Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

Apart from Twitter's own terms of service which prohibit obvious things like harassment, transmitting viruses and spamming other members, there really aren't many rules to the site. You can essentially use Twitter however you like. However, for people and businesses who want to use Twitter successfully (eg: build a following and grow their circle of influence), there are a number of best practices that can be observed. I cover many of these in my book... Continue Reading

There's a rumor going around. It's growing. It's dangerous. And I think I may have encouraged it. People are starting to believe that Twitter is a sales tool. They see the site as a valuable resource that allows them to broadcast their sales messages and land new deals. Continue Reading

I've been doing a lot of traveling lately. I've been from California to New York, to Utah and Seattle, and to Denver more times than I can count. In theory, none of that traveling should be necessary. Twitter, after all, is the ultimate networking tool. I can be sitting anywhere and by firing up Tweetie on my iPhone, find myself swapping tweets with Tim O'Brien of the New York Times or exchanging ideas with best-selling... Continue Reading

In my book, Twitter Power, I describe a number of different kinds of tweets that twitterers are posting on the site. I talk about news tweets and customer service tweets, random thoughts and feedback, and a whole lot more besides. I explain how businesses are using them, why they work and how to make them work for you. You don't have to use all -- or any -- of those tweet models if you don't... Continue Reading

I've been an Amazon.com Associate since the beginning. I'm not sure when they started their program, but it's been over ten years that I've promoted Amazon's products and services. Imagine my surprise when I received an email from Andrea, an Associates Account Specialist (is that for people who can't get jobs with the post office? I'm kidding.. relax...), that informed me my account was being closed. First of all, let me say this. I am... Continue Reading

A recent question in USA Today by Steve Strauss in the "Ask the Expert" column asked the question, "Should Entrepreneur's Twitter?" Mr. Strauss answered the question with a definitive "No" and gave several reasons. One must wonder how someone who so clearly does not understand Twitter was able to speak as an "expert." As a true expert on the subject, I wish to set the record straight and dissuade entrepreneurs from acting on Mr. Strauss... Continue Reading

Few Internet companies have succeeded in seizing mindshare more than Zappos.com. One of the truly great ecommerce success stories, Zappos has built an incredible brand based on a culture-centric philosophy. They believe that their company culture is what drives their employees to provide premium customer service. And you know what? They are right. It works. Continue Reading

As of this writing, There are over 13,000 applications in the iTunes app store. There are games, utilities, novelty apps, lifestyle apps, social networking, weather and several other categories. New apps are appearing every day. Some apps are original, but many are just more of the same. That's why I am excited to announce an entirely new genre of apps. Several months ago I and my team were considering ways to deliver our content to... Continue Reading

The Internet has opened up business in all sorts of ways. It costs nothing to start a website. Anyone can write a blog. Putting ads on your pages takes minutes and requires no selling, no effort and almost no work at all. And the revenues can be fantastic. Millions of people have joined the Internet business revolution and have either swapped their day job for days of writing articles, or are enjoying some useful extra... Continue Reading

Social Media is all the buzz right now. It started with MySpace, continued with YouTube and has brought about Facebook, Twitter and a host of other sites promising the help people interact in new ways. These sites have become very popular and two were purchased for a tidy sum. Rupert Murdoch's News Corp purchased MySpace for $580 million and Google bought YouTube for for $1.65 BILLION. I'm sure the boys from Facebook and Twitter have... Continue Reading

Have you ever wondered what people did BEFORE they become Internet marketers? It's pretty cool to see that the greatest success stories are people just like you and me. I will tell you this about me. I used to be a DJ. Yup, I worked in the nightclubs to begin with, but then the entrepreneur in me discovered that there was more money to be made in playing music at private events. So I started... Continue Reading

In March of 2006 I attended Yanik Silver's Internet Marketing Underground seminar in Washinton, DC. It was a life-changing date with destiny, for it was there that I met my future JV Partner, Eric Holmlund. I was also impressed by the high caliber of people who attended this seminar. It seemed that there was an awful lot of success in the room filled with over 300 people. Two years later and Yanik does not disappoint... Continue Reading

Now this is incredible. And when I say incredible, I mean INCREDIBLE! Like most marketers, I have not been able to find an email solution that guarantees my newsletter will arrive in the inboxes of my customers. Even the best autoresponder service has problems getting my emails through to AOL.com, Yahoo.com and hotmail.com. That's why I am doing backflips over Instant Whitelist! Continue Reading

