AdSense has a weakness. It's not very good at handling images. Fill your blog or your website with pictures of your cat, your family or your vacation in Yosemite and you might please your readers, but Google won't know what to make of it. Unless you have a sizeable amount of text on your Web page, its robots won't be able to decide what you're talking about. You'll get Public Service Ads that don't earn... Continue Reading

On September 11th, 2008, I received an email from Matt Holt at John Wiley and Sons Publishing. Matt asked me if I would write the definitive guide on Twitter for business. And he wanted me to write it FAST. As in, we have to have the manuscript in a couple months so we can release it by February of 2009. Wow, that IS fast! Continue Reading

Life must be hard for television executives. To decide how much to charge advertisers and whether they should commission another season of a show, they have to know the size of their audience. The only method they have to do that is by using a survey. The Nielsen ratings track what television viewers watch and then, based on demographics, make certain claims about what everyone else was watching at the same time. Those figures could... Continue Reading

With all the speculation that John McCain would select Mitt Romney to be his running mate in the 2008 election, I find it rewarding to see that he has chosen far wiser. Alaska Governor Sarah Palin has been thrust into the limelight as McCain has selected her to be his Vice President should he be elected in November. I am very pleased with this selection for a number of reasons. Continue Reading

Thor Schrock is catching a lot of heat over his online reality program, The Top Affiliate Challenge. I remember when Thor first told me about his idea for the show. I encouraged him to do it, but I warned him that it would take a miracle to pull off a quality show on a daily basis. When Eric and I produced The Next Internet Millionaire, we filmed for two weeks straight and had a two-week... Continue Reading

When Mike Filsaime visited last week, he suggested that I get a the DVD documentary, "The King of Kong: A Fistful of Quarters". It is the story of a the men who are completely dedicated to owning the world record for the highest score in the videogame, Donkey Kong. Yes, you heard me correctly. There are people who obsess about having the high score for a videogame. After all, there is an entry in the... Continue Reading

Everyone has heard of Chicken Soup for the Soul and the zillion titles that were derived from this massive best-seller. What you don't know is that I am friends with the man who helped make that series so huge! His name is Rick Frishman and he knows a few things about getting attention. ;-) Rick has just released a new book of his own called "Where's Your Wow?" that reveals 16 ways to make your... Continue Reading

I remember seeing Ben Stein for the first time in Ferris Bueller's Day Off. Who could forget the monotone deadpan teacher repeating "anyone... anyone... Bueller... Bueller". And then there was "Win Ben Stein's Money", a campy television quiz show that demonstrated Ben's ability to stand toe-to-toe with the best of them. I sure would have liked to have seen him go up against Ken Jennings. As a columnist for the Wall Street Journal and a... Continue Reading

In March of 2006 I attended Yanik Silver's Internet Marketing Underground seminar in Washinton, DC. It was a life-changing date with destiny, for it was there that I met my future JV Partner, Eric Holmlund. I was also impressed by the high caliber of people who attended this seminar. It seemed that there was an awful lot of success in the room filled with over 300 people. Two years later and Yanik does not disappoint... Continue Reading

If you saw The Next Internet Millionaire, you will remember our third runner-up, Thor Schrock. Thor is an impressive guy with a natural ability to speak and a strong desire to succeed. He is very creative and he's about to demonstrate that creativity to the world. Thor is taking on the task of creating his own reality show, The Top Affiliate Challenge. Unlike my show, Thor is seeking to broadcast his show much closer to... Continue Reading

I make no secret of it. I am a 43-year old man who loves playing computer and video games. And why not? I was a teenage when Space Invaders, Asteroids and Centipede took over the arcades. I was sixteen when I bought my first computer, a TRS-80. It was great for primitive gaming. And I've got a great collection of old computer software in a special room in my basement. Perhaps I'll do a video... Continue Reading

Episode 8 of The Next Internet Millionaire is now online! In this episode, the contestants start the day with an intense competition where eCOMMerce chips pay off. Next, they are taught the principles of viral marketing by Mike Filsaime. The execution challenge tests their ability to put viral marketing into action, and the episode concludes with a surprising elimination. Things are heating up, so be sure to watch! Continue Reading

Episode 6 of "The Next Internet Millionaire" is now online... ... and in this episode, tensions are rising as the seven remaining contestants battle it out in a challenging immunity task and a team challenge that tests their sales ability. Special guest teacher Brad Fallon instructs the contestants on principles of business and ecommerce, and someone gets a special night on the town courtesy of Brad! Continue Reading

