Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

Twitter isn't the only microblogging service on the Web. It's not even the best microblogging service on the Web. In Twitter Power, I describe a number of sites that also let members post short notes to tell friends and followers what they're up to. Plurk, for example, is alive and kicking, and it looks great. It has neat icons, a clever, horizontal timeline and all sorts of add-ons and gizmos that make it look a... Continue Reading

Alright, so maybe it wasn't the legal dispute of the century. But you've got to admit, for two little iPhone flatulence apps, we sure did make a stink! As you may recall, the fun and games began when Air-O-Matic, the creators of Pull My Finger, contacted me with a demand for $50,000. Why? They claimed that my use of the phrase "pull my finger" in a small portion of our online marketing campaign was responsible... Continue Reading

One of the most exciting developments that has occurred on Twitter in the months since I put together Twitter Power has been the release of all sorts of statistics about the site. We've learned, for example, that many of the site's users are middle-aged, high earning business types rather than the kids that create pages on MySpace. We've found that only a small proportion of Twitter's users are writing most of the tweets while the... Continue Reading

Apart from Twitter's own terms of service which prohibit obvious things like harassment, transmitting viruses and spamming other members, there really aren't many rules to the site. You can essentially use Twitter however you like. However, for people and businesses who want to use Twitter successfully (eg: build a following and grow their circle of influence), there are a number of best practices that can be observed. I cover many of these in my book... Continue Reading

With Twitter becoming such a powerful force on the social media scene, there are those who get it and those who don't get it. There's a certain number of the "don't get it" crowd who will invariably take an outright aggressive posture and make a statement like this... "Twitter is a waste of time. Who cares what you had for breakfast?" Many on Twitter will hem and haw about the content of the question, almost... Continue Reading

My team and I came up with the idea for an iPhone fart application in summer of 2008. We knew it would be a hit. We just needed to develop it. We took great pride in developing iFart Mobile. It was more than another iPhone application. It was a true entertainment machine with a unique interface. It didn't LOOK like an iPhone app. When we submitted the application to Apple, it was put "in review... Continue Reading

How many people REALLY use Twitter? And what percentage of people account for most of the activity on Twitter? These are questions I posed on Twitter today. I asked "Would you say that 1% of Twitter members do 99% of the tweets?" Some answers from my followers and some of my own research has uncovered some interesting data. Continue Reading

There are times when I really don't like surfing the Web. I'll toss a search phrase into Google, get a list of results that look interesting and when I click on a link... I'll get a junk page that's stuffed with ads. Back I go to Google to try again. I know, I could have clicked an ad. I could have done, but I didn't. In fact, I often won't even read the content on... Continue Reading

I often talk about the different tools that you can use to complement the AdSense units you put on your site. Sure, AdSense is always going to be the most effective ad system on your pages. But you also want to earn for your impressions, and from affiliate links too. A mixture of different revenue generations systems will help to increase the value you receive for your users. Continue Reading

Here's a cool find. Do the books your fellow countrymen are reading indicate which way their vote may be leaning? You'll be fascinated as you explore Amazon's Election 2008 Interactive map. Simply visit the site and you are presented with a United States map color-coded to the current political leanings, based on the titles that are being ordered by people living within each state. Red is for Republican. Blue is for Democrat. Continue Reading

Social Media is all the buzz right now. It started with MySpace, continued with YouTube and has brought about Facebook, Twitter and a host of other sites promising the help people interact in new ways. These sites have become very popular and two were purchased for a tidy sum. Rupert Murdoch's News Corp purchased MySpace for $580 million and Google bought YouTube for for $1.65 BILLION. I'm sure the boys from Facebook and Twitter have... Continue Reading

While attending an Internet marketing conference in Chicago, I spent a lot of time networking with my peers. As I sat at the dinner table last night, I noticed that a bunch of us were twittering on our handhelds. Simon Leung, Donna Fox, Eric Farewell, Anik Singal and several others had their PDAs or phone out and were twittering away... sometimes to each other other, even though they were sitting across the table from each... Continue Reading

I regularly receive joint venture proposals from people. A small percentage of them have some really good ideas and products, but the majority of them are not good at all. Today I received an email from a couple gentlemen in Australia. I hope the email and my response will be instructive for the recipients and for others as they seek to do joint ventures. Continue Reading