There are those who start at the bottom of a company with the aspiration to rise to the top, and there are those for whom the words upwardly mobile do not apply. I encountered Mr. Latter attending to the United Skycap station in LAX today. My associates and I bring our bags to the guy and we go through the regular procedure. "What is your destination?", "Show me your identification" and "How many bags will... Continue Reading

I'm not a big fan of the major airlines. In fact I have written several entries that demonstrated poor customer service by United and American. However, I had a uniquely good experience on United a couple days ago and wanted to share it with you. I was traveling to Los Angeles with Joel Ownby and Tim Prince, en route to Yanik Silver's Internet Underground conference in Los Angeles. The three of us board the 737... Continue Reading

I'm about to share a hard truth with you. I hope you are sitting down, cause here we go... Most of the people reading this newsletter will never make money online. Ouch. Sure, read it again. You heard me right. Now before you go questioning me, calling me insensitive or flat out cursing me out, let me say this... Continue Reading

I'm in Las Vegas for Affiliate Summit and am looking forward to the a few days of networking and learning. And while I have nothing to say about the conference yet because it hasn't started yet, I do have an experience to share with you. As you know, I enjoy blogging about my customer service experiences... especially the bad experiences. Why do I do this? I place a very high value on customer service and... Continue Reading

What are people talking about when they talk about RSS feeds? Let me make it simple. In fact, let me make it REAL simple. RSS stands for "really simple syndication". Basically, it is a format for distributing and gathering content from various sources across the web. This can include newspapers, magazines and ablogs. Using something called a "news reader", you can monitor headlines and summaries from many of your favorite sources without having to go... Continue Reading

A few months back, I launched this groundbreaking Internet marketing course to the world... The Secret Classroom ... and the feedback has been fantastic! I regularly receive emails from people telling me what an impact this course has had on their online business. I wanted to take a moment today and share one of these emails with you. I think it says way more about the value of The Secret Classroom than I could ever... Continue Reading

Yesterday, I blogged about my experiences with American Airlines Aadvantage desk in regards to a change I needed to make with a ticket. Thanks to everyone who empathized with my plight. It appears I am nowhere near alone. Apparantly, Google is showing me some love. Check this out. Continue Reading

Does American Airlines have good customer service? Once again, I find myself on the "I can't believe this is happening" end of a telephone conversation with a customer service rep. Here's the story. I had booked a flight using reward miles to fly someone from Dallas to Denver in a couple weeks. As it turns out, he is going to drive here a few days early and won't require the initial leg of the flight... Continue Reading

Before we left Oklahoma, we used to eat at Moe's, a tex-mex fast food joint. It was pretty good. I especially liked the way they trained their staff to yell out "Welcome to Moe's!' every time someone walked in the front door. It made for a friendly environment where they recognized every customer on every visit. As a sidebar, Moe's only played music featuring dead musicians in their restaurant. Interesting... But when we moved to... Continue Reading

I've been paying close attention to customer service wherever I go these days. In my business, I tell my support team to go the extra mile when assisting customers. I believe this pays off big time in the long run. But I am amazed at how many businesses do not pay attention to the simplest of customer service details. In the past few days, I have made observations at Best Buy, Gamestop, Qdoba and... my... Continue Reading

'Twas the Night Before Christmas An Internet Marketing Adaptation for 2007 ----------------------------------------- 'Twas the night before Christmas and all cross the 'net Marketers were hoping that clickthroughs, they'd get. The products were finished and ready to go outsourced and prepared by those "in the know" Continue Reading

I know I am opening myself up to criticism for this post, but it's been on my mind and I really just want to put it out there. I dislike the way multi-level marketing has been done by many companies. I don't dislike multi-level marketers, mind you (well, most of them anyway). I just think that business model has proven destructive to many individuals and families. Continue Reading

One penny. One cent. 1/100th of a dollar. Uno centavo. That's all it takes for you to instantly own your own Internet store! Yes, I'm serious. My customers have been asking me for a simple solution where they can tell people about great products and earn easy commissions... Continue Reading

Everyday I receive emails from people telling me that they have the best product since sliced bread, and asking me to do a joint venture with them. It is physically impossible for me to promote every product that comes my way. In fact, I am becoming more and more selective, making sure that I only share products with my customers if there is great value. Honestly, you wouldn't want to see a lot of the... Continue Reading

