Posted on November 16, 2009 08:00 AM
We knew it would happen. It always happens. Not long after Twitter's popularity hit the stratosphere, the spammers began swarming. Now direct messages boxes are packed with Mafia invitations, follower lists have been infiltrated by pornbots, and I had to put up with dozens of impostors trading on my name before my verified account was able to show who's really me. Whenever something gets big and successful on the Internet, you can bet that there... Continue Reading
Posted on November 4, 2009 08:00 AM
I offer a lot of different products. Some of those products I create myself. Others have been created by people I know. All of them, I firmly believe, can bring real benefits to the people who use them. If I wasn't 100 percent convinced that someone who is prepared to use the ideas contained in my books and products, and in the products that I recommend, couldn't achieve massive success, I wouldn't offer them for... Continue Reading
Posted on October 16, 2009 08:00 AM
I seem to spend a lot of time on the road these days. I've been up and down the country, backwards and forwards, and from state to state. I've even been to the other side of the world and back. It's hard work, with lots of jet-lag and too much time away from my family. That always hurts. But I enjoy it. I like speaking. The people I meet at events and conferences tend to... Continue Reading
Posted on October 9, 2009 08:00 AM
Twitter isn't the only microblogging service on the Web. It's not even the best microblogging service on the Web. In Twitter Power, I describe a number of sites that also let members post short notes to tell friends and followers what they're up to. Plurk, for example, is alive and kicking, and it looks great. It has neat icons, a clever, horizontal timeline and all sorts of add-ons and gizmos that make it look a... Continue Reading
Posted on July 7, 2009 08:00 AM
What do users really want?
It's a question that publishers ask themselves all the time. We look at the comments our articles receive. We review our stats. We check the popularity of keywords. We ask for ideas on Twitter. And we do all sorts of other things that try to second-guess what's going through our users' minds so that we can deliver content that interests them most.
But maybe we're asking the wrong question.
Continue Reading
Posted on June 17, 2009 08:00 AM
I love it when academics launch studies of the entrepreneurial world. Sometimes, they come up with truly valuable and fascinating information. I can't think of any off-hand, but I'm sure they must do sometimes. More usually though, the buffoons claim that their observations have discovered something truly amazing and revolutionary... something that those of us who were actually doing it knew all along. While the prof. is getting another publication and a nomination for a... Continue Reading
Posted on May 17, 2009 08:00 AM
I'm not much of a celebrity-watcher. I don't read tabloids and I couldn't care less who's dating whom in Hollywoodland. But I'm still pleased to see that so many celebrities have chosen to use Twitter. I'm pleased because those celebrities are bringing lots of regular folk like you and me with them. Those people might have come to chat with Oprah or Ashton Kutcher but they'll hang around and talk with the rest of us... Continue Reading
Posted on May 7, 2009 08:00 AM
In my book, Twitter Power, I describe a number of different kinds of tweets that twitterers are posting on the site. I talk about news tweets and customer service tweets, random thoughts and feedback, and a whole lot more besides. I explain how businesses are using them, why they work and how to make them work for you. You don't have to use all -- or any -- of those tweet models if you don't... Continue Reading
Posted on May 4, 2009 08:00 AM
I consider myself very fortunate. I have a beautiful home with a beautiful view of the Rockies in a beautiful part of the country. I also have a great office staffed with fantastic people.
And the two are separate.
That isn't everyone's goal. I've met lots of people whose dream is to give up the commute and start working from home.
I can understand that. I've done that.
Continue Reading
Posted on April 17, 2009 08:00 AM
Here's something you're not going to hear too often these days. I'm glad I don't have a job. I'm happy that I don't have to commute to someone else's office, make nice to the boss, wonder what I have to do to move up in life... and hope and pray that I still have my job next month. That's the situation for many people these days, and I'm so happy that I've discovered that it... Continue Reading
Posted on April 13, 2009 08:00 AM
Every time I go to a conference or take part in a seminar I meet a bunch of amazing people.
I meet people who are experts at marketing. I chat to entrepreneurs who are wizards at search engine optimization. I swap ideas with other bloggers who are making six-figure incomes on the strength of their posts.
