Posted on November 16, 2009 08:00 AM
We knew it would happen. It always happens. Not long after Twitter's popularity hit the stratosphere, the spammers began swarming. Now direct messages boxes are packed with Mafia invitations, follower lists have been infiltrated by pornbots, and I had to put up with dozens of impostors trading on my name before my verified account was able to show who's really me. Whenever something gets big and successful on the Internet, you can bet that there... Continue Reading
Posted on October 10, 2009 08:54 AM
Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading
Posted on September 9, 2009 08:00 AM
Affiliate products make up a large part of my income. They're one of the revenue streams that I use on my websites and I often recommend selected products to the people on my mailing list. I use them for all sorts of reasons - and money is only one of them. Sure, an affiliate commission will always be worth more than an ad click but that's only the start of it. I also like the... Continue Reading
Posted on August 19, 2009 08:00 AM
It's all your fault.
I'm not going to beat about the bush. Nor am I going to try to save your feelings. I'm going to be brutally honest because I think direct is always the best way to go - and because you can handle it.
It's all because of you.
Continue Reading
Posted on August 12, 2009 08:00 AM
Whatever your biggest motivation for starting your business, you want to make your life easier. You want to make it wealthier, happier, freer, more comfortable... but also easier to manage. That doesn't go too well with running a website, even a small one. Being an entrepreneur is difficult, especially at the beginning when you'll be doing almost everything yourself. Even if you hire freelancersfor coding or design, you'll still have to manage their work, set... Continue Reading
Posted on July 23, 2009 08:00 AM
People create Internet businesses for all sorts of reasons. Some of them are looking to give up their J.O.B.s. Some dream of being of being their own boss. And others can't wait to make tons of cash, retire to their private island and leave the work of traffic generation, content production and ad monitoring to their staff. That's all fine. I don't have a problem with any of those reasons. Provided they're all accompanied by... Continue Reading
Posted on June 7, 2009 08:00 AM
There's a rumor going around.
It's growing. It's dangerous.
And I think I may have encouraged it.
People are starting to believe that Twitter is a sales tool. They see the site as a valuable resource that allows them to broadcast their sales messages and land new deals.
Continue Reading
Posted on April 23, 2009 05:48 PM
I've been an Amazon.com Associate since the beginning. I'm not sure when they started their program, but it's been over ten years that I've promoted Amazon's products and services. Imagine my surprise when I received an email from Andrea, an Associates Account Specialist (is that for people who can't get jobs with the post office? I'm kidding.. relax...), that informed me my account was being closed. First of all, let me say this. I am... Continue Reading
Posted on April 13, 2009 08:00 AM
Every time I go to a conference or take part in a seminar I meet a bunch of amazing people.
I meet people who are experts at marketing. I chat to entrepreneurs who are wizards at search engine optimization. I swap ideas with other bloggers who are making six-figure incomes on the strength of their posts.
Every one of those people is special.
But they aren't successful because they're special.
They're special because they're successful.
Continue Reading
Posted on March 10, 2009 08:00 AM
Whenever I sit down to write a book or prepare a talk, I always have one goal in mind.
I want to make it easier for other people to achieve success.
That's easier... not easy.
I know my limitations. And I know Internet marketing.
And I know that there's no such thing as a successful Internet business that was built easily.
