I often talk about the different tools that you can use to complement the AdSense units you put on your site. Sure, AdSense is always going to be the most effective ad system on your pages. But you also want to earn for your impressions, and from affiliate links too. A mixture of different revenue generations systems will help to increase the value you receive for your users. Continue Reading

It's a sad moment, but it was easy to see coming. Google has now officially killed off site targeting. The function that allows advertisers to choose to advertise directly on your Web pages still exists. But now it's called "placement targeting." There are two differences. Continue Reading

What makes you tick? What is the source of the "fire in your belly" that keeps you dreaming and reaching for... whatever it is? What is the one thing that you care about most and would give anything to have, be or do? That is your passion. Continue Reading

It's one of those days. My eyes are watery. My nose is stuffy. My body is achy. And I don't want to do anything. The common cold strikes once again. Continue Reading