches and I had more... Continue Reading

Mary and I just finished watching a television series called Manor House. This 3-part, 6-hour PBS series aired in 2002 and is now available on DVD. Manor House ranks as one of the best TV shows I have ever had the pleasure to watch. This was reality television at its very best, putting Survivor and Big Brother to shame (well, they are pretty shameful to begin with.) Basically, nineteen volunteers from the modern world move... Continue Reading

The critics are all over the map on this one. MetaCritic has opinions ranging from 20 to 80 (out of possible 100). I give it a solid 80. Here's why. Bruce is a story of faith. It is a journey of coming out of darkness into the light. It paints a wonderful picture of prayer as a vital means for communing with God, and most certainly causes people to reflect on their own relationship with... Continue Reading

Went to see The Matrix Reloaded this evening. Following are some brief thoughts on the film. WARNING! There are spoilers here, so you many not want to read if you haven't seen it! . . . . . . . . . . Naturally, The Matrix Reloaded faced many challenges, not the least of which was being the sequel to The Matrix. With that said, the film was a disappointment on several levels. 1) The... Continue Reading