Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

I've got a pretty colorful past. I got my first job when I was fourteen-years old, working behind the counter of a fast-food restaurant at Northbrook Court shopping mall in Northbrook, Illinois. After all, I needed to save up money to buy a TRS-80 Model I computer from Radio Shack! Once I acquired my driver's license, I worked in the health & beauty department at Venture. Yes, I was a stockboy. At the age of... Continue Reading

Today's entry may be one of the most important ones I have ever sent out. Why? Because your response to this newsletter is going to help guide the direction of all future newsletters! This is the day that I am asking for participation from every one of my readers... ... and I am counting on you! Continue Reading

Thanks for reading my blog today. I've got a problem and I really need your help. The problem is that I receive SO many questions about making money online there is simply not enough time in the day to answer them. So I realize that I need to focus the direction of my site to make sure I am serving as many people as possible in the time that I have. I sincerely want to... Continue Reading

Are you reading my blog? I know. Silly question. I ask because I ran into a friend at IHop yesterday and I found out that he reads by blog from time to time. (You know who you are!) I guess he must be really bored, or perhaps it is some sort of punishment. Nevertheless, I guess I need to pay attention to what I say because you never know who is reading these words. If... Continue Reading

I've been reviewing the log files from this site and found out some interesting stuff. Following is a list of the most popular blog entries, along with reasons why the entry received lots of reads and/or comments. Tsunami Video - I originally linked to a video which was then taken offline. But people searching the web for the keywords "Tsunami Video" found my site and visited by the thousands. The Passion: Mel Gibson's Labor of... Continue Reading

About six years ago, a friend of mine introduced me to a new Christmas CD by The Trans-Siberian Orchestra. For those not familiar with the band, they are all rock and rollers, many with a heavy metal background. Their first album, Christmas Eve and other Stories is unlike anything I've ever heard before. It's a rock opera. It's spiritual. It's progressive rock. Simply put, it is an album that captures the essence of Christmas better... Continue Reading

Are you a geek? Take the Geek Test and find out! I took it and ranked 22%, so I guess I'm not a major geek. Let me know your score in the comments section below. Continue Reading