Running your own business and making money online is fun. But if you don't stop to enjoy the blessings that come from having financial freedom... well, what's the point? I've spent the better part of this year setting up shop in Colorado, creating new materials to help you make money, traveling and speaking at seminars, and preparing to shoot the world's first Internet marketing reality show. Let's face. I've been busy! And now I am... Continue Reading

I'm impressed. I don't say that much these days. While on the hunt for the absolute best resources and services that actually help people make money online, I find myself wading through a lot of nonsense. A LOT of nonsense. When a friend told me about a new product called "My Affiliate Store", I had to laugh. Continue Reading

They say variety is the spice of life. I have to agree. I love variety. It keeps things exciting. It's why you see me doing multiple projects and always coming out with something new. I just can't sit still. (My wife says it is ADD, but I think she is.. Oh! Look at the butterfly!) ;-) Well, you know how I teach people to find a niche and become the expert in that niche by... Continue Reading

Everything has changed. I remember when I first discovered computers. I was in high school when Radio Shack came out with their TRS-80 Model I personal computer. I remember going to the store and staring at it... ogling it... feeling the power of its keyboard... Hey, I guess I just wasn't into girls yet. That time came along eventually as well. ;-) Oh, those were the days. Continue Reading

I am currently in the Nation's Capitol for an Internet marketing conference and I am the victim of a crime, even a felony. It happened while I slept. I was robbed and left for naked... and didn't even know it until late in the afternoon. Amazingly, there isn't a bruise on my body. Nor have I lost any material possessions. So what happened? Read on... Continue Reading

I love to write my own newsletter. It gives me an opportunity to share my thoughts and feelings with you in a very personal way. However, my friend Eric Holmlund has written such a brilliant piece that I have asked him if I can reproduce it in its entirity. Being a great guy, Eric said no problem. With no further ado, here is Eric's post... ---------------------- I want to tell you about a young woman... Continue Reading

If you've been reading my blog for a while, you've probably noticed that I tend to say exactly what's on my mind. Sometimes, that will have nothing to do with AdSense or Internet marketing. It might be something to do with my life. It could be something that happened to me. Or it might just be one of my occasional rants brought on by... well, anything really. I'm not what you would call "politically correct... Continue Reading

Five days ago, I wrote about my experience with American Furniture Warehouse in Fort Collins, Colorado. It was not a glowing moment for their customer service team. This morning, my home phone rang and my wife informed me that American Furniture Warehouse wanted to speak with Joel Comm. I had been anticipating a call from them. Surely they monitor the web for mention of their name, and just 48 hours after blogging about my experience... Continue Reading

NOTE! - This issue has been resolved by American Furniture Warehouse customer service as of February 22nd. Please see this blog entry for the rest of the story. We now return to you the initial entry as originally posted... American Furniture Warehouse in Fort Collins, Colorado is officially on my "naughty" list. I write this entry today as an open letter to Jake Jabs, owner of this furniture chain. Since we moved to Colorado this... Continue Reading

Clutter. Our lives are full of it. And to be honest, I've never experienced more clutter in my life than right now. As I type this, movers are hauling my "stuff" into my new home in Colorado... ... and I can't believe how much stuff there is. I feel like I am being overtaken by boxes and furniture. And just when you think they've brought it all in, there is more. Clutter. Continue Reading

The information age really does move at the speed of light. Technology is advancing faster than we ever conceived possible. I've been online for 26 years now. In 1980, I bought my first computer, a TRS-80. This machine had 4K of RAM (not 4MB... 4K) and a cassette player that was used as a storage device. There wasn't even a floppy disc drive! I owned a 300 baud modem that I used to dial into... Continue Reading

Alright, we are now headlong into the holiday season, and I wonder... Would it be ok with you if I follow a rabbit trail today? I just want to get something off my chest. It may just end up being instructive, but right now I just need to... um... well... er... rant? Yes, that's it. I need to rant. So, if you aren't interested in my little hissy fit, go ahead and delete this email... Continue Reading

Hardly a week goes by that you don't hear about the newest/latest/greatest/world's-best-thing-since-sliced-bread ebook, software or member site. I confess, I do like to share quality products and services with my readers, but there are many that I wouldn't touch with a ten foot pole. Why not? Because they aren't in your best interests. Yes, there is money to be made in selling "stuff". And while I have no problem with earning commissions, my reputation is... Continue Reading