In November of 2005, I went to Armand Morin's Big Seminar for the first time. My eyes were opened to brand new possibilities, and I can say without reservation that it was one of the most significant events of my life. Since that time I have gotten to know Armand as a friend and a mentor. I've been a guest speaker at Big Seminar, he has been a guest teacher on The Next Internet Millionaire... Continue Reading

I'm at a loss for words. I've started this newsletter half a dozen times trying to find the right way to share some information with you. Sometimes the words don't come. Eloquence doesn't seem to be in the cards for me today. It's not that the topic isn't interesting. It's just that I've got writer's block. Has that ever happened to you? There are days that I am able to create new content for my... Continue Reading

I love keeping my eye out for new ad services that can make you and me money. Google AdSense continues to pay off. Kontera is a winner is my books. And I've had some positive things happen with YPN and Chitika. But I've come across something new which pays off INSTANTLY! Continue Reading

With 2007 almost gone and 2008 on the way, I am doing quite a bit of reflecting on where I've been, where I am going, and how I can best serve you in the upcoming year. So this is going to be an interactive newsletter, because I am counting on you to tell me what you would like to accomplish in 2008, and perhaps give me an indication of how I can best help you... Continue Reading

Do REAL people make money online? Well, I consider myself real people! Let's face it, before I became known for my AdSense ebook, I was just another anonymous Internet entrepreneur. It's true! Now my success story may seem out of reach... ... but it's not. No way. If I can do it, ANYONE can do it. Trust me. I know myself and am still amazed that people consider me an Internet "celebrity." Continue Reading

If there's one thing I keep saying time and time again, it's that anyone who wants to make lots of money online needs to go to conferences. And every time I say it, I see some people looking back at me with blank faces. I understand. Conferences cost money. If you're just starting out, it can feel like they cost a lot of money. And if you've never been to a business conference before, it... Continue Reading

I did it. I bit the bullet and picked up an iPhone. I've been a faithful Treo 650 user for two years, but the buzz regarding Apple's new device won me over. So I ponied up $599 + shipping and tax to get one of these puppies in my hands, though I was unsure of what I would find once I actually got to try it out for myself. I may now render the verdict... Continue Reading

We arrived on Maui on Tuesday afternoon, snagged our rental car and made our way to the hotel. We're staying on the west side of the island in the Ka'anapali area. It's absolutely gorgeous here. From my fifth floor balcony I can see the ocean, the mountains, palm trees, sandy beaches and a beautiful landscape. It's 6 am Hawaii time as I blog this (my body says it is 10 am MST) and I've enjoyed... Continue Reading

Google has been doing a bit of spring cleaning lately. First it redesigned its ad units. Now it's changed the look of the AdSense home page. What effect have all these changes had on your revenues? Almost none, I would think. The new ad units are slight more attractive than the old ones. But I doubt if the new look is worth more than a click or two each month. Continue Reading

Internet publishing is a strange thing. On the one hand, you can do everything yourself. It doesn't take two people to write a blog post. It doesn't take a team to design an attractive website. And it doesn't take an entire office to optimize your ad units. But on the other hand, it does take thousands of other publishers to place links to your site on their Web pages to push you up the search... Continue Reading

Last July, I wrote about how Amazon.com was breaking into contextual advertising with its Omakase program. Now they're at it again with another context-based advertising system. This time though, they've taken a leaf right out of Kontera's books. Instead of placing ads in ad units, they're linking to keywords in the text and serving floating ad balloons. You can see samples here and here. Continue Reading

Let's play a game. Take the following quiz by filling in the blanks... 1) A _______ in the hand is worth two in the bush. 2) A rolling stone gathers no _____. 3) A penny _______ is a penny earned. 4) A stitch in time saves ______. 5) Without ________, you can't make any money with your website. Continue Reading

Time to dig into the mailbag and answer questions from readers... Question 1) I've got ads on my site that I don't want. How do I block other sites from showing their ads on my site? Answer 1) That's easy! Go to your AdSense account at www.google.com/adsense and click the "AdSense Setup" tab. Then click the "Competitive Ad Filter" link. Simply enter the url that you want to ban and it will disappear within a... Continue Reading

Today is a day of reflection. I can't believe it has been five years since Islamo-fascist terrorists barbarically hijacked airplanes and flew them into the World Trade Center and The Pentagon. Time really does pass by in an instant. As we remember the destruction wrought by evil people, lets take time to remember the lives that were lost and the impact that it has had on so many other people. I'm sure that the trauma... Continue Reading