Every one of those people is special.
But they aren't successful because they're special.
They're special because they're successful.
Continue Reading
Posted on March 10, 2009 08:00 AM
Whenever I sit down to write a book or prepare a talk, I always have one goal in mind.
I want to make it easier for other people to achieve success.
That's easier... not easy.
I know my limitations. And I know Internet marketing.
And I know that there's no such thing as a successful Internet business that was built easily.
Continue Reading
Posted on February 17, 2009 08:00 AM
I wish I hadn't done it. And I wish I could tell you all the things that I wish I hadn't done but there are too many incidents to remember them all. I probably smack my forehead about a dozen times a day and wonder what I've let myself in for. I know lots of people say that they have no regrets. They might even be telling the truth. But that doesn't mean that they've... Continue Reading
Posted on February 11, 2009 08:00 AM
There are lots of great things to say about being an Internet entrepreneur. You get to be your own boss, setting your own hours and working from home if you want. You get to define your own goals and connect your earnings directly to your efforts. And you get to be in full control of your life, instead of working a J.O.B. that you just can't stand. All of those things are true but there's... Continue Reading
Posted on January 23, 2009 08:00 AM
It shouldn't be a difficult question. If you want to know whether your site is a success, you don't have to look further than the last line in your AdSense stats. If you're happy with the amount that's going to appear on Google's check this month, you're successful. But what if an advertiser asked how successful your site is. What would you say then? You wouldn't tell him how much you're earning each month, would... Continue Reading
Posted on December 26, 2008 08:00 AM
AdSense has a weakness. It's not very good at handling images. Fill your blog or your website with pictures of your cat, your family or your vacation in Yosemite and you might please your readers, but Google won't know what to make of it. Unless you have a sizeable amount of text on your Web page, its robots won't be able to decide what you're talking about. You'll get Public Service Ads that don't earn... Continue Reading
Posted on December 7, 2008 08:00 AM
There are two ways to write a blog.
The first is to sit at the computer and type up the first thing that comes into your head.
If you have interesting ideas, fun experiences and can write well, that can certainly work. There are plenty of bloggers who make a good income writing about themselves, their lives and their families.
But it isn't easy.
Continue Reading
Posted on November 24, 2008 08:00 AM
If you've got nothing nice to say, say nothing.
It's a great rule to follow when you're offline. Online though, saying nothing just isn't an option.
As an online publisher, you have to publish. You have to keep a steady stream of new content appearing on your website so that your users will keep coming back, your ads will keep appearing... and your money will keep rolling in
Continue Reading
Posted on October 23, 2008 08:00 AM
Online publishing has all sorts of advantages. You become your own boss, you have your own schedule, you get paid to produce content and bring in users. It's all great fun... and you can do it without leaving your house or having to cope with office politics. It's those last benefits that can look so appealing and be a little dangerous too. Social networking sites have made it so easy to chat with other people... Continue Reading
Posted on October 2, 2008 08:00 AM
There are two reasons that people will visit your website.
They'll visit to read great content. And they'll visit to feel part of a community.
There's one way in which you can add valuable content to your site, get that content for free and build up your community at the same time.
By receiving comments.
Continue Reading
Posted on September 18, 2008 08:00 AM
I'm going to tell you a secret.
It's the secret of continued success that every successful publisher knows and benefits from them.
Here it is...
The secret of continued success is.. to be successful.
I know, it doesn't sound very helpful, does it? Continue Reading
Posted on September 15, 2008 08:25 AM
If you were publishing a newspaper, you wouldn't care who read it. As long as the number of readers was nice and high, it wouldn't matter too much to you whether they all read one article or absorbed everything from cover to cover.
That would be true even if you were publishing a free newspaper.