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Posted on February 14, 2009 08:00 AM
I get asked for joint ventures all the time. A day doesn't go by without some message landing in my mailbox from someone saying they've got a killer product and that I should tell my entire list about it. And each of those days ends with just about all of those emails landing in my trash box. Yes, some products I'll be happy to recommend to people who are trying to build Internet businesses. Usually... Continue Reading
Posted on December 3, 2008 08:45 AM
The Internet has opened up business in all sorts of ways. It costs nothing to start a website. Anyone can write a blog. Putting ads on your pages takes minutes and requires no selling, no effort and almost no work at all. And the revenues can be fantastic. Millions of people have joined the Internet business revolution and have either swapped their day job for days of writing articles, or are enjoying some useful extra... Continue Reading
Posted on October 20, 2008 08:00 AM
There's a reason that online publishing is profitable. It's a fantastic reason and it's one of the things that makes earning income as an online entrepreneur so enjoyable. People want to learn. They want to know how to be a better gardener, a better dad, a better soccer coach, a better entrepreneur too. Anyone who can provide that information can make some money -- and help others too. And anyone can do that. You might... Continue Reading
Posted on March 27, 2008 10:43 AM
Be careful... If you don't add the right amount of each ingredient, you could ruin the entire meal. Easy now... If you mix those chemicals incorrectly, it could be explosive. Watch it... If the calculations aren't perfect, the shuttle may never make it off the launching pad. Many things in life demand precision. There are some absolutes that do not allow for the least bit of give. One wrong step and the greatest ideas can... Continue Reading
Posted on March 1, 2008 02:52 AM
If you saw The Next Internet Millionaire, you will remember our third runner-up, Thor Schrock. Thor is an impressive guy with a natural ability to speak and a strong desire to succeed. He is very creative and he's about to demonstrate that creativity to the world. Thor is taking on the task of creating his own reality show, The Top Affiliate Challenge. Unlike my show, Thor is seeking to broadcast his show much closer to... Continue Reading
Posted on February 22, 2008 12:10 AM
Admit it. You are passionate. Oh, I don't know what you are passionate about. But I guarantee that you are passionate about SOMETHING! You may be crazy about parakeets. Or perhaps you know more about bonzai trees than anyone on the block. Maybe you are one of the world's leading experts on Mt. Everest. Or it could be that you make the best french silk pie in the hemisphere! The point is that everyone is... Continue Reading
Posted on February 5, 2008 12:17 AM
I'm a big fan of Amazon.com. I spend far too much money there but they also give me a fair bit of money too through book sales and affiliate links. I think they've done a fantastic job of selling products online and helping website publishers earn from their content. They might be the Walmart of Internet retailing, but they're definitely not the Apple of whiz-bang gadgetry. Their new Kindle book-reading machine is a great idea... Continue Reading
Posted on February 2, 2008 12:13 AM
I recently won a Mac Mini in Marlon Sander's affiliate contest and wanted to show him how I was putting it to use.
So I made this video and then decided it would be fun to share it with everyone.
I'd like to say thank you to Marlon for the Mac Mini, and recommend that folks check out his InfoProduct Dashboard tool for making information products quick and easy.
Enjoy the video... Continue Reading
Posted on December 24, 2007 10:44 AM
'Twas the Night Before Christmas
An Internet Marketing Adaptation for 2007
-----------------------------------------
'Twas the night before Christmas
and all cross the 'net
Marketers were hoping
that clickthroughs, they'd get.
The products were finished
and ready to go
outsourced and prepared
by those "in the know"
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Posted on October 15, 2007 09:11 AM
Cost-per-click advertising, contextual advertising, cost-per-mille advertising, domain name investing, affiliate networks, joint ventures, resell rights, floating ads, banner ads, video ads...
It's enough to give anyone a headache.
There are so many ways of monetizing a website these days that it can all get a bit overwhelming. How can you tell which ads would best match your content and which system you should be using to squeeze the most out of your pages? Continue Reading
Posted on October 5, 2007 08:05 AM
I recommend a lot of products to people, and sometimes I get emails from readers complaining that they can't possibly buy everything I recommend. I don't expect you to. Not all of the products I recommend suit everyone. All of them though will help someone. If you decide not to buy a product I recommend, that's fine. Just make sure that you're not turning down something that could genuinely help your site to grow and... Continue Reading
Posted on September 7, 2007 12:26 AM
One penny.
One cent.
1/100th of a dollar.
Uno centavo.
That's all it takes for you to instantly own your own Internet store!
Yes, I'm serious.
My customers have been asking me for a simple solution where they can tell people about great products and earn easy commissions...
Continue Reading
Posted on June 8, 2007 12:31 AM
I've been pretty lukewarm about Google's referral products. They've been pushing them pretty hard but I haven't been impressed. I'm not convinced that the Google Pack contains anything worth writing home about. I don't care enough about Mozilla to recommend that everyone downloads Firefox. And the commissions that Google is offering for its downloads just aren't big enough to take up real estate on my Web pages. I'd rather put together a joint venture with... Continue Reading
Posted on June 5, 2007 01:08 AM
I can't take it any longer.
