I've been wanting to meet Jason Calacanis face-to-face for some time. For those that don't know, Jason is the co-creator of Weblogs, Inc., which was sold to AOL for $25 million.
I'm at Affiliate Summit in Las Vegas where Jason Calacanis delivered the keynote address this morning.
I really didn't know anything about Jason as a person, so I was looking forward to an insightful talk with fresh ideas.
Wow, was I in for a shock.
Now before I get started, I want to say this.
I am looking forward to meeting Jason and I expect him to be a nice guy.
I also suspect that the comments he made were made specifically to get a rise out of people.
He upset everyone in the search engine marketing world a couple months back when he said "SEO is bull****" to an audience that was left shellshocked by his abusive approach.
So what did Jason say in this morning's keynote that will undoubtedly result in dozens of blog entries, thereby giving Jason more press?
Essentially, he delivered an elitist, arrogant condescending rant that slapped at least 50% of the audience directly in the face.
Jason took an extremely purist approach to "how the web should look", meaning that he is the judge and jury of the type of content that is acceptable.
I am tired of spam sites, but the definition of what is spam has black, white and grey areas.
Now I have no problems with wanting to clean out malware links and spam sites that exist just to steal content from others for the purpose of generating AdSense revenue.
But many affiliates create sites for the purpose of displaying affiliate links.
In Calacanis' mind, this is spam.
He even labeled Chris Knights' ezinearticles.com as a spam site. This is the world's largest directory of original articles whose authors and articles are put through a rigid process for acceptance.
It could be that some of the sites that syndicate articles from ezinearticles.com are spam sites, but the main site referenced is certainly NOT spam!
Jason went on to insult a large segment of the room when he told them how unimpressed he was with people that were making just six figures/month. He referenced a site where one publisher displayed a very large check and was highly critical. He said that we all need to be thinking bigger and essentially inferred that those seeking to make six figures are somehow less than worthy.
I couldn't believe what I was hearing. Maybe I misunderstood?
Sorry to say that wasn't the case.
For thousands of people, six figures per month would afford them the freedom and hope they only dream of! It would be life-changing, as it should be.
Are these people somehow less worthy because they aren't seeking to sell their business for $25 million?
Apparantly, this is what Jason Calacanis would have you believe.
I wonder how many people have been able to duplicate Jason's model, or how many have learned enough from him to build a successful business.
My guess is that the number is low, if it exists at all.
Meanwhile, he takes broad swipes at those who are making a difference in other's lives, indicating that affiliate marketer's are the bottom dwellers of the Internet. But, of course, he noted that he WASN'T speaking about the people in the room. It seems disingenuous to me.
Calacanis continued by saying those who seek to get rich quick were poisoning the well with their affiliate spam. What he doesn't seem to understand is that the web is laden with people who have gotten rich quick, INCLUDING him self!
How many years did it take for Jason to build a business that was sold for $25 million? Three? Four, perhaps?
By anyone's standards, that is getting rich quick. And how did he do it? On the backs of bloggers doing all the heavy lifting for him.
Does he deserve what he got? Absolutely! I have no problem with people getting rich quick. That's part of the new technology culture. Things move very fast.
But I find it hypocritical that Jason criticizes others seeeking to capitalize in their own way.
Jason then proceeded to criticize all the people who "game" social networking sites to promote their "spam" sites.
The irony is that Jason regularly uses web 2.0 sites to promote his blog and his new search engine.
One audience member even called him out stating that he was being hypocritical.
After the keynote, I encountered several people who had their own comments and thoughts on the keynote speech. With one exception, they thought that Jason was way off base, out of touch and probably trying to get a rise out of people.
Some would call it genius. I'd call it obnoxious and arrogant.
I felt like Jason's foul language from the platform was rude and disrespectful. I certainly would not want to embrace these character qualities as my own and wonder why others would want to portray themselves in this light.
One of the most stunning moments was when Jason addressed PayPerPost.com. He said, "Anyone here from PayPerPost? You need to kill yourself. I'm kidding. Well, I wouldn't mind it if you did."
It wasn't cute. It wasn't funny. It just demonstrated an utter lack of discernment.
What it really tells me is that Jason Calacanis got lucky with Weblogs.com. The fact of the matter is, MANY people got lucky with their first big sale. I believe I did with my sale to Yahoo! And I can point to numerous other entrepreneurs who built the right site at the right time and were able to make the right sale.
I think it becomes a problem when it goes to your head, and that may be precisely what has happened in Jason's case. Selling a site does not give you the privilege of being abusive towards others who are doing their best to do likewise.
When I asked Shawn Collins (who organizes Affiliate Summit and asked Jason to speak) what he thought of Jason's talk, he said that Jason was pushing people to think bigger.
If that's the case, I think there are more constructive ways to accomplish the goal.