Continue Reading
Posted on September 15, 2008 08:00 AM
There are easy ways of bringing traffic to your website, and there are hard ways. Most people focus on the hard ways. They spend hours playing around with their keywords and their Search Engine Optimization. They spend vast sums on AdWords and other forms of advertising. And they send out email after email in an attempt to swap links and create exchanges. That's fair enough. It's all part of the job of being an online... Continue Reading
Posted on April 25, 2008 11:21 AM
Everyone has heard of Chicken Soup for the Soul and the zillion titles that were derived from this massive best-seller. What you don't know is that I am friends with the man who helped make that series so huge! His name is Rick Frishman and he knows a few things about getting attention. ;-) Rick has just released a new book of his own called "Where's Your Wow?" that reveals 16 ways to make your... Continue Reading
Posted on March 31, 2008 12:59 AM
If you were publishing a newspaper, you wouldn't care who read it. As long as the number of readers was nice and high, it wouldn't matter too much to you whether they all read one article or absorbed everything from cover to cover. That would be true even if you were publishing a free newspaper. You'd just want know how many people your publication reaches so that you can charge advertisers the right price. Online... Continue Reading
Posted on February 24, 2008 12:28 AM
I'm in Las Vegas for Affiliate Summit and am looking forward to the a few days of networking and learning. And while I have nothing to say about the conference yet because it hasn't started yet, I do have an experience to share with you. As you know, I enjoy blogging about my customer service experiences... especially the bad experiences. Why do I do this? I place a very high value on customer service and... Continue Reading
Posted on February 13, 2008 09:59 AM
I consider myself a fortunate person.
Every day, I sit in a beautiful office, surrounded by great people and look out of my window towards a fantastic view of the Rockies.
I think it's a great thing.
Not everyone agrees with me.
I know that lots of people want something different. They want to work from home. Continue Reading
Posted on January 29, 2008 11:05 AM
Psst... want to know a way to get tons of free users to your website instantly? And when I say tons, I mean the sort of numbers that will crash your servers, send your page views spiking through the roof and make you dizzy when you look at your AdSense stats. Here's how to do it... Just get your Web page on the front page of Digg.com. I didn't say it was an easy way... Continue Reading
Posted on January 2, 2008 11:51 AM
At conferences, you can spot them a mile away. They're shaking hands with everyone they meet. They're passing out business cards like they're free hundred dollar bills. They attend every talk and scribble notes furiously through each of them. And you can bet that when they go home they'll spend every waking hour -- which might be twenty in a day -- sitting in front of their computer working on their site, building traffic and... Continue Reading
Posted on September 8, 2007 12:01 AM
If there's one thing I keep saying time and time again, it's that anyone who wants to make lots of money online needs to go to conferences. And every time I say it, I see some people looking back at me with blank faces. I understand. Conferences cost money. If you're just starting out, it can feel like they cost a lot of money. And if you've never been to a business conference before, it... Continue Reading
Posted on August 13, 2007 07:08 AM
I like to keep things short. I know that you're busy. I know that you've got a million things to do today. And I know that if you're reading this, you're not building your online publishing business. So I don't want to take up too much of your time. That's why I tend to keep my posts brief and to the point. In general, my philosophy is that if I can't say what I want... Continue Reading
Posted on July 23, 2007 12:26 AM
There are lots of things to enjoy as an online publisher. There's the thrill of creating content. The pleasure of meeting friends at conferences. The sheer freedom of being your own boss and setting your own schedule. And then there's publicity. That's a whole other world of fun. Not every online publisher uses publicity to drive traffic to their website. Some think it's a bit like a lottery. You'll send out hundreds of press releases... Continue Reading
Posted on July 15, 2007 06:16 PM
I've Got Three Little Words To Say To You... No, not those words (although I'm sure you're very nice). I mean these three little words... Just do it. I know, Nike got there first. But they were right. You get nothing by doing nothing. Back when I started out on the Web, becoming an online publisher meant buying a book about HTML the size of the Yellow Pages. It meant spending half a year reading... Continue Reading
Posted on May 15, 2007 12:08 AM
Darren Rowse's blog at ProBlogger.net is always worth a read. He's a guy who's making a great income out of online publishing, and he's not afraid to share his knowledge. Recently, Darren put up a very interesting post about giving a second chance to old content. Sometimes, he points out, you'll put up a post that you're sure will get lots of traffic only to find that it dies away without doing anything special. There... Continue Reading
Posted on May 2, 2007 02:56 PM
Here's a hot tip...
Actually, TWO hot tips!