Episode 5 of The Next Internet Millionaire is now online. Watch Now! In this episode, the contestants face an individual immunity challenge that puts their writing skills and creativty to the test. A special appearance from online video expert, Michael Koenigs, provides the remaining eight with insight into how to leverage video to build their business. And an execution challenge that involves filming a 60-second commercial is entertaining and educational. Who will win? Who will... Continue Reading

What do poker, real estate and product launches have in common? Find out in episode 3 of "The Next Internet Millionaire", now available online! Last week found Laura and Steve joining Carly and Debbie in the"sandbox." This week, all four sandboxed contestants will have an opportunity to get back in the game. Will they succeed or fail? Continue Reading

Episode Two of The Next Internet Millionaire is now live! Watch now Highlights from Episode 2 include... ... Joshua Sloan from 1&1 Internet ... Armand Morin speaking on the importance of branding your business ... Cast members sharing their REAL feelings about each other Continue Reading

This is big. No, seriously. This is REAL Big! I am on the set of The Next Internet Millionaire, where I am currently in between scenes... thought it would be a great opportunity to tell you what's going on. Well, as much as I CAN tell you :-) Continue Reading

It's one of the biggest challenges of building a profitable online publishing business. It's also one of the most important. Generating traffic. There's no easy way to do it. Yes, you have to have good content. Without that, you're never going to get the sort of traffic that arrives naturally, comes back and gives you referrals. But even good content isn't enough. It doesn't matter how good your content is if no one knows you... Continue Reading

One of the challenges of building pages for AdSense is that until the page is up and running, you can't really tell which ads you're going to get. And that's vital information. Apart from the fact that you can't know which ads to filter out if you don't even know which are going to show up, seeing the ads before you go live can help you decide which keywords to focus on. Continue Reading

Survivor. The Apprentice. American Idol. We are drawn to reality television like a moth to the flame. We watch... and we watch some more, intrigued by the characters, the challenges and the inevitable prizes. Let's face it. Secretly, many of us wish that we could be a contestant on one of these shows. Now imagine this... Continue Reading

What is The Secret? No, no... not THAT Secret. That's an email for another day. MY secret is actually going to be revealed live at Armand Morin's Big Seminar on Friday morning. And the buzz is building. Everyone is asking me "What IS it, Joel?" My reply? You'll have to wait until Friday to see... just like everyone else. Continue Reading

*** This just in! *** Actually, TWO things just came in. Please read both items carefully... 1) I JUST received an email from John Reese, the Internet marketing legend who created the now-famous Traffic Secrets course. When this course came out, it was considered pricey, and somewhat out of reach for people. Don't get me wrong... At $997 it was worth EVERY penny. But STOP THE PRESSES! John just told me that his inventory is... Continue Reading

I recently saw a post on a forum that described me as an Internet marketing "guru". I had this picture of me sitting on a mountaintop in the lotus position with a line of inquisitive people waiting to ask me my secret for making money online. Then I had a good laugh and realized how ludicrous the term really is. I'm not a "guru". I'm just a guy who found success online and now pass... Continue Reading

I love to write my own newsletter. It gives me an opportunity to share my thoughts and feelings with you in a very personal way. However, my friend Eric Holmlund has written such a brilliant piece that I have asked him if I can reproduce it in its entirity. Being a great guy, Eric said no problem. With no further ado, here is Eric's post... ---------------------- I want to tell you about a young woman... Continue Reading

Creating a successful online business is tough. Sure, creating a site is simple. You can buy a domain name, find a hosting service and use a template to have your site up and running within a day or two (or even less) of first thinking up your business idea. Affiliate systems and contextualized ad programs can then have you earning without ever touching a product or a shipping form. That's the easy part. The hard... Continue Reading

I'm always going on about the importance of great content. It really is the most important thing you'll put on your website. Sure, the way you format your AdSense units is important. The affiliate products you choose to promote will affect your earnings. The design and layout of your page will determine whether it looks professional and invites users to stick around and come back for more... or send them screaming back where they came... Continue Reading

Finding what you want online is a daunting challenge. The search engines are PACKED with billions of pages on every conceivable topic. That's why I'm pleased to announce a BRAND NEW search engine just for Internet Marketers! Whether you are looking for information on AdSense, AdWords, copywriting, search engine optimization, traffic generation, product creation, shopping cart systems, content creation or any number of other topics related to making money online, you will want to bookmark... Continue Reading