I'm very disappointed in my first contact with Jason, but if I have contact with him this week I'll follow up and report on that. I have no dispute with him as a person, but I very much disagree with what he said from the platform. He definitely likes to think big, and I applaud that, but I tend to wonder if his thinking is grounded in reality.
Jason, I'd be happy to buy you a coke and hear you out on this. Who knows... we could become fast friends. ;-)













February 25, 2008 08:55 PM
Joel,
I appreciate you commenting on this person. For someone like myself who is just getting started with Internet Marketing, I value marketers like yourself who clearly love what they do, do it with integrity and treat everyone with respect.
I'm looking forward to hearing more about this conference (and getting the Secret Classroom DVD's- they shipped today! :-).
Enjoy your time in Vegas.
Kim Doyal
February 25, 2008 09:03 PM
Hey Joel,
Hypocrites like Jason should not be allowed to speak in forums like the one you're attending. I think your evaluation of him is true and accurate. Lots of early movers who made efforts to earn money on the internet are not so arrogant as Jason Calacanis. I remember my initial efforts to sell items by joining discussion forums from Compuserv on a dial-up connection without a web browser back in 1988-9. Marketing, selling of anything was reason enough to be despised by 99% of these discussion groups. The usual comments were something along the lines of "If you have nothing of substance or effect to contribute to our erudite discussion of this arcane matter, then we would appreciate it if you would remain a listener until you are educated enough to know that this is NOT the place to advertise AND it may even be illegal."
It was discouraging to say the least. The internet has always been 'sales' unfriendly. We see it in the forums where affiliate links are not allowed - (Then why does anyone give out affiliate links?) and of course it forces everyone to use redirected websites or 'landing pages' that 'give' things away.
Email was a better alternative in 1989-90 but even then so few people had email addresses and knew how to use them and autoresponders were just junky ideas that a few were trying to make better. The fact is that most people online today are barraged with the glitter of gold waiting for them if they just follow this guy or gal's 'system'.
Jason took his money and ran and now has the nerve to rub his success in others' faces. Shame on him!
sandwalker
February 25, 2008 09:28 PM
I always find it interesting how different people can hear the same talk and walk away with completely different opinions.
I thought Jason's overall message was right on the money. Granted, he used bad language (which doesn't bother me so much but is understandably going to offend some) and was pretty abrasive in his presentation, but that's nothing new. Whether it's his true personality or the one he uses to promote himself, that's the way he is whenever I've seen or heard him.
I also missed it if he mentioned Ezinearticles.com. I would definitely disagree with him on that point.
But I think the rest of his message about spammy sites was right on. I didn't take his message to mean all sites created to promote affiliate links are bad. I took it to mean the ones that have no value to the end user and only exist to act as a click broker are bad.
And I didn't think he was insulting the affiliate who is trying to get to that $100,000 cheque. Although he was insulting Shoemoney by using the picture. I guess people have different opinions of posting your picture holding up a big paycheque just like they do about foul language :-) I took it to mean you shouldn't limit your thinking based on what the industry considers a "success".
There's much more opportunity than that out there and we shouldn't limit our success to what the industry tells us that is.
Love him or hate him, he certainly created lots of buzz around the topic, both at the conference and on the blogs. Does that make it keynote spam?
February 26, 2008 01:07 AM
Thanks
February 26, 2008 04:37 AM
I missed the keynote and are not sure if I regret it too much or not. I will have to wait for the video recording to decide on that.
What I got out of the live blogging matches stuff that you were saying.
It seems that Jason does not understand affiliate marketing all too well. Affiliate marketing is not about 5 figure incomes as Jason said correctly, but it is also not about creating the new "Weblogs" and million dollar corporations.
Traditional affiliate marketing is about enabling individuals to promote what they love to like-minded people or friends and get some small reward in return, which might be enough to cover the cost of maintaining a site, the time spent on content, to pay for the next album of your favorite band from the revenue generated by evangelising the current and previous albums to anybody who wants to hear it.
February 26, 2008 06:15 AM
Joel,
Thank you for your review. Unfortunately I could not attend this Affiliate Summit. But I plan to go to Boston, which will be my first ever Affiliate Summit. I am looking forward to learn and to be encouraged by those who have been in the business for much longer than I have.
However, I am not looking forward to have a keynote speaker calling me a spammer and telling me that what I do for living is some how deceiving or dishonest.
February 26, 2008 06:32 AM
I am a fan of Mahalo and began using it while interacting with Jason in social media settings. On the other hand I would be offended if his language was over the top as well. I posted a question to Jason on twitter just now to get his side. Has he replied to you?
February 26, 2008 06:42 AM
I agree with him in many ways. People who create sites and know nothing about what they are writing on just to create content. Its dishonest and you are filling the net with sub par, even false or plagiarized content.
And forum spam has to be the most rude thing ever, when people don't even put in valid discussion and just find ways to put up their affiliate links. Should not be recognized as legitimate businesspeople.
