My team and I came up with the idea for an iPhone fart application in summer of 2008. We knew it would be a hit. We just needed to develop it. We took great pride in developing iFart Mobile. It was more than another iPhone application. It was a true entertainment machine with a unique interface. It didn't LOOK like an iPhone app. When we submitted the application to Apple, it was put "in review... Continue Reading

Yesterday I posted a video of my brother-in-law's legendary karaoke performance. Many have asked if I was going to post my performance. Being a high-profile marketer, I should no better than to do that. After all, why would I want people to see how badly I sing? But I thought about it and decided that transparency is a good thing. In fact, the more you share your life with your customers, the more they have... Continue Reading

I just returned from a one-week cruise to the Mexican Riviera with my extended family. We enjoyed a wonderful week aboard the Norwegian Star. I'll be providing more details of the cruise in the future, but for now I want to focus on the first video that I've uploaded. In what can only be described as a legendary performance, my brother-in-law Michael Costantini dominated the Karoaoke floor one evening with his rendition of this classic... Continue Reading

Earlier this year I had the privilege of welcoming Dave Woodward to Colorado for an interview. Dave was filming a series called "Legendary Marketers" and he had asked if I would be a participant. The series would visit successful marketers at their homes (and office in my case) to give the viewers a better sense of who we are and what we do. I was thrilled at this opportunity and am even more pleased with... Continue Reading

What would you do if you were able to come to my home and office and ask me whatever you wanted? Would you have some questions for me? Dave Woodward did. A few months back, Dave contacted me and told me he was putting together a brand new series called "Legendary Marketers", and he asked if he could come visit with me at my home and office to find out what made me tick. Of... Continue Reading

The most requested DVDs of all time are finally going to be hitting the retail shelves today. Faster than you can say, "Use the Force, Luke", The Star Wars Trilogy DVD set will probably break all records for DVD sales. I know that I will be contributing my $45 to George Lucas's pocketbooks as I plan on picking up my copy on my way to work today. If you can stand to wait a few... Continue Reading

It was another walk in the footsteps of our Founding Fathers. The city of Philadelphia is where the Declaration of Independence was composed and signed. We can trace much of that which makes America great to the heart of this old city. We started the day by hopping a bus downtown. If I had known how crowded the bus would have been, I think we would have taken a cab. Anyhow, we arrived downtown and... Continue Reading