Become an Internet publisher, and you'll need to learn a whole bunch of new marketing skills. You'll have to unwrap the mysteries of search engine optimization, figure out how to make pay-per-click advertising pay for you and get to grips with "link bait," banners and keywords to name just a few. None of it is really very difficult and all of it can be learned but for anyone just starting out, it will all be... Continue Reading

I remember seeing Ben Stein for the first time in Ferris Bueller's Day Off. Who could forget the monotone deadpan teacher repeating "anyone... anyone... Bueller... Bueller". And then there was "Win Ben Stein's Money", a campy television quiz show that demonstrated Ben's ability to stand toe-to-toe with the best of them. I sure would have liked to have seen him go up against Ken Jennings. As a columnist for the Wall Street Journal and a... Continue Reading

Admit it. You are passionate. Oh, I don't know what you are passionate about. But I guarantee that you are passionate about SOMETHING! You may be crazy about parakeets. Or perhaps you know more about bonzai trees than anyone on the block. Maybe you are one of the world's leading experts on Mt. Everest. Or it could be that you make the best french silk pie in the hemisphere! The point is that everyone is... Continue Reading

I'm a huge fan of developing online communities for revenue generation. The wonderful thing about community sites is that the members create the content for you. However, it can sometimes be tricky to kickstart your forums in order to get people posting. If you launch forums and people visit only to find that there is no activity, odds are they aren't going to register, post or return. This is the primary reason most forums don't... Continue Reading

When I was at Blogworld last week, I came upon the booth of a company called "Entrecard." Their display caught my attention and I introduced myself to the CEO, Graham Langdom. To my surprise, Graham is also the creator of The Million Dollar Wiki. The reason I was surprised is that I had become familiar with that site the week before and had purchased a few pages on the site! Anyhow, knowing how innovative Graham... Continue Reading

*** This just in! *** Actually, TWO things just came in. Please read both items carefully... 1) I JUST received an email from John Reese, the Internet marketing legend who created the now-famous Traffic Secrets course. When this course came out, it was considered pricey, and somewhat out of reach for people. Don't get me wrong... At $997 it was worth EVERY penny. But STOP THE PRESSES! John just told me that his inventory is... Continue Reading

There's a look that I've seen way too many times. It doesn't happen often, but even once is enough. I'll be standing in front of an audience at a conference or teaching a class, and I'll see my audience's eyes glaze over. Instead of looking at me, they start looking at the conference program or at their watch or at anything but me. It's a look that says I've lost them. Whenever that happens, I... Continue Reading

Like most things on the Internet, marketing can be divided into two distinct periods: Before Google and After Google. Before Google, getting a link to your site on other sites took a huge amount of work. You'd have to write to each publisher separately. You'd have to try different CPC networks until you found one that worked for you. And you'd have to create a new Web page just for reciprocal links. After Google... well... Continue Reading

Most new businesses fail. It’s a fact we’re all familiar with... and as entrepreneurs, one we all ignore. It’s easy to do. For one thing, online those statistics probably aren’t that bad. With AdSense, you’re almost guaranteed some income. Use the right strategies and techniques, and there’s no reason why that income shouldn’t be very good indeed. Continue Reading

Alright, it's time for some fun and games. Are you familiar with the abundance of "tycoon" games on the market? You know the ones... Lemonade Tycoon Sim City Mall Tycoon Rollercoaster Tycoon etc... I thought it would be fun to put together an online game focused on making money with AdSense, and I'm pleased to invite you to come and try out The AdSense Game now! Be sure to follow the instructions so you can... Continue Reading

Last night, my family and I went to see Glenn Beck at the Mabee Center in Tulsa. For those not familiar with Beck, he claims to have the third most popular radio show in the country. I guess that would be behind Limbaugh and Hannity. I started listening to Glenn a few years ago when his program began airing on our local radio station. He says that you need to listen to the show for... Continue Reading

Who would have thought that my post about Arbonne would have generated so much discussion? Admittedly, it does get heated from time to time. But I have allowed the post to be a forum for free speech as long as people keep it clean and don't abuse each other. If you try to read it, expect to spend at least an hour... it just keeps going and going... A few months ago, I put up... Continue Reading

Every now and then I come across a site that takes a familiar concept and turns it into something new. I recently was introduced to Got-Zip.com, a fascinating concept that mixes geographically based shopping with a killer money-making concept. When you visit Got-Zip, the first thing you do is enter your zip code. Once in the site, you can read about this pretty cool opportunity to claim your own zip code territory and EARN commissions... Continue Reading