February 26, 2008 09:14 AM
I was definitely not impressed with his speech. The point at which I was disappointed most was the public humiliation he made of Shoe and Zac followed quickly with his life's self-glorification. I've actually passed you a couple of times in the halls at ASW, so I hope to introduce myself later today if I see you again. Great post and I hope to talk to you later!
February 26, 2008 12:10 PM
Joel, A lot of what you're talking about is just Jason. He will adjust if shown that he is wrong.
However, he is on the mark I think that affiliate marketers need to take their savvy and expertise and think bigger.
February 26, 2008 01:59 PM
Joel,
I would have agreed with Jason if he wasn't so strict as to what he called spam and worse yet, try to force his views on others. In fact, some of the things he called "spam" are some of the things you have to do to survive as an internet entrepreneur (i.e. advertise), his hypocrisy proves that point and worse yet, since I am adamantly against spam and blog about it regularly, and yes I do admit that I will go over the top sometimes, if the blog is inappropriate, I'll either take it down after I cool off, or not even publish it at all, but this Jason guy is totally hypocritical, calling some of the things he does "spam" and trying to claim that some of the necessary activities in an online business "spam", is going way too far. The only things I call spam are comments in a blog or posts in a forum that is nothing but links and have absolutely no conducive content and links to harmful websites are considered to be worse than spam. When I see a link to a harmful website, such as a link to an exploit, I look up the poster's ip address and report it to the isp as soon as I can.
The bottom line is that if Jason wasn't so hypocritical, I'd agree with him, but since he's so picky about what's spam and what's not, I'll have to agree with you on this one. Basically, if the webpage provides no meaningful content and does not provide a way to get meaningful content, than and only than, is it spam, from what I could tell, some of the pages Jason was calling "spam pages" (i.e. affiliate link pages, squeeze pages, ect) don't necessarily have much content themselves, but most of the time, they do provide a way of receiving good content, and therefore, should not be considered spam.
-Ben
February 26, 2008 04:46 PM
It sounds to me like this guy is a hater! He made his money, ran with it, then seems to have become a great judge of those who want to have a windfall like him. Instead of becoming so judgemental, encourage others to "do the right thing", whatever that is.
Making six figures per month is astounding! I look forward to that time when I make that amount month in and month out. Let the readers of the articles make the decision: was this content helpful to me or not? Then it's up to them to buy from the "spammer". Probably we'll have a web police keep us all honest, eventually. When THAT happens, most of us who are making six figures a month probably won't be making 1/10th of that.
This guy seems to be eating too much caviar, not the 'wish' sandwiches he ate before he blew up and got big, with his $25 million self.
P.S. 'Wish' sandwiches are sandwiches without meat. When you're struggling, you wish you had a meaty sandwich, but can't afford that luxury!(smile)
February 26, 2008 05:41 PM
I'm guessing Jason Calacanis just made many more enemies. What a dick.
February 26, 2008 10:14 PM
Last year, I attended a lecture by business strategist and thought-leader, Dr.C.K.Prahalad, author of a groundbreaking book titled "The Fortune at the Bottom of the Pyramid".
I heard, for the first time, the shocking figure that 4 BILLION people populate the 'bottom of the pyramid' - defined as having a daily income of less than TWO DOLLARS.
Yes, Joel, 2 bucks a day!
I look at those who advocate dreaming of "six-figures" with a similar attitude as you have towards Jason for advocating dreaming of 7- or 8-figures or more... I look, listen and read what they say with a sense of unreality, and a "Where in the world are these guys?" feeling.
$2 a day is $730 a YEAR. Low FOUR figures would be a huge step UP from their current living standards. FIVE figures would take them to heights of LUXURY.
We live in a world of RELATIVE standards, not absolutes and dogma. And at each level, something is 'big' and the rest are 'small'. To criticize someone's attitude or approach on those grounds opens you up to the same criticism - from a different person!
I'll do a longer blog post on this soon, just wanted to share this perspective with you :)
All success
Dr.Mani
February 26, 2008 11:49 PM
Hey Dr. Mani,
I very much appreciate your perspective and am very aware of the financial state of the rest of the world. The difference between me and Jason C is that he was talking down to people making six figures. I would never talk down to anyone making ANY amount. It is certainly all relative and I don't think that I have a right to judge those who are making three, four or five-figure incomes. I also have no problem with aspiring to make more. I just didn't like the fact that he called those who were making six figures "pathetic".
Joel
February 27, 2008 01:18 AM
I don't think he called those who were making six figures "pathetic." I think he called the practice of posting pictures of people holding up six figure checks pathetic -- especially when these people made the money in a way Jason considers gaming the system.
February 27, 2008 02:09 AM
No, he was very clear that six figures was pathetic and that everyone should be thinking of a couple more zeros on those checks. The irony is that Jason regularly posted Weblogs numbers on his site.. "Woohoo... we're getting close to a million views!". etc....
