Become an Internet publisher, and you'll need to learn a whole bunch of new marketing skills. You'll have to unwrap the mysteries of search engine optimization, figure out how to make pay-per-click advertising pay for you and get to grips with "link bait," banners and keywords to name just a few. None of it is really very difficult and all of it can be learned but for anyone just starting out, it will all be... Continue Reading

There are millions of blogs on the web, but there are only a handful that are creating content of value. I learned about Tyler Cruz a few months back and have been paying close attention to his latest projects. One recent project is proving very useful to those in the affiliate marketing industry. It's called Publisher Spot and it is a directory of Internet ad network companies. It is a valuable resource because it provides... Continue Reading

I've long been a proponent of using contests, sweepstakes and giveaways to drive traffic to web sites. In fact, if you do it correctly, you can get others to provide all the prizes in exchange for a link back to their site! Gyutae Park of WinningTheWeb.com has done just that. Gyutae has pulled together over $7600 in prizes and I am guessing that the amount will grow as more people catch wind of this contest. Continue Reading

Cost-per-click advertising, contextual advertising, cost-per-mille advertising, domain name investing, affiliate networks, joint ventures, resell rights, floating ads, banner ads, video ads... It's enough to give anyone a headache. There are so many ways of monetizing a website these days that it can all get a bit overwhelming. How can you tell which ads would best match your content and which system you should be using to squeeze the most out of your pages? Continue Reading

Ever since Google changed its Terms of Service to allow publishers to place other ad programs on AdSense pages -- provided those other ads don't look like Google's ad units -- publishers have been wondering how to make the most of this bonanza. It's like telling a child he can put as many different types of cake on his plate as he wants. On my blog for example, I'm using Kontera's text links to supplement... Continue Reading

When you sign up to an ad program, one of the first decisions you'll have to make is where to put your units. Should you cram them into the sidebar? Place them above the fold? Embed them into the text? Or relegate them to the end of the page? Although there are some general guidelines you can follow, the best way to decide which are the best spots on your Web pages for your ad... Continue Reading

Take a look at your calendar. You probably have it marked up with important dates. Many calendar manufacturers do us a favor by including holidays and other special days preprinted for convenience. Christmas New Years Day Valentine's Day President's Day Groundhog Day Yes, they take time to remind us of the furry little rodent that somehow is able to predict the weather every February 2nd. Whatever. Now, I don't suppose the calendar's will ever come... Continue Reading

Don’t you just hate it when someone comes along and spoils all the fun? For a long time now I’ve been recommending that publishers put little images next to their AdSense units to draw users’ eyes. So if you were showing ads for televisions and cameras, then you could put pictures of televisions and cameras right next to the ad unit. Your unit would have all the eye-catching attention of a graphic ad without the... Continue Reading

I've got three little words to say. No, not those three words. They aren't about love, but I do love them. Here are the three little words... Ready? Continue Reading

Omakase is a Japanese word meaning 'leave it up to us'. It is commonly used in Japanese restaurants for a meal where the chef uses their experience and knowledge to select and prepare the meal for a customer without specific directions. And with the beta launch of Amazon.com's new contextual ad service, Omakase takes on a new meaning. DId you just say, Amazon.com and contextual ad service in the same breath? Yes... yes, I did. Continue Reading

I've been writing about Anik Singal's upcoming affiliate training course, The Affiliate Manger 1st Edition, for a week or so now. I created a special 15 minute video review of this course that has been viewed hundreds of times at Affiliate Classroom. This much-anticipated comprehensive course will go on sale at 12 noon on Tuesday, June 27th. And I've got a special BONUS DVD for those who order a copy of Anik's course through a... Continue Reading

There are so many ways to promote business online. Adsense is a focus for me, because it has been so lucrative, and because there are so many businesses building their brand through the Adwords program. What's very interesting is that there are entire worlds of promotion outside of the Adwords Pay Per Click model. "Sponsorship" type programs are one example, which can bring traffic to not only your web site, but to your brand, through... Continue Reading

When I came out with "What Google Never Told You About Making Money with AdSense" in January 2005, I never imagined that it would become so popular. Since that time, I have released a second edition, several other ebooks, a member site, a telecourse series and find myself booked for multiple speaking engagements. Life is funny... Today marks another milestone for me as I am pleased to announce the revised and expanded third edition of... Continue Reading

You've undoubtedly seen offers for free XBox 360's all over the web. Most of them make you jump through all kinds of hoops in order to get the goods. I just found an offer that anyone can take advantage of and win a free XBox 360! Seriously, read on... Continue Reading

For nearly ten years I have provided useful resources for parents who want to keep their kids safe online. With the overwhelming amount of pornography, predators and violence on the Internet, how can wise parents allow their children to surf the web, check email and instant message without fear of these modern-day ills? I've written an ebook on this topic called "Internet Safety Secrets". Continue Reading

Sick and tired of going to web sites and seeing nothing but content? Don't you hate when you are looking for ads and an article gets in the way? Do you long for flashing banners that throw you into epileptic fits but are constantly distracted by news and weather on a web page? Finally, there is a solution! Google Content Blocker will fix your web browsing experience so that no more annoying content haunts your... Continue Reading

A few years ago I purchased a site called Funstarters.com. It is nothing more than fun pages with entertaining, sentimental and humorous sayings, highlighted with images, animations and music. Tonight, I finally got around to putting it together and getting all the pages online. It's good clean fun! Click here! Continue Reading

Several years ago, I remember going to the theatre with Mary to see a Martin Short film called Clifford. It took us about 15 minutes to walk out of the theatre and request a refund, something I had never done before or since. It was THAT bad. We just got done watching a movie that makes Clifford look like Shakespeare. Over the years, Christian film-makers have lagged behind secular filmmakers for lack of creative scripts... Continue Reading

When I first saw the advertisement for the Godsend Institute, my first thought was "well that was only a matter of time". Along with the smiling, happy faces appearing on the banner ad which I clicked on, the ad presented this text... "When God fails you, come to Godsend. Cloning made simple" The slick web site presents a company with a service on the cutting edge. The Godsend Institute has perfected the art of cloning... Continue Reading

Woke up bright and early to begin our tour of the Nation's Capitol. We found a subway station just across the street from the hotel and were at The Mall in a few minutes. Bam, there we were, surrounded by the greatness that is Washington, D.C. The Washington Monument to my left; the Capitol Building to my right; and The Smithsonian beckoning to us from all directions! It was my first glimpse of the city... Continue Reading

Recently, I have been looking to get some inexpensive web design for new sites I am developing. A friend referred me to DesignOutpost.com. What makes this site so unique is that the client (that would be me in this case) runs a contest to have graphic design and html created. You simply post a message with the specifications for a site and offer a prize bounty for the winner. The bounty is pre-paid to designoutpost.com... Continue Reading