"It was a dark and stormy night." That may as well be the beginning of this newsletter, because I have started writing it five times now. I get past the first line, read it, and delete it. So I figure you just can't go wrong with "It was a dark and stormy night." Well, perhaps if I was writing fiction... The fact is that I've got a lot to tell you this week and I'm... Continue Reading

I've been getting a LOT of email about Google's new policy change related to their AdWords program. Thousands of advertisers had the prices per click raised DRAMATICALLY overnight. It has been very costly for some, perhaps unfairly so. Are you one of the people that got hit by this Google "slap"? Are you still trying to recover and to find your lost traffic? Many people have pleased with Google to let them have the lower-cost... Continue Reading

If you are an AdSense publisher, you know that Google tells you very little about your ads. They tell you how many ads you have displayed. They tell you how many ads have been clicked. And they tell you how much money they are paying you. If you use channels, you are able to gather a bit more data regarding the success or failure of a page or an ad to deliver revenue. But other... Continue Reading

I rented Mystic River this week, as I have been wanting to see it ever since it received critical acclaim. This Clint Eastwood directed film has been dubbed his "masterpiece" by many, with Sean Penn and Tim Robbins both winning Oscars for their performances. Mystic River was a very moody and layered piece. Three boyhood friends are forever changed when one of them is abducted and abused for several days. The 10-minute boyhood prologue sets... Continue Reading

Contrary to the hysterical claims that The Passion of The Christ would cause rampant anti-semitic acts, instead we have a story of a sinner coming to repentence after viewing the film. From the Houston Chronicle Detectives say the death of a 19-year-old woman originally ruled a suicide has turned into a murder case after a repentant man who'd watched The Passion of the Christ confessed to killing her because she was carrying his child. Fort... Continue Reading