February 27, 2008 02:25 AM
i had so many thoughts after the keynote as well, many of the same sentiments that you have. i thought it was very hypocritical of him to label shoe and zac -- two very respectable individuals -- as desperate and pathetic one moment, and bragging about being invited to parties and vindicating all those who put him down the next moment. it was disappointing and embarrassing to watch, but i guess going for the shock factor is his MO? but i'm glad zac did defend himself (and the entire aff industry) to jason in person after the keynote. i also agree dropping f-bombs left and right during the keynote was pretty unprofessional.
on another note, i would have liked to say hi to you, but maybe next time! :)
February 27, 2008 02:30 AM
You're attempt at linkbaiting affiliate marketers by creating this controversy is well done but off mark with the actual title of your post. Offending? Insulting? Come on, affiliate marketers are thicker skinned than that.
While some points in Jason's talk were based on his new "I've made money so I can now be idealistic" frame of mind, overall, I found his talk highly stimulating and well intentioned especially considering his audience. His audience ARE some of people that generate spam sites or blogs without original content in an effort to generate income. I have little problems with that approach in many instances, but I can see his point of view. Why don't we (affiliate marketers) help create a good middle ground between the idealistic view of the internet and the realistic "I need money for food" affiliate marketers.
If anything was the theme of the summit, it would be that you need to focus on quality rather than masking your site as one that has it.
I like creating link bait on my site also. =)
February 27, 2008 03:11 PM
Oh come on folks! Are you really going to sweet talk an arrogant fool?
Joel put things politely above.
Calacanis entering the game now, as a novice, would be behind the other 3,000,000 rookies.
Timing and others sharing resources made him.
He proved it himself. How?
When someone has genuinely accomplished remarkable success, they do NOT self-idolize, and they absolutely do NOT demean others.
He has confirmed with his cheap false pride that he knows his victories are rather empty.
Pride cometh before the fall.
February 28, 2008 07:02 AM
Joel
As I'm sure you know he was talking about shoemoney with 6 figure check thing.
I have never met Jason but from what I hear from others he is very rude and crude but that gets people talking about him.
Thanks
Charles Kirkland
February 28, 2008 07:09 AM
Joel,
I wasn't at the program and therefore do not have the right to evaluate or judge Jason's performance.
However, as a mature adult, with many years of platform experience I can attest to the fact that it is rare that rude unprofessional language and attitude contribute to the enhancement of the audiences experience.
I applaud you for always taking the high road in content, standards, ethics, etc.
Thank you and keep up the good work.
Bob Cotto
www.4-ideal-health.com
February 28, 2008 07:18 AM
Yup - Sounds like brain damage, Joel, text book case. I wonder if he has a history of head injury?
I hope he takes care of himself - he's got the money.
Interesting.
February 28, 2008 07:28 AM
For those of you like me who have never heard of Jason Calacanis if you go to YouTube you can find several videos of his speeches. It doesn't have his keynote address but you can get an idea of what he said.
Since I didn't hear his keynote and am still watching his other speeches I'll hold off on commentary...for now ;-)
February 28, 2008 08:46 AM
Joel,
If this is his true personality, you dont have to worry.
With this of pride and arrogance he will self-destruct in the long run.
February 28, 2008 10:31 AM
Hi Joel,
Jason's reference to ezinearticles.com is bad.
It gave me an opportunity to see my writing in a published form instantly and free which is so great.They have a very strict review process,even one of my article with reference to wikipedia was rejected and i apolozised and deleted the content.(i just typed in my pc and forgot to edit,sent for publishing).This is the way they operate.
You don't have a right to insult someone even if they are making ANY figure income.
People will change.
Thanks for all the ideas you share.
Thanks,
Kannan
http://www.truemlmrockstar.com
February 28, 2008 11:04 AM
Joel you said: "I wonder how many people have been able to duplicate Jason's model, or how many have learned enough from him to build a successful business."
What I would be more inclined to wonder is whether even Jason could duplicate his own model again. I MEAN, COULD HE DO IT AGAIN? From scratch?I doubt it. he may have several successful businesses now, but he has had a leg up with these, by having a significant amount of money to start them, thus a completely different model.
I think he was lucky. I know that luck does happen. I was lucky. 4 years ago, I bought a piece of development property (18.9 acres) for $189,000 . Without doing anything to it, (Actually I sold some of the lumber off it, so I took from it, rather than added improvements), this years property tax assessment came in at 1.95 million. I have had offers up to 2.2 million. Was this skill? I would love to say yes, "I'M ONE SMART GUY!", but it was actually dumb, very dumb luck! Happened to pick the right thing at the right time..nothing more. Like winning a lottery!
