Since Apple has opened the iTunes App Store, my company has released a number of applications. iVote was one of the first 500 apps released. iFart has gone on to become what is perhaps the most-often referenced app in iPhone history. And we also had the pleasure of creating apps for Mashable, Charles Trippy and MC Hammer, among others. I love creating apps and we've got some pretty cool stuff on the way. Continue Reading

Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

Apart from Twitter's own terms of service which prohibit obvious things like harassment, transmitting viruses and spamming other members, there really aren't many rules to the site. You can essentially use Twitter however you like. However, for people and businesses who want to use Twitter successfully (eg: build a following and grow their circle of influence), there are a number of best practices that can be observed. I cover many of these in my book... Continue Reading

I'm scared of change. There, I said it. It's not big news though. Everyone is scared of change. Change is a scary thing. It means giving up what you have now for something better that you can only hope you'll have in the future. It's risky. It's dangerous. It's disruptive. It's also thrilling, exciting... and inevitable. Continue Reading

I'm not much of a celebrity-watcher. I don't read tabloids and I couldn't care less who's dating whom in Hollywoodland. But I'm still pleased to see that so many celebrities have chosen to use Twitter. I'm pleased because those celebrities are bringing lots of regular folk like you and me with them. Those people might have come to chat with Oprah or Ashton Kutcher but they'll hang around and talk with the rest of us... Continue Reading

Twitter has experienced massive growth in the past year, with the number of people signing up each month accelerating. It has also become the media darling of the day. It seems that everyone is Twittering. However, with only 10-12 million people on the site, its clear that everyone is NOT Twittering. Don't fret. They will be soon. So where is the media paying the most attention to Twitter? You guessed it. It's all about the... Continue Reading

When John Wiley & Sons asked me to write the definitive guide on using Twitter for business, I knew we would have a best-seller on our hands. The pre-orders on the book are strong and the buzz is spreading without me doing any real promotion. So I've decided to do something very special to celebrate the launch of Twitter Power. On Thursday, February 19th, I will be conducting the world's first live broadcast Tweet-a-thon! The... Continue Reading

As of this writing, There are over 13,000 applications in the iTunes app store. There are games, utilities, novelty apps, lifestyle apps, social networking, weather and several other categories. New apps are appearing every day. Some apps are original, but many are just more of the same. That's why I am excited to announce an entirely new genre of apps. Several months ago I and my team were considering ways to deliver our content to... Continue Reading

It's easy to assume the role of a celebrity on Twitter, but how do you know which ones REALLY have the true celebrity behind the name and which are fakes? I have just persuaded an old friend, David Lawrence (portrays the eeeevil Eric Doyle on the hit TV show Heroes), to sign up for Twitter. So I can vouch for the validity of his account. You can follow him at twitter.com/dhlawrencexvii Other verified celebrities include... Continue Reading

Do REAL people make money online? Well, I consider myself real people! Let's face it, before I became known for my AdSense ebook, I was just another anonymous Internet entrepreneur. It's true! Now my success story may seem out of reach... ... but it's not. No way. If I can do it, ANYONE can do it. Trust me. I know myself and am still amazed that people consider me an Internet "celebrity." Continue Reading

I have a confession to make. I haven't watched the Jerry Lewis MDA Labor Day Telethon in years. And I honestly feel like I am missing something. As a child, I would watch the show religiously, year after year. I remember the parade of celebrities, Jerry Lewis' banter with his guests, Ed McMahon, the volunteers answering phones, and of course, the magical toteboard that would light up with huge numbers indicating that the cure for... Continue Reading

If you read yesterday's entry, you'll see that we had a heck of a time getting home from Chicago to OKC. Our flight was cancelled and we ended up rescheduled for an 8:55pm departure. Of course, the flight didn't leave until closer to 9:30 pm. And then we sat parked outside the gate in OKC for 30 minutes waiting for the plane at the gate to leave. All told, it was twelve hours from door... Continue Reading

In every industry, there's a powerbroker in the background - an advisor who is known to just a handful of people, but who helps build empires for the top "stars" who are household names. I recently discovered Janet Switzer. For the last 16 years, Janet has been quietly creating empire-building campaigns, products, promotions, deals and distribution for many of the biggest celebrity experts you've heard of. Jay Abraham... Mark Victor Hansen... Chicken Soup for the... Continue Reading

What are people searching for? The Google Zeitgeist knows all. The Zeitgeist examines all searches made through Google and examines patterns, trends, and surprises. You can check the site regularly to see the most popular searches aroundt the world. Continue Reading

Let's play a word game. I'll say the name of a popular camera-hogging celebrity, and then I'll say the first word that comes to mind. Yeah, I know. Not much fun for you, but it's not your blog. Here we go. I say "Reverend Jesse Jackson" First word? "Racist" "Al Sharpton" Racist Kanye West "Stupid Racist Punk" Oops, that was three words. I guess I lose. Actually, the minorities in America lose when these so-called... Continue Reading

The Amazing Race 6 has turned into a hit show, gathering more steam as each season goes by. Pretty impressive for a show many thought would not return after season 2. Unfortunately, this season contains some of the least likable people the show has seen. The producers have opted for cookie-cutter model types for many of the couples. Several of the others have just been utterly uninteresting. Fortunately, the exotic locations and unusual tasks continue... Continue Reading

I've been developing a new site with a cool gimmick. It's called DropThatName.com. Sounds kind of weird, huh? It's not like "hey my name is Rudolpho and I don't like it so I am going to drop it". Nope. Nothing like that. Drop That Name! is a place where anyone can brag about their "brush with greatness". Who doesn't like to tell tall tales of their encounter with politicians, movie stars, rock stars, authors and... Continue Reading

I am truly puzzled by the celebrity status of the major network newscasters. I NEVER watch the major networks and can barely tell you who the anchors are, let alone what importance they have in America. From what I can tell, Dan Rather got in a heap of trouble over a story during the Election cycle. And Tom Brokaw is retiring. For some reason, people give a rip. These people are little more than talking... Continue Reading

One of my all time favorite movies is The Truman Show. In fact, when I get around to it, it is the next movie due up in my series of The 15 Best Movies Ever. (Yes, I am LONG overdue...) This past week, I was in Borders Books and I wandered into the sci-fi aisle. I've been doing a lot of non-fiction reading lately, so I thought it would be a good time to find... Continue Reading

The conference in Reno is going great. What a fantastic opportunity to face-to-face with so many of the people whom I have had the opportunity to work with online. Back in a 1996, I had the privilage of being interviewed for the now-defunct Boardwatch Magazine by the infamous Bob Rankin, a tech guru from the dark ages of the online world. Dr. Bob, as he is known online, is the originator of the Internet Tourbus... Continue Reading

Yes, it's true. I have been a Presidential Advisor. At least that's what Mary tells me. About 10 years ago, I was shopping at Best Buy on Central Expressway in Dallas. It was the holiday season, so the store was packed with people. I meandered my way into the software aisle, and there HE was. Who, you ask? None other than then-Governor-elect George W. Bush! He has recently won the election for the Gov seat... Continue Reading