I picked up a copy of Crash on DVD this week because I had heard that it was a fantastic movie. Mary and I watched it last night. I really wanted to like it, but I feel like it fell short. When I learned that it was awarded "Best Picture" by the Academy, I was amazed once again at how out of touch Hollywood is. Continue Reading

One of the biggest attractions of becoming an online publisher is that you get to become your own boss. You can work from home, at the hours you want... and completely alone. Well, the first two at least are right. Optimizing your ad units is certainly lonely work. It’s a task you have to do yourself and it involves no one but you, your computer and your stats tables. But playing with your ad units... Continue Reading

Lara Croft is back. And this time she means business. Back in the late nineties, Lara Croft came on the scene in the game Tomb Raider. A female "Indiana Jones"-style character, Lara spelunked tombs in ancient ruins of Rome, Mexico, Egypt and Atlantis, fighting off creatures and bad guys while on the hunt for priceless artifacts and treasure. Rather than just shooting to kill stuff, Tomb Raider challenged the player mentally with a series of... Continue Reading

Google AdSense is currently the reigning King of contextual advertising services. But the King always faces challengers to the throne. Kontera, Chitika and Intellitext have managed to absorb a small piece of Google's market, but they've barely made a dent thus far. So who can take on the 100 pound gorilla? Only another gorilla. Enter Yahoo! Continue Reading

I can't remember the last time I had so much fun playing guitar. No, I'm not talking about my Yamaha Strat knock-off or my Ibanez steel string. I'm talking about a plastic guitar with no strings and five frets. Huh? Continue Reading

I remember a story on the cover of Time magazine about ten years ago. It had the following headline which was just a tremendous shocker to me. It said... Continue Reading

"Bush is stupid" is always a great way to start a conversation. Seriously... bold, definitive statements are the doorway from which we can expand our knowledge base and increase in wisdom. Continue Reading

Did you know that just about anyone can make money online? With knowledge, discipline and persistence, the Internet can be a pot of gold for anyone willing to pursue their dream. Let's face it. Even though the world wide web is about ten years old, it is still in its infancy. And it is NOT too late to claim your piece of the Internet pie. Continue Reading

I received an 8 1/2" x 11" envelope today addressed to my business. Real official looking stuff. I open it up and it is a notice of estimated cash payment and claim form for a class action suit. Apparantly, my company is a member of the Class in the Visa Check/MasterMoney Antitrust Litigation. Don't ask me how I got in the class. I have no idea. The cash payment that I am entitled to as... Continue Reading

I've been in the Internet business for over ten years. (Wow, has it been THAT long?) During this time, I have seen the highs and lows of riding the Internet roller coaster. If I have learned one thing, it is that there is more opportunity out there than anyone really realizes. I sat down at my computer this past week and I started compiling a list of unique ways that I make money online. After... Continue Reading

In the midst of a global war on terror, it's good to see the President coming out for some of the battles on the home front. WASHINGTON, Aug. 3 (UPI) -- U.S. President George Bush reignited debate over evolution by advocating teaching concept of intelligent design in schools. That view promotes the idea that an unseen force is behind the development of humanity. Scientists claim intelligent design has no supporting evidence and is an attempt... Continue Reading

I've been slaving away attempting to make sense of this thing we call the Internet. In order to put things in proper perspective, I have composed this paper which I hope will prove useful. Continue Reading

I believe abortion is genocide, a modern-day holocaust of Biblical proportions. Slowly but surely, people are coming around to recognize the obvious truth. However, what many people have not recognized is that more than one person is hurt by abortion. It is true that an innocent life is killed before it has a chance to truly live. But what about the woman who commits the act? What about the husband who either encourages or stands... Continue Reading

Who would have thought that the rubber faced wildman from In Living Color would become an accomplished actor? While not crazy about Ace Ventura, I thoroughly enjoyed Jim Carrey in The Mask. I even appreciated the dark turn he took in The Cable Guy. But it was his part as Truman Burbank in The Truman Show that caused me to truly respect Jim Carrey's talent. With a superb screenplay, excellent cinematography and a top-notch supporting... Continue Reading