My story actually made all the major newspapers in Canada. Just "Google" my name, Michael Rytter, and look for "Chilliwack man's property assessment jumps $1.682 million..."
Michael Rytter
February 28, 2008 11:39 AM
Joel
I think your description of what of you saw on stage was that of a frustrated man that took to little for his property and is now vetting his feelings and is looking for a new toy. From the time he sold and the time he stepped on stage a lot of things have transpired and the world doesn't stand still for us. We must move on. Let us know when you buy that coke. Staying focused is the key and the use of flagrant vowels isn't in that realm of a happy person.
February 28, 2008 01:48 PM
Personally I couldn't care less what Jason Calacanis thinks about anything. He obviously has a distorted picture of reality, and owes thousands of people an apology.
February 28, 2008 01:50 PM
Simple message with a bad approach that is really all that comes to mind. There is merit to much of what Jason said but it's just not that significant and nothing new.
I was too busy meeting clients to attend the keynote, but I did watch it later and I'm shocked at comments like this:
"Anyone here from PayPerPost? You need to kill yourself. I'm kidding. Well, I wouldn't mind it if you did."
Jason is a smart and financially successful, I don't know him personally but I'm sure he is a pleasant guy. If it wasn't for his shocking comets like the one above I doubt anyone who be saying much about this keynote - so maybe that was the plan.
Joel, we did not get to meet at ASW08 lets make sure we do next time around.
February 28, 2008 03:37 PM
This isn't an internet marketing issue (IMO) it's a psycholgical issue.
Sandwishes?? (thats what we called them)-- I agree wholeheartedly!
This parallels the guy who finally made it out of the projects and speaks
with disdain about his former friends and relatives (they always beggin').
Strange you never hear this kinda BS outta Michael Dell, Steve Jobs, Bill
Gates, Larry Ellison.
It's clear that 25 mil isn't enough to buy a personality. Holla back when YOU buy AOL.
February 28, 2008 07:44 PM
Well, I am still dreaming about 6 figures. In fact, I am even still dreaming about 5 figures.
I think not everybody can have the luck to set up a website that can be sold to some of the giant players.
I agree with you that this guy is very arrogant.
February 29, 2008 01:09 AM
Thanks
February 29, 2008 02:51 AM
Myself not (yet) being a Net kazillionaire, perhaps it is not my place to comment, but hey!, let's be daring (I mean, dare I?) --- it seems that money cannot buy happiness.
This Jason character, whom I had never heard of up until reading your blog, Joel, must not be all that happy even if he has made some "valid" points about spamming the blogosphere in paltry efforts by the learning curvers (as in, yours truly) and those of less than honorable motivation (I hope that does not include yours truly, but I am still learning and maybe that's why I haven't learned yet whether or not my own online contribution [or lack of it] is "honorable") to find successful financial reward via this technology which is still in its infancy, actually (geologic time-wise). Before adhering my comments to your blog, but only after reading "Jason Calacanis Insults Affiliate Summit Attendees, Says They Pollute The Internet", I went in search of more comments on said character Jason, sitcom past and present, and well, arrogance does not sit well with me, either.
Joel, congrats to you, dude, for your gentlemanly and yes most honorable manner of bringing this stuff to, anyway, my attention. And as Richard Howell comments above, and to which I totally agree (even though I have had more than my share of head injuries), "Intereting."
February 29, 2008 02:59 AM
Well, actually, I guess Richard wrote "Interesting" and not "Intereting", but I am still learning to spell as well, or so it seems. And I still think Richard is right. Joel, cheers, man. Keep up the good work.
February 29, 2008 07:02 AM
lol, sometimes people need a good kick in the butt to strive for greater success.
February 29, 2008 07:13 AM
I think some of Jason's comments got lost while folks were agitated by other things he sad.
But he pointed out a number of times that he was speaking out against "thin affiliates".
He also said "The other truth is that SEO and affiliate people I've met are some of the smartest frickin' people I've ever met. They're really brilliant."
Audio of the keynote is up at http://www.webmasterradio.fm/Conferences/Affiliate-Summit/Jason-Calacanis-on-Affiliate-Spam.htm
February 29, 2008 02:40 PM
Well I've never paid to go to an internet marketing conference. And now I never will. Thanks Joel.
February 29, 2008 03:51 PM
Well some of the stuff he said I actually agree with to a degree but words like "pathetic" and "six figures doesn't even get you in the game" and particularly showing pictures of people who are speaking at the conference and making fun of them.......way too much in my opinion.
People want to buy product and we want to sell it. The Internet changes all of the time and regulates itself pretty well IE: Google formula changes, etc. All of the products bought through this "polluting" are not returned or the companies would stop selling them through these channels. In the end the bottom line is that consumers wanted and kept the products they purchased.
If a check for $866k (as an individual) doesn't get me in "your" game then I would have to say there is a far more profitable "game" out there with a much higher ROI dollar for dollar.
