People create Internet businesses for all sorts of reasons. Some of them are looking to give up their J.O.B.s. Some dream of being of being their own boss. And others can't wait to make tons of cash, retire to their private island and leave the work of traffic generation, content production and ad monitoring to their staff. That's all fine. I don't have a problem with any of those reasons. Provided they're all accompanied by... Continue Reading

I've seen some really clever things done with ads on the Web. I've seen some pretty dumb things too, like whack-a-mole banners and flashing skyscrapers that make you want to look anywhere but at the ad. But some of the ideas have been incredibly creative. When Kontera first wheeled out its system, I loved the fact that its ads were so unobtrusive. When Chitika created its eMiniMalls and then its Premium ads, I thought the... Continue Reading

This is a hugely exciting time to be an online publisher. It used to be the case that if you wanted to earn from ads on your website, there was only one thing to do. You signed up to AdSense, pasted in the code, optimized the units and brought in traffic while following your stats. You still have to do that. But these days that's just the beginning. Continue Reading

I love keeping my eye out for new ad services that can make you and me money. Google AdSense continues to pay off. Kontera is a winner is my books. And I've had some positive things happen with YPN and Chitika. But I've come across something new which pays off INSTANTLY! Continue Reading

Tag me once, tag me twice. What the heck. Both Rosalind Gardner and Kris Jones 'tagged' me to create this blog entry. Here goes... Continue Reading

I'm not a negative person. Generally, I've got a smile on my face and a bounce in my step. But the moment I got off the plane in Miami for Affiliate Summit, I felt like I needed a shower. No offense intended to any of my subscribers or friends that live at the tip of Florida, but I found it to be just a notch below absolutely miserable. Continue Reading

Last July, I wrote about how Amazon.com was breaking into contextual advertising with its Omakase program. Now they're at it again with another context-based advertising system. This time though, they've taken a leaf right out of Kontera's books. Instead of placing ads in ad units, they're linking to keywords in the text and serving floating ad balloons. You can see samples here and here. Continue Reading

Ever since Google changed its Terms of Service to allow publishers to place other ad programs on AdSense pages -- provided those other ads don't look like Google's ad units -- publishers have been wondering how to make the most of this bonanza. It's like telling a child he can put as many different types of cake on his plate as he wants. On my blog for example, I'm using Kontera's text links to supplement... Continue Reading

Saturday morning ramblings. I know, it might be Saturday afternoon or Sunday... or even Monday, when you receive this. Nevertheless, it's Saturday morning as a write. So there. :-P Here come the ramblings, kind of a stew from me to you :-) Continue Reading

Ever since Google changed its Terms Of Service to allow other contextualized ad systems on the same pages as AdSense, I've been busy taking another look at its competitors. And what I've found was that Kontera has been pretty busy. Kontera has created an ad system that turns keywords on a Web page into double-underlined links. When users mouse over those links, they get a floating tool box containing an ad. It's unobtrusive and looks... Continue Reading

I hope it got your attention, because what I am about to share with you can be HUGE. And I have THREE things I need to share with you. So be sure you read all the way to end or you might miss out on the best stuff! Ok, here's the deal (pardon my excitement, but this really is big!) As you know, AdSense is not the only contextual advertising service on the web. Google... Continue Reading

So when was the last time you checked AdSense's TOS? I know, I know, it's all small print. It's boring. It doesn't change very often. And when it does change, the changes don't mean anything. Right, right, right... and wrong. Very, very wrong. The Terms of Service of any program, especially contextual ad programs, might be about as fun to read as the ingredients list on a TV dinner but they're important. They're important to... Continue Reading

People have been asking me three questions about the AdSense program, and their new terms of service and AdSense support team have now clarified all of these issues. ~~~~~~~~~~~~~~~~~ Question 1) Does Google allow other ads to run on the same page as AdSense Ads? Answer 1) The official word is a qualified "yes". You may not run ads that are designed to resemble AdSense ads. For example, Yahoo! Publisher Network ads look very similar... Continue Reading

I've got a Christmas gift for you! No strings attached. It's a gift, pure and simple. :-) As you are probably well aware, Google AdSense is not the only way to generate money on your site with contextual ad services. I've written a brand new report called: "Contextual Ad Systems: Earning Beyond AdSense" And I want to give it to you for free... Continue Reading

There’s something to be said for monopolies. Obviously, they’re great when you own one but they have another advantage too. They make life easier. They don’t make life better. But they do make life easier. Just think how much time you’d save if you were to walk into a supermarket and find only one type of bread and one brand of laundry powder and one sort of breakfast cereal. The bread might taste like chalk... Continue Reading

We live in a reciprocal Universe. All of us are trained at a very young age to take. Hopefully, we are also trained to give. Give and take. Someone asks you how you are doing... ... and you ask them how they are doing. Someone gives you a gift... ... and you are more likely to give them a gift in the future. Give and take. That's the way the Universe operates. Continue Reading

Google AdSense is currently the reigning King of contextual advertising services. But the King always faces challengers to the throne. Kontera, Chitika and Intellitext have managed to absorb a small piece of Google's market, but they've barely made a dent thus far. So who can take on the 100 pound gorilla? Only another gorilla. Enter Yahoo! Continue Reading

Google AdSense ads have become ubiquitous. It's hard to find many sites that aren't running their contextual text advertisements. However, there ARE other options available for site publishers wishing to monetize their web pages. I recently came across a site called Kontera. They have a different approach to contextual advertising. Rather than display ads directly on the site, their engine looks at a web page and highlights certain keywords on the page by placing a... Continue Reading