Just how much money can you make with Google AdSense? In January 2006, I had the opportunity to speak to a group of copywriters on the topic of AdSense. In the video clip that follows, I share the story of how I initially failed with AdSense... and then I share what happened next. Continue Reading

Friday, May 5th, was my 42nd birthday. So I decided that I would throw a virtual birthday party and invite some of my readers to join me! I scheduled a teleseminar and began thinking of who I wanted to interview as a special guest for my birthday. Now, I could have called up one of my Internet marketing buddies, but I decided to invite an "unknown" to join me for the call. Continue Reading

There's only one thing I hate worse than email spam. It is junk fax spam. I got a fax machine so that I could send and receive important documents for my business. I use it for this purpose maybe once each week. But my fax machine is active far more frequently due to fax spam. I HATE junk faxes! So I decided to do something about it. Continue Reading

No, I didn't buy the entire company. But I did purchase some Yahoo stock last year. It appears to have been one of my better stock decisions. Continue Reading

About two weeks ago, I told you about a new advertising service called Chitika. What makes Chitika unique is that they have implemented features which make it completely compatible with AdSense. That means you can run it on the SAME PAGES as AdSense. I have been testing Chitika for these past weeks and I have come to the following conclusion... Continue Reading

Mary was out of town at a conference yesterday, so I wanted to find something fun for the kids and myself to do together. Last week, I found out that a new place opened up on Northwest Expressway in Warr Acres, OK, where an old Wal-Mart used to be. It is called "Incredible Pizza". I asked a friend about it and was told that they opened up about six months ago. They described it as... Continue Reading

Netflix, Blockbuster, Wal-Mart and many others have entered the online DVD rental game. It is a very competitive market with each merchant bringing something different to the table. Today, I ran across a novel approach to DVD viewing. Peerflix.com invites you to TRADE DVDs instead of renting them. It's a pretty spiffy idea, and they have a free DVD offer which is very attractive. Here's what they offer: - Risk-free trial today. - Free DVD... Continue Reading

As one of my frequent readers recently noted, our world is filled with people living in poverty or under a totalitarian government. While we do have many poor people in America, our version of poor looks rich by the standards of many third world countries. And even with money, some countries treat people as disposable objects. In China, boys are treated as worthwhile, but girls are unwanted. The orphanages are overrunning with children, most of... Continue Reading

Ever since I took part in my first MMORPG (massive multiplayer online gaming) I have thought it would be fun to blog my experiences, starting as a newbie and continuing for as long as I played the game. Today, I purchased The Matrix Online, the game that promises to continue the story of the Matrix in an ever-unfolding interactive storyline. As a fan of The Matrix mythology, I think this will make for an interesting... Continue Reading

Well, my new dating ebook is almost ready to go. In fact, I have a web page up for it now and it is actually available now. It still needs a little fine tuning, but I think it is a great value for the money! If you are single and interested in online dating services, you'll definitely want to pick up a copy of Online Dating Secrets: The Guide for Real People Who Want Real... Continue Reading

In 1996, Eidos Interactive came out of nowhere with a game that has become one of my all-time Top 10 computer games. (Maybe I'll do a top 10 series if I ever finish my 15 Best Movies of All Time) Continue Reading

Have you caught any of the recent news stories about (the lack of) Internet security for people with Windows PCs? I have and it concerned me enough to actively seek help. Frankly, there are some frightening threats out there that you need to be aware of. For instance, are you familiar with "Spyware?" This is monitoring software that is secretly copied onto your computer without your knowledge or consent. Its purpose? To record as much... Continue Reading

I love DMOZ, the open-source directory. It's free-spirited and unbound by the constraints of the commercial giants. Often you will find some very interesting things. Since Yahoo doesn't keep up their directory the way they used to, DMOZ is the go-to site. Internet World has a new template to house the DMOZ directory. It's lean, attractive and gets you where you are going. Check it out. Internet World" href="http://joelcomm.com/internet_world.html">Continue Reading

Just a quick note to issue a heartfelt "THANK YOU" to those who have bravely served our great nation so that our freedoms can be preserved. May God also bless and protect our troops in active duty, and be with their families. Continue Reading