Calcanis made a lot of money so honestly he can say what ever he wants to....I also have no doubt that those comments will generate a lot of buzz for the conference. As I previously mentioned I agree with a lot of what he said although to a lesser degree. I also think a lot more people would be thinking about the content of his message rather than how insulting it was to their colleagues if it had been presented in a less outrageous fashion.
Was the purpose to inform people of a growing trend you see detrimental to our business or to insult people? I have a feeling most walked out of that room thinking about the insulting things said rather than the actual content of the message. If the goal was to inform your colleagues of what you thought was wrong with the industry and how things could be improved I think that message was lost to most attendees.
My 2 cents.....
February 29, 2008 07:14 PM
Hey Joel,
I did not attend the latest Affiliate Summit and was particularly disappointed to miss Jason's keynote speech. However, based on what I've read about it so far, it was classic Calacanis - dogmatic, arrogant, perhaps even obnoxious - but a message with which I agree for the most part.
Take the ezinearticles.com example - I know that Chris and his team work hard to make sure that the database isn't spammed by keyword stuffers - but c'mon, you gotta admit that you would NOT want to read most of the articles on the site, or worse, subject your site visitors to their lackluster content.
Those articles are submitted for the sole purpose of driving traffic to the site listed in the resource box... NOT for contributing new and interesting information. Perhaps a boring, nothing-new article shouldn't be called spam as such, but it's real worth isn't appreciably greater than spam.
Basically, I think that it's important to look beyond Jason's penchant for creating controvery and concentrate on the message - reduce the crap clutter that wastes everyone's time. I, for one, can't blame him for feeling frustrated by the extent to which it has grown.
Cheers,
Ros
March 1, 2008 02:47 AM
Ros, Mahalo used to be a site full of just links to other people's content, and then I made the mistake when on a podcast with Jason of giving him an idea - that the content he produced wasn't good enough to Digg.
So a month or so later they started pumping out howto information, and gaming the social sites - it also gave Jason something to link to and gloat about every day.
Before that change, honestly Mahalo wasn't much better than your average Directory Generator site
March 1, 2008 03:25 AM
Hi Joel - I was at the Affiliate Summit and we actually had lunch together. (Well, sort of... it was that BIG table with Amit on the last day of the summit:).
I've been thinking a lot about Jason's keynote speech. The thing is, most people, including myself, agree to a lot of what he said but not the tone with which he said it. As an affiliate insider, I know TONS of people who are indeed 'pissing the pool'. And because I'm not one of them, I'm not offended. But yes, Jason could have made his speech better by encouraging people to do the the 'right' thing rather than focusing his speech on ridiculing the industry as a whole.
As he is smart enough to do just that, I believe that he chose to do it the way he did to generate all the buzz we are giving him now.
Lastly, I question the organizers of the Affiliate Summit in their choice of Keynote Speaker. One would think that as organizer's of this event, they would select someone who would encourage attendees and not ridicule them. Instead of going out of the room feeling great to be an affiliate, most faces had this look... "what the hell went on in there?".
So here's my question... what the hell was Shawn Collins et al. thinking of when they asked Jason Calacanis to be keynote speaker... or was it that he et al. was not thinking at all?
Melanie Tan
March 1, 2008 07:06 AM
I think he's pretty cool if he's saying that shit. You're giving him just what he wants. Too bad he doesn't start a make money blog. That shit would be popular. But, I guess it wouldn't make enough money to justify it.
March 1, 2008 08:43 AM
No one is questioning the basic premise of his speech. My MOTHER could have told you that the web is filled with spam. Not exactly revolutionary thinking, my friend.
I asked Shawn Collins, who I consider a friend, what he was thinking.
His reply?
"I'm P.T. Barnum"
March 1, 2008 08:47 AM
Joel,
This is a very interesting recap and I'm glad that you didn't hold back and gave your opinion on the whole matter. I read zacjohnson's recap and he seems to be a bit more stand-off-ish. I would like to see someone call this guy out on what has he done to enhance the web-marketing world. Yes he did well with weblogs.com but isn't that the same as someone bitching about not having enough money for 4 years, then win a big lotto, and then procede to call people that complain about not having enough money losers!
March 1, 2008 08:27 PM
Joel,
I listened to Jason's complete rant on the Affiliate Summit blog and I have to agree with you completely. Yes, Jason did get rich quick compared to old ways of doing business and he shouldn't be the one to decide how things should be done now.
He will probably end up hurting himself with this publicity stunt.
March 2, 2008 01:23 PM
I just listened to the entire keynote which Shawn posted above. I don't have as much emotional investment into this industry because I've only be in this game for a few months. But c'mon people, Jason's opinions were not insults. I think people who were offended most likely were guilty of the crap that Jason was referring to - perhaps they're doing it now, or perhaps they've done it in the past. He made it very clear that he was talking about the "quick-buck" mentality. The MFA business model. He regularly reminded you that group was the target of his keynote. If you got offended I think you took it way too personally. Listen to it again from an entirely objective point-of-view. If you don't identify with the Spam mindset(which anyone can't deny is a cancer on this industry), then why does his analysis bother you?