Are you overwhelmed? I don't know about you, but I can get involved in so many projects that I occasionally feel like my brain is going to explode. Someone get the duct tape! The reality of the situation is that there is more opportunity on the web than anyone can possibly grasp. You may already be succeeding online... ... or you may be struggling. I've been both places at various times in my life and... Continue Reading

Citibank credit cards - I have them in my wallet. Why Citibank? Because these are American Airlines Aadvantage credit cards, and I charge absolutely everything in order to earn as many air miles on American Airlines as possible. I do a lot of traveling and enjoy flying free or upgrading to First Class when I can. But I am really upset with Citibank at the moment. Continue Reading

Omakase is a Japanese word meaning 'leave it up to us'. It is commonly used in Japanese restaurants for a meal where the chef uses their experience and knowledge to select and prepare the meal for a customer without specific directions. And with the beta launch of Amazon.com's new contextual ad service, Omakase takes on a new meaning. DId you just say, Amazon.com and contextual ad service in the same breath? Yes... yes, I did. Continue Reading

In November 2005, I saw Dave Lakhani speak for the first time at Armand Morin's Big Seminar. Dave's presentation on how to use press releases to get noticed by the media and as tool to generate traffic really caught my attention. I had the privilege of spending some time with Dave this past weekened in Raleigh, NC, and found out a few things. Not only is he a brilliant PR strategist, but he is a... Continue Reading

There are many activities one can partake in in order to grow their business. Whether engaging in the creative process, developing product and/or services or executing a long-term vision, all components are critical to success. However, I have found that one activity stands above the others in terms of long-term value to me personally, and to my business. Thus the title of my post. Continue Reading

About two weeks ago, I told you about a new advertising service called Chitika. What makes Chitika unique is that they have implemented features which make it completely compatible with AdSense. That means you can run it on the SAME PAGES as AdSense. I have been testing Chitika for these past weeks and I have come to the following conclusion... Continue Reading

Mary was out of town at a conference yesterday, so I wanted to find something fun for the kids and myself to do together. Last week, I found out that a new place opened up on Northwest Expressway in Warr Acres, OK, where an old Wal-Mart used to be. It is called "Incredible Pizza". I asked a friend about it and was told that they opened up about six months ago. They described it as... Continue Reading

It is true. I am an Arbonne consultant. (Actually, that may be past-tense by the time you read this...) For those unfamiliar with Arbonne, they are a fast-growing company focused on health care and skin care products. They claim the products are all natural and most of the people who try them truly love them. The downside is that they are ridiculously expensive. Still, you get what you pay for. For the record, I have... Continue Reading

If you haven't shopped at Amazon.com, you probably aren't reading this entry. Let's face it, just about everyone has made a purchase from Amazon.com at some point. But have you ever tried to contact Amazon customer service? I challenge you to find a phone number on the Amazon.com web site. Go ahead. Look. You won't find it. Why not? They don't want you to. Amazon would rather deal with customers via email. But that doesn't... Continue Reading

It was just like any other day. I booted up my computer and started to check on my web sites. And as happens from time to time, my sites were not coming up quickly or at all. My first thought is that a server is down. I test another server and see that it is not communicating either. Now I start thinking my T1 to the office is down. So I apply the test to... Continue Reading

When I first saw the advertisement for the Godsend Institute, my first thought was "well that was only a matter of time". Along with the smiling, happy faces appearing on the banner ad which I clicked on, the ad presented this text... "When God fails you, come to Godsend. Cloning made simple" The slick web site presents a company with a service on the cutting edge. The Godsend Institute has perfected the art of cloning... Continue Reading

We did not want to go through the trial of commuting into NYC again today, so we took it nice and easy. We opted for a leisurely lunch at the food court at the mall, the kids did their schoolwork and I had a little playtime on the computer. I haven't said much about Socrates in my blog, but he is having a great time "running with the pack". He's a good dog, except when... Continue Reading

Mary and the kids needed to take some extra time for school today, so I dropped them off at the Cleveland Public Library. I then excitedly drove down the street to the Rock and Roll Hall of Fame. I've always want to visit this place and was thrilled to have the opportunity. The architecture of the building was very cool with a wide open atrium and six levels of exhibits. I only had a couple... Continue Reading

I have absolutely HAD it with MSN (ie: Microsoft Network). I need a dial-up service for when I am on the road, so I decided to cancel my Earthlink service just over two years ago and I signed on for two years with MSN at Best Buy. They were offering a $200 store gift card to sign on, so I figured what the heck. My two years is up and I am going to cancel... Continue Reading