I believe there are insidious forces at work in America to tear down the fabric of this great nation. I believe these forces primarily reside in the extreme leadership of the Democrat party and the mainstream media. I believe these forces are the ones responsible for swaying public opinion against our brave men and women fighting the war on terror. These people despise our President and the tremendous successes he has had in this war... Continue Reading

A long time ago in galaxy far, far away, a thirteen-year old boy discovered a new world of action and adventure which had captured his imagination unlike anything before. Star Wars hit the theaters in 1977, and I still remember sitting in the very front row, completely in awe by the images on the screen. I probably saw the film ten times in our local cinema, and waited patiently for George Lucas to churn out... Continue Reading

I've been slaving away attempting to make sense of this thing we call the Internet. In order to put things in proper perspective, I have composed this paper which I hope will prove useful. Continue Reading

Have you caught any of the recent news stories about (the lack of) Internet security for people with Windows PCs? I have and it concerned me enough to actively seek help. Frankly, there are some frightening threats out there that you need to be aware of. For instance, are you familiar with "Spyware?" This is monitoring software that is secretly copied onto your computer without your knowledge or consent. Its purpose? To record as much... Continue Reading

It is true. I am an Arbonne consultant. (Actually, that may be past-tense by the time you read this...) For those unfamiliar with Arbonne, they are a fast-growing company focused on health care and skin care products. They claim the products are all natural and most of the people who try them truly love them. The downside is that they are ridiculously expensive. Still, you get what you pay for. For the record, I have... Continue Reading

I watched the President last night and was inspired. It is so refreshing to have a man in the White House who is "real". I know, I know. The Dems will scream about how "stupid" I am for believing the "lies" of the Bush administration. Save your breath. Your comments will be deleted. After surviving eight years of the worst Presidency to ever curse the White House, I can spot a liar and a con... Continue Reading

I just finished reading Shadowmancer by G.P. Taylor. I bought it for my son to read and he really enjoyed it. On his recommendation, I gave it a read. A fantasy novel with a spiritual twist, Shadowmancer turned out to be a pretty good read. In the past, authors such as Frank Peretti and Randy Alcorn have managed to write some excellent Christian fiction that dealt with the spiritual dimension, that being the world of... Continue Reading

I recently read a book that has given me much to think about. It is called The Dream Giver, by Bruce Wilkinson (of The Prayer of Jabez fame). The Dream Giver is actually two books in one. The first portion is a modern-day parable that tells the story of Ordinary, one who dares to leave the Land of Familiar in order to pursue his Big Dream. The second half discusses the meaning of the parable... Continue Reading

The Passion of Christ continues to dominate the box office for its third week straight. This amazing phenomenon has grossed over $267,000,000 in the U.S. in the first 20 days of its release. It is now #22 in all-time box office gross. It would not surprise me to see it pass the $400,000,000 mark by the time the dust settles. If that happens, it will be challenging Spiderman for the #5 spot. Box office numbers... Continue Reading

M. Night Shyamlan is a modern day Alfred Hitchcock. To date, he has made several films, including Unbreakable (with Bruce Willis) and Signs (with Mel Gibson). I thoroughly enjoyed both of these pictures, but it is his first film that has stayed with me as unforgettable. I am speaking of #12 in my series of The 15 Best Movies Ever, The Sixth Sense. In this film, Shyamalan proves he is the new master of suspense... Continue Reading

About six years ago, a friend of mine introduced me to a new Christmas CD by The Trans-Siberian Orchestra. For those not familiar with the band, they are all rock and rollers, many with a heavy metal background. Their first album, Christmas Eve and other Stories is unlike anything I've ever heard before. It's a rock opera. It's spiritual. It's progressive rock. Simply put, it is an album that captures the essence of Christmas better... Continue Reading

Mary and the kids needed to take some extra time for school today, so I dropped them off at the Cleveland Public Library. I then excitedly drove down the street to the Rock and Roll Hall of Fame. I've always want to visit this place and was thrilled to have the opportunity. The architecture of the building was very cool with a wide open atrium and six levels of exhibits. I only had a couple... Continue Reading

Holy Moses. If this isn't BIG BROTHER attempting to claw away at your privacy with his big hands, I don't know what is. This from the Washington Post. Fliers to Be Rated for Risk Level New System Will Scrutinize Each Passenger, Assign Color Code In the most aggressive -- and, some say, invasive -- step yet to protect air travelers, the federal government and the airlines will phase in a computer system next year to... Continue Reading

The critics are all over the map on this one. MetaCritic has opinions ranging from 20 to 80 (out of possible 100). I give it a solid 80. Here's why. Bruce is a story of faith. It is a journey of coming out of darkness into the light. It paints a wonderful picture of prayer as a vital means for communing with God, and most certainly causes people to reflect on their own relationship with... Continue Reading