Having said that, I thought his remarks regarding affiliates revealing their checks were off-base. I personally love those posts by those guys. It gets the blood pumping y'know what I mean?
March 3, 2008 11:43 AM
Reply to Rosalind: While I would agree that much of the content on ezinearticles is not worth reading there is some that is. Don't throw out the baby with the bath water. The way the Internet has evolved leaves the separation of good content from bad content up to the search engines and aggregators. Good content will rank well and bad content will be not be among the top results. I realize that all of the formulas are very far from perfect but they will improve and I believe leaving this particular determination up to third parties is best for the industry as a whole.
Reply to ew: If putting some one's picture who is speaking at the conference on the big screen and calling him pathetic isn't insulting I don't know what is. If saying, "SEO is ********" with guys to make a very legitimate living doing SEO sitting in the crowd isn't insulting...again, I'm lost on that one. There were several other things he said that were, by definition, outright insults.
No one should be afraid to do business because of people and attitudes like Jason's and if he were representative of the industry as a whole that is exactly what would be happening. Mahalo was not much different than some of the sites he was bashing. A search engine that physically reviews it's submissions......isn't that exactly what the very first search engine did (Yahoo circa 1996)......ground breaking. How many of you use Mahalo instead of Google......I could certainly argue that Mahalo polluted the Internet by promoting the use of a clearly inferior search engine that returned inferior results. Returning inferior results is promoting exactly the kind of "pollution" he is bashing.
March 4, 2008 07:46 AM
Par for the course from Affiliate Summit, thats why its a joke.
March 4, 2008 12:29 PM
Ros,
Of course I disagree with you.
Don't judge the entire site of 87k expert authors by the thin content of a few authors who don't have your same writing skills.
If you were right, then how would you explain the tens of thousands of articles that have no link to any website? These are written by experts who just want to share their expertise and get some exposure for themselves.
Our team of 30 full-time humans reject articles by the thousands as we manually review every article with two humans (initial review and quality control).
I read a few hundred new articles from our members a week and find gems ALL THE TIME.
In addition, we've spent YEARS honing our software's ability to detect non-original, non-exclusive rights content. We're also very aggressive at *not* allowing software written content to make it on the site. Our reputation and credibility is at stake and that's why we put so much into making sure duplicate or re-written content does not get accepted.
One of the reasons our members complain often is BECAUSE we're slow to accept new articles that have to meet 6 pages of single spaced rules. That's also why it takes us 6 full weeks to train new human editors on our team and another 6 weeks before they are up to a high QC percentage speed.
Every single month since our startup, we've RAISED the expectations bar that article content must meet to become accepted. This is to the dismay of existing EzineArticles members who edit / update their old articles only to find that we aren't able to accept them unless they meet today's standards (no article or author is grandfathered).
We reject Affiliate Marketers who don't add value with their article contributions or submit PLR content, but welcome affiliate marketers who write original quality content.
In conclusion, being an EzineArticles expert author is not solely about trying to attract traffic back to your website; It's also about building credibility and exposure for yourself and your expertise, one article at a time; reviewed by one human at a time.
Chris Knight, CEO & Publisher
EzineArticles.com/
ps: Why I love this discussion: It's all about holding everyone in the industry accountable for producing quality original relevant content.
March 4, 2008 01:25 PM
Aloha from the Big Island of Hawaii. I am an artist, living on an island in the middle of the Pacific Ocean. How do people fine me?
Words that come to my mind about Chris Knights Ezine Articles is WOW and THANK YOU! I have been posting my articles, with a resource box leading to my site since January 2006. I have written 183 Active articles, resulting in 131,744 views. I have personally been helped in getting my articles published by the Ezine Article team. His people actually follow up on any and all questions I have, regarding getting my articles published, and ways to improve them, so people can FIND ME. Chris Knights attention to detail is to me, stunning.
So, how do people find me out here in the middle of the Pacific Ocean? I gotta say that for the most part it has been through posting my articles on Ezine Articles. WOW and THANK YOU to Christopher Knight and his wonderful team!
Aloha! Kathy Ostman-Magnusen
http://www.kathysart.com
March 4, 2008 03:28 PM
Hi Joel,
You certainly got a reaction with this post.
Maybe he's just spent too much time in the UK lately.
Over here everyone is actively encouraged to abuse anyone and everyone.
You can't watch a TV show without the obligatory effing and blinding. It really is crass. It's also very 'forced'. Even young girl TV presenters are encouraged to swear and offend people as often as possible, and you can see it doesn't sit well on their shoulders.