First... If you want your website to have lots and lots of traffic, you need... links.
Okay, that didn't sound so hot, did it?
But it is hot, because so many people ignore it.
I'm not talking about incoming links. Everyone remembers that they have to work their fingers to the bone to get those.
I'm talking about outgoing links. Continue Reading
Posted on April 16, 2007 12:33 AM
Internet publishing is a strange thing. On the one hand, you can do everything yourself. It doesn't take two people to write a blog post. It doesn't take a team to design an attractive website. And it doesn't take an entire office to optimize your ad units. But on the other hand, it does take thousands of other publishers to place links to your site on their Web pages to push you up the search... Continue Reading
Posted on December 28, 2006 09:05 AM
I'm always going on about the importance of great content. It really is the most important thing you'll put on your website. Sure, the way you format your AdSense units is important. The affiliate products you choose to promote will affect your earnings. The design and layout of your page will determine whether it looks professional and invites users to stick around and come back for more... or send them screaming back where they came... Continue Reading
Posted on December 22, 2006 01:06 PM
Don’t you just hate it when someone comes along and spoils all the fun? For a long time now I’ve been recommending that publishers put little images next to their AdSense units to draw users’ eyes. So if you were showing ads for televisions and cameras, then you could put pictures of televisions and cameras right next to the ad unit. Your unit would have all the eye-catching attention of a graphic ad without the... Continue Reading
Posted on December 18, 2006 11:17 AM
I love this time of year. It remind me just how fortunate I am. While many people across the country will be looking forward to spending some extra time with their families over Christmas, I get to spend as much time with my family as I want every day of the year. That was always one of the big motivations for me as an online publisher: I wanted to be free to decide when to... Continue Reading
Posted on November 25, 2006 04:05 AM
I’m always going on about the importance of great content. I don’t apologize for that. You can have ad units that are perfectly optimized, blended completely into your site and packed with high-paying ads. But if your content’s garbage, no one’s going to click on them because no one’s going to come to your site. I meet so many people who dream of getting rich with AdSense but never give a thought for building a... Continue Reading
Posted on October 23, 2006 12:54 AM
I've been looking back at what's been happening in the world of AdSense over the last ten months or so... and I've been amazed at what I've found. I was able to count at least fifteen innovations that could affect the way publishers earn through AdSense. Some of those changes, such as larger image ads, are relatively minor. Others, such as video ads and multiple channels for ad units, have the potential to radically change... Continue Reading
Posted on June 13, 2006 10:42 AM
Search the web for AdSense and you will find an absolute avalanche of products and services related to Google's popular contextual advertising service. Most of the these products are software or tools designed to game the system, taking advantage of the weaknesses in the search engines in order to generate a quick buck with AdSense. You know what I am talking about. These are the tools that build "garbage" pages that exist for no reason... Continue Reading
Posted on May 2, 2006 08:02 PM
As you might imagine, I get LOTS of email. Questions, questions, questions... and most of them are good!
What do people want most?
They want to see exactly how to implement AdSense properly on their sites.
Did you get that?
They want to SEE... Continue Reading
Posted on January 2, 2006 01:23 PM
I would like to wish you a very Happy New Year! May your year be filled with good health, prosperity and lots of laughter. :-) I have a New Year's gift for you to get things off to a good start! You may download your very own FREE AdSense Buddy, a very useful tool to help you keep track of your AdSense statistics without having to login to Google's site! You can check stats by... Continue Reading
Posted on November 24, 2005 09:48 PM
We awoke at 8 am so, preparing for our Thanksgiving journey to Chicago. You won't believe how smoothly that journey went. Continue Reading
Posted on October 20, 2005 12:26 PM
I don't know about you, but I spend lots of time developing my web sites. I put my heart and soul (not to mention money) into creating great sites that will generate traffic and AdSense revenue. Unfortunately, there are many people who do not respect other people's work. And they will STEAL your site. I've seen it happen. Continue Reading
Posted on October 15, 2005 05:52 PM
It's one of those days. My eyes are watery. My nose is stuffy. My body is achy. And I don't want to do anything.