If you haven't shopped at Amazon.com, you probably aren't reading this entry. Let's face it, just about everyone has made a purchase from Amazon.com at some point. But have you ever tried to contact Amazon customer service? I challenge you to find a phone number on the Amazon.com web site. Go ahead. Look. You won't find it. Why not? They don't want you to. Amazon would rather deal with customers via email. But that doesn't... Continue Reading

The Kerry campaign has repeatedly criticized the President for his tax cut which they claim gave tax breaks to the wealthy. (Which they DESERVE, incidently). So what do we learn from Teresa Heinz-Kerry's release of her 2003 income tax report? From Newsmax.com... Heinz Kerry Hiding $45 Million in Income, Paid Just 1.2% in Taxes Teresa Heinz Kerry earns approximately $50 million in annual income, ten times what she revealed on tax forms released late Friday... Continue Reading

You can't make this stuff up. Tom Daschle, Senate Minority leader and bottleneck to progress has really put his foot in it with his new campaign commercial. He is going to have a tough race against Republican challenger Tom Thune this November, and you will not believe the approach he is taking. After repeatedly condeming the President and the Republicans for the approach they have taken to defeating terrorism, Daschle is running a spot IDENTIFYING... Continue Reading

Several years ago, I remember going to the theatre with Mary to see a Martin Short film called Clifford. It took us about 15 minutes to walk out of the theatre and request a refund, something I had never done before or since. It was THAT bad. We just got done watching a movie that makes Clifford look like Shakespeare. Over the years, Christian film-makers have lagged behind secular filmmakers for lack of creative scripts... Continue Reading

I am a Survivor fan and I am not ashamed to admit it. Tonight was the finale of Survivor All Stars, where 18 former Survivor contestants came back for another chance to win $1,000,000. Even thought Boston Rob Mariano schemed his way to the final two, along with his new love, Amber Brkich, I thought he was deserving of the money. As it turned out, Amber won by one vote. However, it was a moot... Continue Reading

It's gonna get heavy folks. Hang tight. On the heels of Sunday's "Pro-Choice" march in the nation's capitol, I continue to be dumbfounded by the rhetoric of these people. Underneath the surface of "women's rights" lies multitudes of women wounded by their choice to kill their own babies. Let's face it. This argument is NOT about abortion. It is about whether or not the "fetus" in the womb is a life. If it is not... Continue Reading

I am WAY overdue on this entry in my 15 Best Movies Ever series. Sorry about that, but I wanted to watch the film again before writing about it and recently got around to it. I know, I know. You were checking my blog every other minute just hoping the review was forthcoming. Wait no longer! #9 is a love-it or hate-it film by Monty Python alumnus Terry Gilliam. The only American in the troop... Continue Reading

Interesting things you find online. Ever heard of a structured settlement? Lets say you had a large sum of cash due you from a lawsuit or personal injury case. A structured settlement is "An agreement in settlement of a lawsuit involving specific payments made over a period of time. Property and casualty insurance companies often buy life insurance products to pay the costs of such settlements." Receiving large sums of money at once can be... Continue Reading

I came across Relevant Magazine online a couple months ago while doing a topical search. I can't remember what the search was, but I do recall being completely drawn in by this Christian magazine written for a post-modern generation. It breaks the mold of "traditional" Christian magazines by covering faith and spiritual topics from a fresh perspective. They are unafraid to tackle music, movies, relationships, politics and other issues by asking the questions many in... Continue Reading

Finding a church to worship at while out of town is always a challenge. You just never know what you are going to get. As it turned out, I opened the yellow pages, placed a call to a church, asked a couple questions and decided that I had found a place. Redeemer Bible Church is a medium-sized church about five miles from the falls, just off the highway. The church placesa high emphasis on music... Continue Reading

This is hilarious! The wackos at Earth Liberation Front (E.L.F.), the criminals that are vandalizing SUVs and buildings in order to liberate the earth from the clutches of corporate greed are at it again. This time, their zany hijinks backfired. SULTAN, Wash. -- An animal rights group's plan to free 10,000 mink from a farm turned deadly after many of the emancipated mustelids became cannibals while others went on a carnivorous feeding frenzy. About 9,000... Continue Reading

Went to see The Matrix Reloaded this evening. Following are some brief thoughts on the film. WARNING! There are spoilers here, so you many not want to read if you haven't seen it! . . . . . . . . . . Naturally, The Matrix Reloaded faced many challenges, not the least of which was being the sequel to The Matrix. With that said, the film was a disappointment on several levels. 1) The... Continue Reading