Posted on October 2, 2009 08:00 AM
I've had a ton of different business ideas. At the time I dreamt them up, they all looked like winners.
It didn't always pan out that way. There have been a number of business ventures that I've started only to see them fizzle and die.
It's just a part of business. No one ever goes through life without making a mistake. Continue Reading
Posted on May 27, 2009 08:00 AM
The people behind Twitter were incredibly lucky. They weren't lucky because they had a great idea. They weren't even lucky that no one else had thought of their idea before them. They were lucky that the system took just two weeks to build. My staff and I get together for regular brainstorming sessions. We toss out ideas left, right and center. By the time we walk out of that room, we've got a white board... Continue Reading
Posted on March 29, 2009 08:00 AM
I remember when Guerrilla Marketing came out. I was so excited. Here were a bunch of different methods to run powerful marketing campaigns without spending a dime.
It was revolutionary.
At last, the average Joe could build a business even with a marketing budget no deeper than his pant pockets.
The philosophy laid out in that book still holds good. It is still possible to sell products without buying a 30-second spot during the Superbowl.
Continue Reading
Posted on February 6, 2009 08:00 AM
Online publishers wear all sort of different hats. They have to be marketers and managers. They have to be programmers and designers. They have to be buyers and sellers. And they often have to be dog-walkers, soccer coaches, family cooks and 9-5 day workers too. But perhaps the biggest challenge is that they have to be content creators as well. That's a very specialized job and because it's at the heart of what makes a... Continue Reading
Posted on October 16, 2008 08:00 AM
Did you ever walk into one of those old mom-and-pop hardware stores, the sort of place where piles of dusty boxes filled with metal things are stacked from floor to ceiling and nothing's got a label on it? You walk up to the counter, explain what you're trying to do and the store owner nods, starts bringing down boxes and in no time at all finds exactly the widget you were looking for. Those people... Continue Reading
Posted on October 10, 2007 11:52 AM
A few years ago, making money on the Internet was a breeze. All you had to do was open the dictionary, register each of the words you saw on the page as dotcoms and sell them to someone in California for the price of a South American country's national debt. It doesn't quite work that way any more. These days, domain name buyers want to see figures. They want to know how much traffic a... Continue Reading
Posted on August 1, 2006 02:47 PM
In every industry, there's a powerbroker in the background - an advisor who is known to just a handful of people, but who helps build empires for the top "stars" who are household names. I recently discovered Janet Switzer. For the last 16 years, Janet has been quietly creating empire-building campaigns, products, promotions, deals and distribution for many of the biggest celebrity experts you've heard of. Jay Abraham... Mark Victor Hansen... Chicken Soup for the... Continue Reading
BuyersUniverse.com - Everything Online" href="http://joelcomm.com/buyersuniversecom_everything_o.html" rel="bookmark">BuyersUniverse.com - Everything Online
Posted on February 26, 2004 12:00 AM
Another project from the Central Command at InfoMedia, Inc., BuyersUniverse.com has launched today! Looking for the best deal on any product? Enter it in the search form and away you go. This engine will hook you up with the best deals currently found on eBay. Congratulations to Darkwolf for breathing life into this project. BuyersUniverse.com - Everything Online" href="http://joelcomm.com/buyersuniversecom_everything_o.html">Continue Reading