It's really funny when we get the Yanks appearing on our shows. They get SO EXCITED at the fact that they are actively 'encouraged' to swear, and do so as often as possible, giggling profusely as they do so.
I reckon you had it pretty tame there Joel. But it's great to see so many of your country's people making their stand against it here on your blog.
It's a pleasure to read such courteous and considered posts.
Pete.
March 4, 2008 03:41 PM
Speaking from the platform is a privilege.
How very sad.
Jeff Herring
March 4, 2008 03:48 PM
When people say things like, "...articles are submitted for the sole purpose of driving traffic to the site listed in the resource box... NOT for contributing new and interesting information," it just makes me laugh.
Sure, there are still people out there submitting a bunch of crap articles for the sole purpose of getting the backlinks...but you know what? I don't accept them, and neither does Mr. Knight (above) or any of the other respectable directory sites.
Spamming article directories to get backlinks isn't even practical anymore, it's not worth the time for the minimal results you'd see. Any directory that accepts an article like that doesn't carry much weight in the search engines, if any at all. They're wasting their time.
Today it's ALL about giving the reader appropriate, original and useful content and gaining their trust. Yes, the author want to get the reader to their website, but it's done with great content, not crappy, spammy nonsense.
Respectfully,
Allen Graves
March 4, 2008 10:50 PM
Hi Joel,
I think its really a sad thing to
have this guy address others this way.
No one human should consider himself more
worthy than another just because he clinched
a $25 million deal with Yahoo.
That being said, he had his shares of
trials and tribulations too - so we should
all just take the good lessons we can
learn from a small percentage of his speech.
The rest can be discarded.
God Bless,
Vern
March 5, 2008 08:37 AM
Hi Joel and Dr Mani,
I agree, it's not a good thing to bash 6 figures. It's not a good thing to bach one cent. In many part of the world, one cent is enough to feed an entire familly for one day, one dollar is enough to feed a familly for one week.
It's what I've seen, I travel a lot. And I guess that in some part of the word, one dollar can feed a familly for one week.
Folks, don't lose your mind for money. Money is nothing, it's just paper and stone. Remain on the planet earth.
As for ezinearticles directory, it can't be blamed. It's the best article directory on the Internet.
Joel, I didn't visit your blog for a while, it's very nice. I like the new design.
March 5, 2008 09:41 PM
Hi Joel,
I too agree with Joel Ownby on - "...Was the purpose to inform people of a growing trend you see detrimental to our business or to insult people? I have a feeling most walked out of that room thinking about the insulting things said rather than the actual content of the message. If the goal was to inform your colleagues of what you thought was wrong with the industry and how things could be improved I think that message was lost to most attendees."
And with Affiliate Confession on - "....I listened to Jason's complete rant on the Affiliate Summit blog and I have to agree with you completely. Yes, Jason did get rich quick compared to old ways of doing business and he shouldn't be the one to decide how things should be done now."
Ezine Articles???
One of my Ezine Artiles is picked up by North Dakota State University: http://www.lib.ndsu.nodak.edu/grhc/history_culture/history/volga-germans.htm
March 7, 2008 09:15 AM
I believe we are all fortunate to have another day above ground,whatever we
are successful or fail at in life,which seems to be an up & down ride for
most all of us,at one point in time,or another.
What anyone's objective is,will probably reveal itself,given time,and expose any motive,whether honorable or not.
None of us human beings,self-appointed demi-gods,or not,have the corner on
any market,permanately;
One person's style or tact,whoever he/she is,really doesn't matter in the grand scale of things,all that much,most of the time.
There are many different roads to Chicago,but they all take you to the same
place.
Oh yeah;It also doesn't matter what I say,here,either!
Thanks for the time it took for you to read this;
Shannon Henley
March 10, 2008 03:37 PM
Wow! What a dynamic and profound discussion. It's amazing how often a negative becomes a positive on the Internet. Those who believe they're creating negative content initialize an Internet response to voice opinion, charm the witts out of readers, and impose new industry standards for quality.
When I first started writing for EzineArticles.com I tried to post my articles on several marketing sites, but the more I posted, the more I realized the only responses I was getting were from EA. It didn't make sense to waste my time on other sites. It makes sense to write better articles.
Some articles, no matter how well you slice the facts are just not going to WRITE as well as others. Some are nuggets in the raw. And still others are bonafide top-of-the-line power-sources of information the Internet can't live without. How you write the article may not make as much difference as what the reader wants.
As a self-appointed Internet Drama Queen I believe it's an awesome stroke of power.
June 30, 2008 03:04 PM
Personally, I think a speech like this was a few years to late. And whats the point anyway, if he has an issue with the search results take it up with Google, Yahoo and MSN not a room full of hard-working affiliates. Ezinearticles is a great way to get articles syndicated and pickup some traffic and link juice. This dudes just a hater...stating the obvious about an issue that is less relevant now that ever.