I've seen a few trends taking place in Internet marketing lately, and I don't think they are right.
It's time to take off the gloves because I've got something to say.
I'm throwing caution to the wind because I think someone has got to stand up and speak the truth. If I take heat for it, so be it.
Here goes...
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Posted on April 18, 2007 12:41 PM
I'm impressed.
I don't say that much these days.
While on the hunt for the absolute best resources and services that actually help people make money online, I find myself wading through a lot of nonsense.
A LOT of nonsense.
When a friend told me about a new product called "My Affiliate Store", I had to laugh. Continue Reading
Posted on April 13, 2007 12:03 AM
Friday the 13th?
This is your lucky day!
I'm not superstitious, and I believe that this Friday the 13th is going to be a huge winner for you!
Why?
Because I've just had the opportunity to speak with Brad Fallon of Stomper fame, and he is doing something that is about to rock the Internet marketing world! (And it won't cost you a dime, so breath easy, ok?)
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Posted on April 5, 2007 12:34 AM
Work in any industry long enough, and you'll find that there's a knack to it. Get that right and it doesn't matter what else you do, you'll always make money. For retailers, the rule is to treat the customer as king. For racing drivers, speed is king. For Internet publishers, content is king. And for Squidoo publishers? Well, that's a little different. I've been having a lot of fun with my Squidoo lens recently. I've... Continue Reading
Posted on March 28, 2007 01:04 PM
Last July, I wrote about how Amazon.com was breaking into contextual advertising with its Omakase program. Now they're at it again with another context-based advertising system.
This time though, they've taken a leaf right out of Kontera's books.
Instead of placing ads in ad units, they're linking to keywords in the text and serving floating ad balloons. You can see samples here and here. Continue Reading
Posted on March 19, 2007 11:58 AM
I love to write my own newsletter. It gives me an opportunity to share my thoughts and feelings with you in a very personal way. However, my friend Eric Holmlund has written such a brilliant piece that I have asked him if I can reproduce it in its entirity. Being a great guy, Eric said no problem. With no further ado, here is Eric's post... ---------------------- I want to tell you about a young woman... Continue Reading
Posted on December 28, 2006 09:05 AM
I'm always going on about the importance of great content. It really is the most important thing you'll put on your website. Sure, the way you format your AdSense units is important. The affiliate products you choose to promote will affect your earnings. The design and layout of your page will determine whether it looks professional and invites users to stick around and come back for more... or send them screaming back where they came... Continue Reading
Posted on November 18, 2006 11:27 AM
The business-in-a-box. You've heard of 'opportunities' like this before. Usually, all you get is a box... ... and no business. When Paul Smithson (of XSite Pro fame) approached me with his "Build an Empire" business-in-a-box, I was VERY skeptical. In fact, I ALMOST didn't it listen to what he had to say. However, when he mentioned an industry that I happen to know is one of the fastest growing industries next to digital music, he... Continue Reading
Posted on October 30, 2006 03:29 PM
I've got three little words to say.
No, not those three words.
They aren't about love, but I do love them.
Here are the three little words...
Ready?
Continue Reading
Posted on June 20, 2006 01:06 PM
Did you know that I have been doing business online since 1995?
Many people assume that I came out of nowhere with my AdSense training materials, but the fact is that I've been online creating profitable websites for eleven years now! (Wow, has it been THAT long?)
One of the ways I generate revenue is with affiliate programs, that is, where I make a commission on products
that I sell for OTHER merchants... Continue Reading
Posted on June 8, 2006 12:51 AM
I've known Russell Brunson for a year of so. He is an incredibly smart young man who has become very successful online in a very short amount of time. Wildly successful.
How has he done it?
He has learned how to master the power of affiliate marketing.
And now, Russell is offering a FREE CD called Affiliate Inferno. Continue Reading
Posted on June 8, 2004 01:10 AM
Several years ago, I remember going to the theatre with Mary to see a Martin Short film called Clifford. It took us about 15 minutes to walk out of the theatre and request a refund, something I had never done before or since. It was THAT bad. We just got done watching a movie that makes Clifford look like Shakespeare. Over the years, Christian film-makers have lagged behind secular filmmakers for lack of creative scripts... Continue Reading