Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

It's all your fault. I'm not going to beat about the bush. Nor am I going to try to save your feelings. I'm going to be brutally honest because I think direct is always the best way to go - and because you can handle it. It's all because of you. Continue Reading

Everyone needs a motto to live by. For some it's "do unto others as they do unto you." For others it's "get all you can while you still can." And still for others it may be "eat, drink and be merry!" I'm good with whatever works for you, but I've been settling into a motto of my own. Continue Reading

What is it that makes successful people stand out from the crowd? Or perhaps I should ask the question this way... What are the things that successful people DO that everyone else does not do? I believe we are all dealt a hand in life. On very rare occassion that hand is stacked with a full house, but in most cases we're fortunate if we are dealt a pair of twos. And whether or not... Continue Reading

The Pink Floyd classic album, Dark Side of the Moon, is though to be the greatest rock album of all time. I might support that assertion. If you listen all the way to the end of the album, Roger Waters says, "There is no dark side of the moon. Actually, it's all dark." I know, it's profound. Still, the album is an absolute classic and one for every music-lover's collection. And speaking of the moon... Continue Reading

Does American Airlines have good customer service? Once again, I find myself on the "I can't believe this is happening" end of a telephone conversation with a customer service rep. Here's the story. I had booked a flight using reward miles to fly someone from Dallas to Denver in a couple weeks. As it turns out, he is going to drive here a few days early and won't require the initial leg of the flight... Continue Reading

Aloha! As you know, I am on vacation in Maui. As I write this, I am watching the sun rise behind the mountains, listening to the waves crash and enjoying the small birds that are landing on my balcony railing. Yes, it is just another day in tropical paradise. And yet, I am compelled to write... to share what is on my mind. Because with all the success I have enjoyed, I am reminded that... Continue Reading

NOTE! - This issue has been resolved by American Furniture Warehouse customer service as of February 22nd. Please see this blog entry for the rest of the story. We now return to you the initial entry as originally posted... American Furniture Warehouse in Fort Collins, Colorado is officially on my "naughty" list. I write this entry today as an open letter to Jake Jabs, owner of this furniture chain. Since we moved to Colorado this... Continue Reading

Unbelievable. Fox News is reporting that someone is shooting at rescue helicopters, making it a war zone for those who are trying to save lives! There are reports of looters roaming the streets with stolen guns. People are not only looting food (which I think it alright in these extreme circumstances), but they are taking non-essentials like baskets full of electronics, expensive shoes, etc. A despicable minority is bringing chaos to New Orleans and I... Continue Reading

We start my list of the Best Movies Ever (from my personal DVD collection) with an unlikely candidate. That Thing You Do (1996) makes the cut at #15 because, well, it just makes me feel good! Written and directed by Tom Hanks, That Thing You Do manages to take a trite, cliched storyline, add a perfect supporting cast and a hook that won't let go, and turn it into pure movie magic. The film tells... Continue Reading