There's something about building new web sites that stokes me. It's that feeling of making something from nothing that gets my creative juices flowing. Certainly, it is important to run a profitable business. But sometimes it is more satisfying to build a site that people enjoy. It seems I am always in the center of two or three new projects, and I rarely run out of ideas to build more. My biggest weakness is not... Continue Reading

For the majority of my life, Heinz ketchup has been a staple in my diet. It's good on hamburgers, hotdogs and french fries. But ever since discovering that Heinz ketchup is owned in part by the wife of Senator John F. Kerry, Heinz Ketchup has left a bad aftertaste in my mouth. I don't support Democrats. Why should my ketchup? Or so ask the creative folks at W Ketchup. What you have here is little... Continue Reading

After the somewhat scathing replies I got regarding my review of the Christian film, Gone, I am somewhat reluctant to step up to the plate again. Regardless (or irregardless if you want to annoy people), I will now attempt to convey my thoughts on a film I viewed today. Six: The Mark Unleashed is a futuristic end-times thriller focusing on the coming one-world government and the ubiquitous "mark of the beast" which must be taken... Continue Reading

Mary and I just got back from the theatre. There isn't much out there worth seeing, so we sat in for a viewing of I, Robot, with Will Smith. I have never read Isaac Asimov's both that inspired the film, so I cannot comment on whether or not it was true to the original. On it's own, the story was very average, with few surprises. The special effects were incredible. I just can't imagine how... Continue Reading

A few years back, I purchased a Pioneer DVD recorder for my home PC. I enjoyed burning a handful of videos onto disc (home movies), but I haven't really gotten much use from the unit. Incompatibility problems, buggy drivers and other obstacles have made it a bit less attractive then when I first purchased it. I've had my eyes on a DVD recorder for my home theater ever since that time, pining for the day... Continue Reading

My investment in GameZNFlix.com is starting to pay off. Trading as GZFX on the OTC bulletin board exchange, this little penny-stock company has got guts. As mentioned in a previous entry, Ben Curtis of "Dude, you're getting a Dell" fame was on CNBC Wednesday afternoon and he talked about the company. He will be featured in three commercials to be broadcast nationally in early May. The stock hit a high of .14 today and is... Continue Reading

I have love. I just don't know where to put it. What can we forgive? It's been a couple weeks since my last review in the series titled, The 15 Best Movies Ever, but I now know why it has taken me so long. Initially not on my top 15 list, but a runner-up, I have been wanting to watch Magnolia for several weeks. Tonight I finally got the opportunity to do so. It is... Continue Reading

Yesterday I told you about Barbara Feldman and SurfNetKids.com. Barbara sent me a copy of her ebook, How to Add Games to Your Web Site, and I am suitably impressed! If you run a web site for kids or teens, or if you just want some free cool content for your own site, you owe it to yourself to pick up a copy of Barb's ebook. Imagine adding crossword puzzles, jigsaw puzzles, arcade games and... Continue Reading

We left Philadelphia early this morning and jumped on the highway towards Hershey, Pennsylvania. The kids have been looking forward to our visit to Chocolate World for the whole trip, so the anticipation had been building. Hershey's Chocolate World was just plain fun. Pulling into the parking lot gives you the feeling of, "Uh oh, there goes the diet!" The first thing we did was check out the free Chocolate Tour Ride, a Disney-style track... Continue Reading

Our time at the Conwell Inn has been great. The room is very nice and they have had some sort of breakfast downstairs every morning. When I took the dog out this morning, I was pleased to see a hot waffle iron and cups of batter. I surprised Mary and the kids with fresh waffles to get the day off on the right foot. Unfortunately, Mary hasn't felt good the past couple of days, so... Continue Reading

I am so exhausted after today! We walked the "Freedom Trail" in Boston with our friends Ro and Kyle. Starting at the Bostom Common (the first public park in the U.S.) and ending up at the Bunker Hill monument, the Freedom Trail meandered, twisted and turned for over two miles through over a dozen historical sites that captured the essence of the struggle for our Nation's Independence. We started by driving to the mass transit... Continue Reading

The critics are all over the map on this one. MetaCritic has opinions ranging from 20 to 80 (out of possible 100). I give it a solid 80. Here's why. Bruce is a story of faith. It is a journey of coming out of darkness into the light. It paints a wonderful picture of prayer as a vital means for communing with God, and most certainly causes people to reflect on their own relationship with... Continue Reading