Twitter isn't the only microblogging service on the Web. It's not even the best microblogging service on the Web. In Twitter Power, I describe a number of sites that also let members post short notes to tell friends and followers what they're up to. Plurk, for example, is alive and kicking, and it looks great. It has neat icons, a clever, horizontal timeline and all sorts of add-ons and gizmos that make it look a... Continue Reading

I love it when academics launch studies of the entrepreneurial world. Sometimes, they come up with truly valuable and fascinating information. I can't think of any off-hand, but I'm sure they must do sometimes. More usually though, the buffoons claim that their observations have discovered something truly amazing and revolutionary... something that those of us who were actually doing it knew all along. While the prof. is getting another publication and a nomination for a... Continue Reading

When I went to my first Internet marketing conference I had a huge surprise. It wasn't the amount of information that I picked up sitting in the audience. And it wasn't the fascinating conversations I had sitting in the restaurants and the hotel bar in the evening. It was the fact that people knew me. Continue Reading

Whenever I sit down to write a book or prepare a talk, I always have one goal in mind. I want to make it easier for other people to achieve success. That's easier... not easy. I know my limitations. And I know Internet marketing. And I know that there's no such thing as a successful Internet business that was built easily. Continue Reading

Whenever I attend a conference I always try to listen to as many of the other speakers' talks as possible. I can't think of a single talk that hasn't taught me something. But some of the most powerful and valuable information that I've learned at conferences didn't come while sitting in front of a professional marketer. It came while sitting in the café afterwards and chatting with my students. Continue Reading

I'm a huge fan of developing online communities for revenue generation. The wonderful thing about community sites is that the members create the content for you. However, it can sometimes be tricky to kickstart your forums in order to get people posting. If you launch forums and people visit only to find that there is no activity, odds are they aren't going to register, post or return. This is the primary reason most forums don't... Continue Reading

What if I told you could pick the brain of a former Google employee for $100. Would you seize the opportunity? Frankly, I can't imagine anyone with even the slightest curiousity not taking advantage of that offer. What if I told you that this person was on the original Google AdWords team? I don't know about you, but I'd pay over $1000 to hear what this person has to say! Well, I've got some bad... Continue Reading