The common cold strikes once again. Continue Reading
Posted on October 3, 2005 11:28 PM
Mary was out of town at a conference yesterday, so I wanted to find something fun for the kids and myself to do together. Last week, I found out that a new place opened up on Northwest Expressway in Warr Acres, OK, where an old Wal-Mart used to be. It is called "Incredible Pizza". I asked a friend about it and was told that they opened up about six months ago. They described it as... Continue Reading
Posted on July 20, 2005 07:51 PM
I was 13 years old in 1977. The release of Star Wars that year had whet my appetite for sci-fi space movies. So when Disney released The Black Hole in 1979, I had to go see it. I can't remember if I liked it or not, to be truthful. I recently purchased the movie on DVD, thinking it would fondly remind me of my childhood. Instead, it put me to sleep. Seriously. Waaaay asleep. Mary... Continue Reading
Posted on March 15, 2005 05:02 PM
If you have followed my blog at all, you know that I am a long-time Tivo user. I have been a subscriber for approximately five years, making me an early adopter. Tivo has been going through the ringer lately and it looks like they have just made a deal that is going to seal their fate as a household brand. Today, Tivo announced that they will be creating a custom-built digital video recorder for Comcast... Continue Reading
Posted on January 6, 2005 02:07 PM
I've been reviewing the log files from this site and found out some interesting stuff. Following is a list of the most popular blog entries, along with reasons why the entry received lots of reads and/or comments. Tsunami Video - I originally linked to a video which was then taken offline. But people searching the web for the keywords "Tsunami Video" found my site and visited by the thousands. The Passion: Mel Gibson's Labor of... Continue Reading
Posted on June 21, 2004 12:55 PM
I have been sick for three weeks now. I'm not complaining. I rarely get ill, so this is just unusual. I don't know that I have ever coughed my head off like I have been these past few weeks. Tried decongestants, antibiotics, vitamins, hot soup and lots of sleep. I've got what I call a "hanger-onner". It just doesn't want to let go. So, its a rambling day for me as I sit in bed... Continue Reading
Posted on December 9, 2003 03:25 PM
Fred Langa is a staple on the web. The guy has been writing technology articles since dirt was new... well, for a long time anyhow. In fact, he used to write for the now-defunct NetGuide Magazine and featured WorldVillage.com as one of the web's best Family friendly site. Fred's mailing list, the Langa List, is a weekly digest featuring useful info and links for a general audience (that's you!). I highly recommend signing up to... Continue Reading
Posted on December 8, 2003 06:42 PM
Things have been hectic lately. Lots of traveling. One month on the road with family. One week in Chicago with family over Thanksgiving. Three nights in Boulder, Colorado for an Internet conference. And now its time for the Christmas rush. Jenna's birthday is next week. Gotta buy gifts. Gotta work. Gotta remember to stop and smell the roses. Breathe. Breathe. Breathe. Deep cleansing breaths. Inhale. Exhale. There, don't you feel better? #13 in my Best... Continue Reading
Posted on October 5, 2003 02:37 PM
Well, we are pulling it all together for the BIG ROAD TRIP! We are due to set out for our first stop, St. Louis, on Monday morning. I hope you will follow along with us on our journey as I intend to Blog and photojournal every day. Please let me know if we are in your stomping grounds or if you have any suggestions en route. Lots of packing to do, so I'll catch you... Continue Reading
Posted on August 5, 2003 03:42 AM
This one should prove to be lots of fun! See if you can manipulate the Great Manipulator into as many hilarious contortions as possible! Simply click a point on the photo and drag away. More fun than sliced bread.
(Sorry, you need a Java-capable browser to view AlexWarp.)
AlexWarp applet by Alex Rosen -
http://www.axlrosen.net/ Continue Reading
Posted on June 6, 2003 07:34 PM
We decided that the continental breakfast at the Comfort Inn had a lot to be desired. Fortunately, there was an IHop not far from the hotel. Just can't beat a belgian waffle with lots of butter and syrup! Afterwards, we headed to Leonardo's Adventure Quest, a very cool hands-on science museum and the largest outdoor fort/playground you've ever seen. The kids had a great time and we spent the better part of the day hanging... Continue Reading